 All right, welcome to the podcast on today's show. We're talking to Mignon. Thanks so much for coming. For people who don't know, what are you most known for? Several things, your book, obviously, but how did it all start? Give us the journey. That's so funny. I'm mostly known as the cupcake lady. The cupcake queen, queen, the queen of cupcakes, yeah. I started a business in an area of town where people were saying no one will ever come and stand online here and definitely not for anything or may. And we changed the narrative in an entire community, making it a destination in Nashville when people said they'd never come to this area. What year was it when you started this company? I opened in 2008. It took me two years working. Yes, right? Took me two years working every day like the stores already open in order for me to open the store. And then I opened it in the midst of an economic downturn with no money. I was losing everything I had, including the house that the cupcake collection exists in today. I didn't have any experience in the business. We didn't have any credit either. And so we opened up a business, but even if God is who he says he is, then he can do what he says he can do. I really was testing it to see because I wanted to have what everybody else had and that was field trip money for their children. I wanted my children to be able to go on the field trips and not have to have mom tag along because she could finesse the situation, right? And maybe they wouldn't have to have a lunch or something extra because I was the room mom so that they could have things. That's incredible. And so you started this thing with $5, some magical way. And so how did you do that? I was sitting in the back of my house doing this Dave Ramsey Baby Step Plan. It's a cash stuffing envelope system that basically says, secure your four walls first. We're talking food, utility, shelter, that kind of thing. And so my ex-husband would come home and bring whatever he was done with using for me to manage. And as a stay-at-home mom, it's really not the way it should work and kind of should go the other way around. So I started hiding money just to be able to get the lights to stay on. When my neighbor knocked on the door and asked me to make cupcakes for all of her clients for the season, I was sitting in my house with no electricity because we couldn't afford it. We were living on a generator and I had $5 left to my name and I had not secured food for the entire week. So we're a family of eight at the time. I like to call him my husband. Sure, sure. And our six children. Wow. And so all I had secured for us to eat was $5. Well, I'm from New Orleans. So I was confident that I could make something out of nothing and started just inventorying what I had. I had some rice. I had cornmeal. I had seasonings. I had rising ingredients. Things that you have in abundance that in probably an average household, you're never gonna run out of these things. In our household, we go through that kind of stuff. And I figured, all right, it's gonna be red beans. And I knew my children were not gonna like that, but that's what we're gonna eat. Red beans and rice. And I would sprinkle in some ramen for $0.15. That's incredible. First of all, I can't imagine that as a parent. My mom moved here, a single parent, two kids, didn't know the language. And so I sort of have a window to how difficult that can be and how much resilience it takes to sort of navigate, man, just craziness. But so the decision to start the business, so you sold all the, so you make the cupcakes. Well, so when she asked me to make these, I'm sitting in the dark. People don't know at the time I'm learning how to bake. I didn't even know how to bake when I started this business, not even out of a box. So I call my grandmother on the phones a really amazing baker who walked me through how I could make her cake recipe. Not so I could start a business or anything. She's thinking, you know, Mignon wants to make a cake. And so she says, open up your hand. And there's so much more to saying open up your hand than what she was saying, but open up your hand means I'm gonna lose some stuff, but it also leaves room to receive some things. And so she said, open up your hand, pull together this much flour, pinch together this much. And she walked me through how she would do it. She didn't have a recipe. But when I made my first one, my first try, it was a mess. And so I looked at the recipe and I realized that what my grandmother was giving me was a scientific equation. Even though it was a recipe, it was an equation that if manipulated properly, I could make it do what I needed it to do. Well, I had been a science student 17 years earlier at Xavier University in New Orleans. My whole plan was to go to college and to become a doctor. I couldn't apply the science to the human body. But here I was 17 years later in my kitchen, trying to make a dollar out of 15 cents and I was gonna make it this time. And looking at all of the ingredients, I saw, it was almost as if those things moved on a page for me. And it was, oh, that's what they meant in chemistry. If I have this much of