 Yeah I've just been doing shit for the last 15 years. Ever since I moved out of home I've been figuring shit out and learning how to market myself in ways that nobody else is doing. My question to myself has always been what is everyone else doing and then straight after that what is everyone else not doing and then I hone in on that second one and go hard. How did I learn that? I think it's like a natural thing. I think I'm like naturally a disruptor in what I do. I don't know like over the last five years I've just been kind of really honing in on that craft and going shit I really marketed my business really good here and now this is the result.