 So we here the IFA here in Sinhaisar and who are you? I'm Michael, hi nice to meet you. And what is this? This is our new Momentum wireless headphone. It's an over ear with perfect sound and really good noise cancelling as well. So perfect sound? Yes. Do you want to try? Even if it's wireless? Yes it is. Well we say that it is the best sounding wireless product at the moment on the market. And if you like you can hear it for yourself. Can you hold this? Alright let me try to hear this. Yeah sounds pretty good. It's totally blocking the sound around. I can only hear this. I can't even hear myself. Cool. So what's the quality on the noise cancelling? Well we have different motors that you can try actually. We have very high motors on noise cancelling. For example if you're on the train. Was it high what I just had now? Yes it is. So that was very high though. I couldn't hear anything? Yes. And then we also have, you can put it on a little bit lower. And then we also have transparent hearing. So if you actually want to hear the outside noises. You can put it on this mode as well. So wherever you are we have basically setting for it. Nice. And then there's this one also. It's just different color right? Yes. So and you have a way to fold it like this? Yes so we have this technology that we don't have an on or off button. But if you fold it it turns off. And if you unfold it it turns on again. Nice. And then also a feature that I really like is the smart port. So if you put the headphone on it's going to start playing. But when I put it off again it automatically stops music. There's a sensor in there? Yes. We have a sensor in the right side here. So it recognizes whether it's on your ear or not. And that way you never lose a beat. And is there a price? Yes. In euros it is 399 euros. Available now? No. Yes. Well actually this sandy white is going to be available I think from November. So it's a little bit later. But the black version is available already.