one thing, I balance it with this much of another. And if I increase this much of that, I have to balance it by lowering this. And when I got that into my spirit, I knew that I could make anything. That's so fascinating. So it kind of clicked for you there. It's funny. Now all the recipes are mine. It's something that I think a lot of young kids forget about. It's like all these past experiences have a way of coming back to them. But you don't necessarily know how or when they'll do that but when they do, you know. And there's a magic to that. And that's an amazing story. And I think that's exactly what happened to me. I believe nothing is wasted. And every stupid thing you've ever had to do is taking you from where you are to where you want to be. It's just where do you want to go? How do you want to use it? For me, I wanted field trip money. I wanted my daughter who was a senior to go on her class trip, whatever that was. I wanted senior dues for her. At what point from you, were you starting to see, okay, I think I might have something that's a lot bigger than a hobby? Like what was the moment your neighbor's probably, who knows, but what was the moment where you were like, this is a real business? At the beginning of the week, I had $5 I could use and didn't know how I was gonna feed us. By the end of the week, I had turned that into $600. I knew then that I wanted to have more bake sales. I would go into the street and see real estate agents as they were tearing down houses in my neighborhood. We had come to this particular part of Nashville because we wanted our children to live in the inner city. We wanted them to have an experience like the one we had grown up in in New Orleans without it being New Orleans. And so we wanted them to see inner city life. And so as they would tear down one house, they'd put 15 in its place. So I would stand in those windows of these big eight foot windows in front of my house. And I would stand in those windows and watch for real estate agents to come by. And when I would go out there and say, hi, my name is Minyan, I'm baking. There's a sign saying it comes to my family says good. Maybe they're just telling me that because they love me, but I'm just wondering, like I'm talking really, really fast. And they say, okay, where is it? Let me try it. And they would try it. And that was the first baffling thing for me. Because in New Orleans, we're not eating from people we don't know. We're definitely not eating from a stranger that walks up to us on the street talking about a sign with product in our hand. And that's what I think this couldn't have been born anywhere else except for Nashville. That's pretty amazing. Yeah. They would offer me money on the street for everything else I had in my hand. And I knew that I had something that I could use. Did I think it was gonna bring me all the way to LA to sit with people and have conversations and all the way to DC and New York to be on nationally syndicated programs? No, I just thought I was trying to do something excellent for my children to get to an end goal. And that was field trips. And school, I closed tennis shoes that they liked to have. I just wanted to help make the ends meet. I didn't know that I was going to be helping making ends meet for other families and putting kids through college and people having careers with me and climbing a corporate ladder that I built. I'm just in awe. Yeah. Do you think, and I asked this in a serious way, but do you think, when I talked to an entrepreneur, we were talking about expression earlier, right? Expression can be a beautiful thing for people that are like really deliberate on like singing, acting, things like that. Sometimes necessity is your driver to expression. When you think about your story, having like a pressure that most people couldn't deal with, let's say, what do you think it was the thing? Like was it giving it to God for you? Was it that you had no other choice? What was the thing that you were like, this is the, it clicked, something clicked for you? Yeah, I think it was a test for God. You know, I was looking around at all the people around me and they had turned this hood into an affluent neighborhood, right? They had turned it into something that people were paying lots of money to come and live here and I didn't have electricity and I didn't think it was fair. I remember talking to God about that, saying, do you love them more than me? What's up with that? Like I don't have the necessities of life and they have luxurious options. I heard this song, one of my favorites, Kanye and Jay-Z have a collaboration called Otis and Kanye's verse says they didn't see me cause I pulled up in my other bins. Last week I was in my other bins and I was like, really God? He has options and they're luxurious. I don't even have anything. And I heard God say to me, are you willing to put in what they put in to get what they get out? Oh wow. And I was like, okay. And then it dawned on me that people who you see that are successful never complain about what it took to get them where they are. As a matter of fact, they expect that if you're gonna show up where they are