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Back To The City 2017

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Published on May 5, 2017

Back to the City is a street festival featuring the finest Hip Hop talent in Mzansi on Freedom day 2017. The festival held in Johannesburg celebrates hip-hop and youth culture through an afternoon/evening of live performances, street art and exhibitions with the aim of bringing kids back to the city. Featuring artists representing the pinnacle of artistic expression from South Africa this unique youth event will mark the first of its kind and set the wheels in motion for an ongoing discourse and fellowship amongst the artists, organisers, contributors and audiences involved. Activities will include a Mini Educational Summit, live performances, skateboarding, BMXing, live graffiti art, merchandising and exhibitions.This event will take place outside Ritual Stores corner Bree and Henry Nxumalo Street, Newtown. The festival is currently on its 5th year attracting 9 000 kids last year we aim on increasing the number to 12 000. The day has become an iconic day in the countries calendar because it has become the biggest out let and platform for the hip hop community currently. The day will begin with a Mini Educational Summit hosted by the ritual stores at the museum Africa offering an exchange of knowledge from industry gurus working within the Media, Advertising and
Music Business arenas.

Live performances will entertain while graffiti crews will each get a highway pillar to create a concept around the given theme, “BACK TO THE CITY” bringing life and colour to the city. Skateboarding, BMX ramps will also be constructed to add another element of street culture to this outdoor initiative; there will also be a gaming zone. Ritual Stores will be hosting fine arts, digital arts and fabric exhibition which will feature a collective of artists from various backgrounds exposing the wealth of talent that exists amongst our communities. These art pieces will be up for sale at the stall space were various brands will display and sell their merchandise.

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