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Sampoerna A Brand "Go Ahead" Indonesia campaign

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Uploaded on Oct 16, 2009

This campaign is targeted at todays young adult Indonesians. We discovered that they want to be the actors of their life and stay true to their self. They are doers who dont want to be in the same position as the older generation. They aspire to have a different narration and fight to achieve their ambition and dreams they are a generation of starters who take action while others are waiting. They are todays modern heroes the action generation. Brand A is the pioneering, daring spirit of progressive Indonesia. And thats why Brand A is by their side as they Go Ahead.

Stay tuned for the next stage of the campaign!

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