that you had to put in some work and if you didn't, they don't respect that, right? That's true. It's almost as if it's been given to you. That's exactly right. Yeah. There's a shared experience in that and you know it right away. Yeah. That's the other reality too. Yeah, there's a level of respect for that. Absolutely. So I started grinding for it and I wanted to make my name great. I believed when I was little that I would be famous. I just didn't know what for. And I certainly didn't think it would ever be this. But to make my name great in the atmosphere was what I wanted to do. And I wanted it to be on the level of Beyonce and Little Wayne and Kanye and Jay-Z and you know all these big names and music and entertainment, why not in cake too? Yeah. No, that's totally true. Your first location, how soon after your first bake sale did you open up that location? So it took me two years to get that store open and it was every day working on it. And the thing about it is I didn't want it to be where it is. I was trying to raise money to take it somewhere else into the marketplace like some commercial location but my home is what I had. And the more I went into it, the more I realized that this was set up for me. All I had to do was say yes. It was all in front of you. Yeah. All I had to do was say yes to it. There's a book called Big Magic and it says like ideas are gifted to you and all you have to do is say yes but there's a limited time to take a limited time offer. And so if you don't take the offer then the opportunity flies away and find someone else who's willing to collaborate with it. And I believe that that's what my experience with God was like. Are you willing to collaborate with me on this idea that I think you could rock? There's so much you're saying here that's so true but when it comes to like someone who's listening as an example who's like, she's clearly inspired. How do I become inspired? And then most people, they go throughout their day maybe two hours a day they're inspired and the rest of the day they're fighting that voice in their head being like, you don't have it or quit or it's harder than you think. How did you personally get over some of that? Is it blocking it out? Is it like, what was your mechanic? I believe all of this is just about faith. What do you believe? For me, it was about finding the strength on the inside of myself to say, you can do this and faith comes by hearing it. It's places like this, someone who's sitting there listening to us talk about this. Here's something in my story about themselves and understands I felt that way too. Oh, but I did something and then I stopped. And when you look at yourself and you realize what you've done or not done, you take inventory of that and say, now I'm gonna go back and I'm gonna try again. This time, I'm gonna get up every day for it and I'm not gonna stop doing it. And for me, it was about saying to myself that I could win. You have what it takes getting in the mirror when no one else would tell me that I was good enough saying you are good enough, you can do this. I had a mother who told us we could do anything. Sometimes I would go back to what she said and sometimes it was simply, I declare joy. That was something I was looking for in my life was to have joy. And so I'm really spiritual, found a lot of my strength out of scriptures in the Bible. And there's a scripture that says, count it all joy when you experience trials of many kinds. Knowing that these trials come to increase your perseverance. When your perseverance is mature and complete, then you will lack nothing. Sometimes that's what it was about for me. Repeating, this is gonna bring me joy. That joy is going to come. No matter what it looks like, all things are working for me, not happening to me. What is it that I need to learn out of this, Minyan? What is the lesson, Minyan? Talking to myself about when me and my brother were young, we would clasp hands, leaving our thumb free and do this thumb game, one, two, three, four. The thumb war. I declare war, yeah. And I realized that I could change the narrative and I could just say, I declare joy. And when I didn't feel it, sometimes it was, I declare joy, I declare joy, I declare joy with tears running down my face. That this is going to make me stronger, so I declare joy. And I think that what I want someone listening who sees themselves in me to know that God is not a respecter of persons, meaning that if you see it happening for me, it's an indication that it could happen for you too. What is it that you have in your house that you can use to take you from where you are to where it is that you wanna be? And what examples can you look at to say, I wanna do my life just like that? Because I, in the process, learned that some of this was connected to the meaning of my name. That my name, which means beautiful, could open doors for me because I thought I was ugly, I would never step through those doors. But when I got it in my soul, that God had called me beautiful, had whispered this name to my mother, and he was saying that I was gonna be beautiful in the earth, then who was I? To elevate my own thoughts above what he had said about his creation in me. And so I began to work towards seeing that if my creator called me beautiful, then I must be. And then I started walking into rooms and making space for myself. I really love that. Yeah, that's so beautiful. That's very powerful too. Also hard to, like it's hard for people, I think, to believe, not to believe in what you're saying, more so to like to believe that about themselves. In themselves, yeah. I think that's the hardest part. We give our power away. We give our power away to people who are faking it till they make it too. We give our power away and don't raise our hand even in school. I would never raise my hand in school thinking that I didn't have the answer to the question. But how many times have you sat back and let somebody else raise their hand and they got the answer wrong? And then there's that one kid that's always raising their hand. You're like, you're not gonna know the answer, but he's constantly trying. He's constantly attempting to have an answer, but you've had the answer all along and you're just sitting on your answer. That's so true. What's the book about? What, yeah. Yeah, so. Made from scratch. Made from scratch, Finding Success Without a Recipe is all about how I walk through what we're talking about right now. Not knowing, it wasn't written out for me. I didn't have a manual. I didn't have a manuscript. I was determined. And what I found out in the process was that nothing is wasted. So I looked to my past to inform my future. Everything that I had done over here in the past was a building block that I could use for where I was going. How often do you do that? How often do you try to take inventory of the past? Oh man, I think I do it every time I have a challenge. What is something that I can do for? You remind yourself who you are. Yeah, you go, I'm that. So something that is leading me, this is what I've learned in the process. There's a scripture that says, God always causes you to win. So an indication for you that it's not over is you haven't won yet. And so that's the way I see it. I haven't won yet. So it must be that I need to keep going. There's more to do. Yeah, that's powerful too. Yeah. And I think it's those little tidbits that I've had these little pieces of knowing on the inside of me that have taken me one step closer every single time. And now I'm beginning to have all these aha moments about what this was all for. Because it wasn't really about making the best cake ever, which I have done. It was really about showing other people what they could also do. Cause it is hard to believe. Again, it brings me back to another Bible verse. God, I do believe. I believe this is on the inside of me. I believe I can have what that girl is talking about right now, but I also don't believe at the same time. So will you help the places that I don't believe? Because God appreciates people who will tell them how they really feel. I can't stand you right now, God. I'm not trying to listen to nothing that you have to say because it never works out for me. And once again, another example of God saying, that's my kind of person right there who will say to me, yeah, I'm not feeling you right now today because honesty is valued in the kingdom of God. And all I am is a kingdompreneur walking around telling others what they could also do. A kingdompreneur. I've never heard that before. I like that a lot. And do you outline steps for people? Inside of the book? Yeah, absolutely. So where do you tell them to start? I tell them to start right where they are. For me, I thought that I was going to need big commercial equipment. I thought I was gonna need for your cupcake factor. Yeah, and all that kind of stuff to open up this baking business. Because my neighbors put it in my heart that I had something really good. It was the man on the radio that was telling me to have a bake sale. I didn't know until after I had one that I could have a bake sale every single day. And it was my neighbors who were telling me, you should sell this. People will come and buy this from you. It was them who put it in my heart to do it. So I started in my kitchen. And so part of it is like to simplify it for people. And so everyone thinks they need a commercial kitchen or some FDA approval or who knows what. Yeah, and you will need those things, but you will need them one day. Not on day one. And just start where you are. Use the tools you got, move forward. I opened this with a dorm size refrigerator and a KitchenAid mixer. Yeah, that's all you need. Right? That's all. I didn't know at the time. Until you get more customers. Yeah, at the time I didn't know it's all I needed. But there's a study that says that 94% of Americans are waiting on some major event to happen in order for them to start living. I think everybody does that. Yeah, I think it's an epidemic that people believe that. Where they think once I have this, this will happen. And that thing, it doesn't work that way unfortunately. It's the chicken and egg they call it. But it's like the conundrum everyone has. And it's like every entrepreneur raising capital. Oh, once I have dollars, I'll have a client. And it's like, that's not true. But if you believe it, it's true. And that's like a myth we have to sort of dispel where you can say you can get clients with no money. People will believe in you. Here's how you do it. So everything that I believe stems from my religious experience, right? And so there is a creation story that happens in the Bible where God says, let there be. So the whole earth came into existence because he spoke it. And so I believe when you speak, what you seek, you will see what you've said because you go back to the law first mention where God says, this is the way I did it. I said it. And a lot of times we're speaking negativity over our lives and we don't know that we have the power to change the narrative simply by the words that we say. But also in that same creation story, as you go through Genesis in the beginning, God created the heavens and the earth and it was so. And then when you get into the next chapter of the same book, he says, now no trees had sprung up and because I had not seen rain yet and I didn't create man to till the ground. Hold on God, you just said, I said let it be so and it was and it was good. But then in the very next chapter you say, nothing sprung up because I hadn't seen rain and I hadn't created a man to take care of it all. Which is an indicator to me that what we want will not manifest until we show up to it. We are created for a purpose to do a thing in the earth. And when we show up willing to say yes, I will collaborate with you on this God, then the thing that we want will manifest. So just like you said, a lot of times we think if we had investors, if we had money, then we'll be able to do the thing and that's not the way it works. You have to show up to it fully prepared to do the thing, having all that you need on the inside of you because you were created for this moment to show up and then it will come. And so the reason why I bring up this creation story is because if God, in my opinion, who is my infinite Alpha and Omega creator, if he said it, it was so, even if I couldn't see it. That was what he was showing us in the Bible. I said it, it's so, do you believe it? Then that settles it, even if you can't see it. And he's saying, I didn't allow what I created to come up out of the ground until I created someone who could take care of it because he's a God of order and a God that's not going to let something that he creates die because he didn't send enough people to take care of it. And if we're all created for a purpose, we know just like you said a few minutes ago what it is when you show up to it, oh, this is what this can be. Even this beautiful room that we're sitting in right now was all based on words that you said. Yeah, that's true. Because nothing exists apart from words. Like I am the result of words that my dad said to my mom and she liked them and now here I am. I tell people that most pursuits are creative and I think that we'll use things like business terms that really have a way of giving people a sense of this esoteric reality where if they don't know these terms they're not allowed in that room. But it's really all a creative. Every real estate development project I've ever done has felt like an album of sorts. You have architects, designers, and music you call those producers, they're just different names. But the creative process takes so many people, so many different ideas, so many shared experiences and the end result is really just a collection of you all agreeing on a direction to move into. I wouldn't call that business. It just happens to be business. There happens to be banks. There happens to be this thing we call money. Which I call faith currency. Okay, yeah, faith currency. Because it's like money, we put a lot of faith in what money can do, but all money is paper. It's numbers and columns that you don't even see. But because you believe that they're there our belief has so much power in it. When did that click for you? I think during the pandemic, I saw a lot of people getting, being scared of what this was. And so I turned my camera on my phone and I was like, guys, meet me here at seven o'clock. We're gonna talk about this on Instagram Live because you don't have anything to be afraid of. And so it was like, what are you gonna do with it? Are you gonna sit back and be afraid of it? Or are you gonna use the time and say, man, if I had more time, this is what I would do. And so I started going on Mondays and I would make red beans and rice and cornbread on Instagram, and we would talk about it. And I started realizing that people were afraid of, well, what's gonna happen with my money? And most of us increased for those of us who survived. You know what I mean? Because COVID took out a lot of loved ones. Those of us that remained found a space to start businesses, create quilts, things, talents and gifts we didn't know that we had. So true. It's funny when you say that, from a real development perspective, when COVID hit, I thought, oh, this will be the hardest time I have to deal with in my whole career. That's what I thought. I really believe that. I was like, God, it's the hardest thing. We got two buildings and some cool stuff. And then now is happening, right? So here we are 2023 in this financial crisis where the interest rates are skyrocketing. Nobody's lending anymore. I was like, oh, I had that wrong. Now is the hardest time that a developer or someone who's trying to get any sort of banking is dealing with. I have optimism, obviously, that I think it'll get easier. But there's a part of me that goes, I wonder what's next. And it's the constant resilience. It's the constant form of like, you're being tested all the time, type mentality. And you will never know all of the parts. You'll never know. And that's actually another promise in the Bible. It says, I'm never gonna tell you everything. Cause God's desire is that we would just trust him. That he's got it. And that if we would listen and obey that calling that tugging in your heart to follow where it is that he's leading, that he's got you. And in the end, you're still here. And when I look around this room, I wonder how much of this you saw it being exactly this. Or how much of that required someone else to come in and say, well, I have this. I've always wanted to do something like this. You know, like even this table and you're putting the pieces together when you, like you can see the tree. You can see the rings in this tree that was used to make the table. And how well it was fused together that you can't even see how it was plain to create this image. But when you thought of a table, did you think it would be this table? It took some wood carpenter to say, what if I did? Ooh, look at the ring. You know what I'm saying? Everybody had to come together, put some sort of piece of the collaboration together to create is what you're sitting in. It's funny you say that. For me, it was a feeling that I wanted to have. That's all. I didn't know what it was gonna look like, but I knew the feeling. It had to feel good coming in. And so for you being a guest, you come in, you're immediately, you're like, oh, it's a coffee truck. And it's surprising. It's probably not what you're expecting. And then you sort of follow me somewhere and then you come into the studio and you're like, oh, what's this new space? Let me show you the patio. And you're like, oh my God. And the thing for me about podcasting specifically is it's hard for me to get you to forget about your phone or all your emails or the millions of things that you have going on today and this week. But when I sort of put you in an experience where you see a coffee truck, your senses start to do something else. And now you may have forgotten about that email that you had to type or about that phone call you had to make. And so that's the goal. It's to sort of disconnect. Have you disconnect in order to connect? I think you guys did such a beautiful job at that because what was the first thing I said when I sat down? Like, oh my gosh, I love this place. Yeah. Like this is a happy place. The colors are vibrant. It's so exciting what you guys made of it. And it's cool to see a bright yellow truck on the inside of a building. Yeah, it's cool. So yeah, I think you guys did it. What else is in the book that people can take away? It's definitely a, it's a framework. It is a playbook of how I did it. So it's not gonna give you my recipes. It's actually just going to bring you into my life so that you can see the things that I was going through and how I came out of those things. I'm everything you're not supposed to be in order to be successful. I'm a teenage mom who got married at 19 years old to a man that had three children who asked me for a divorce after 21 years of being a stay-at-home mom who struggled her way to finally get out of college, who was always trying to make something shake and it was never enough. Like I didn't have any credit. I didn't have any money. I didn't have any experience in the business that was known for a failure for people who go to school for this. And so I'm just an indication of what you can do if you believe. Imagine had I put effort toward becoming this what I would, what I might be able to do right now. And now others are seeking after my grassroots, follow your spirit approach because it's the thing we all have in common. You know, we're spiritual beings having a human experience. So what we all share in common is that very thing that we put so much context into what our fleshly beings are and it's our souls that are gonna remain forever. So how do we treat that? Or how do we give our soul a place to express itself? Is what we all have in common and that's just what this book is. It says that you don't lose ever. You win or you learn. And it's just about how are you willing to see it? For me, it was about changing my perspective. This was a mindset shift for me. And when I changed my mind about what money could do or what the value of money was, God began to show me a new thing. That it wasn't money that was going to make anything happen for me, but that it was him. What's next for you on your journey here, right? So you had the cupcake thing. You're doing the book when you speak to yourself in the mirror and you say you're that person. What does that person look like to you? Oh my gosh, that's such a good question. Somebody asked it to me like this. What promise did God make to the world when he created you? And I believe that the promise that God made to the world when he created me was that you will have joy. That's what I'm doing now. I'm going into spaces and telling other people that you don't have to stay right here. Whatever this is that you don't like, you don't have to keep it that way. You get to be the architect of your own experience. What do you want it to look like? And I promise God that if he would make me successful, I would tell anybody who would listen about what they could do if only they believe. So that's what I'm out here doing. I am traveling the globe, taking stages, telling other people that hey, I'm just like you and you are just like me. And you don't have to be sitting right there and not have all the things that you want. What is it that you have on the inside of your house? And this is a story as ancient as the Bible. There's a story of a woman who looks just like me in 2 Kings 4, whose husband has died and left her with debt. In this day and age, they were gonna take her children and they were gonna enslave them to pay her husband's debt. She goes to a prophet and says, listen, my husband spent his whole life with you. What are you gonna do to help me? Because I saw what you guys, followers of Christ were able to do, so you need to help me. And he doesn't give her an answer. He says, he asked her a question instead. What is it that you have in your house? And she said, all I have is a little bit of oil. He said, all right, get that together. And he gives her instructions. He tells her to go grab some jars and don't just get a few and go inside of your house and pour the oil. When she stops pouring the oil, her sons have gotten all the jars that are available in the town. And then he tells them, now take that oil and go sell it. You pay your debt and you live off the rest. That's all I did. I asked God a question. I waited for His instructions and I obeyed them. That's all I did. The difference between me and that widow in the story is what I'm using to create wealth for my family and a legacy. I think the greatest thing that I'm doing now is becoming my ancestors wildest dreams. That's my goal. Because I am the daughter of a man that was born on a plantation. And people think that our enslavement is so far away. And when you look at us generationally, it's not a long time. We're talking about one or two generations removed. And to know that I am making a legacy and a living on the same product that my ancestors were not allowed to create enterprise is so valuable to me. It's not lost on me that my grandchildren will now have privilege that my parents didn't have. Yeah, it's like full circle. It's quite beautiful. So my father was born on a sugarcane plantation and I'm making a living and building wealth out of that same sugar. Life's funny that way, isn't it? That's kind of beautiful. And you're doing it. Are you creating other entrepreneurs than your family? Are you giving everyone the bug? Yep, so I moved a store to New Orleans for that very reason to teach my sister's entrepreneurship. So one of them runs my brand in New Orleans and now my children are responsible for the entire brand. While I go out and tell others, they're running the shop. Growing it exponentially above what I could have even imagined that this store was ever going to be. Sure. Where can people buy the book? Where can they support you? Where can they find you? They can find the book on amazon.com and the compliment of a review of the book propels the book incredibly. And then they can find me on Instagram. It's one of my favorite places to hang out where we've created a community for people to engage with me there. So that would be on minion.francois on Instagram. And then on the cupcakecollection.com where we ship our cupcakes nationwide through our partnership with FedEx. Thank you so much for coming on the podcast and sharing your story. Yeah. You promised me a cheers. Let's cheers, yeah. Yeah. So this is MagicMind. We had the founder on the podcast. His name is James Bishara. And basically what happens to the tech people is we work so hard and so we drink like 20 coffees a day. And it's usually not a good thing. And so we'll have this. And it's good. It's pretty good, yeah. And so it's kind of like everything that coffee would do for you without the coffee in this matcha, adaptogen, nitropics, nice little shot of immunity, but way more healthier than having 20 coffees a day, which is for a lot of us in San Francisco we're doing for a long time. Thank you for that energy boost in more ways than one. You should feel in three to five minutes. It's pretty good. But thank you. Thank you so much for the support and making it to the end of the episode. If you haven't already, please leave a review and share the episode with your friends. If you never want to miss a beat on all things entrepreneurship, make sure to follow us on socials for daily content. See you next Tuesday for another great episode.