 Okay, awesome. So what we're going to do on today's call is we're going to set up our Facebook business manager. This is where we're 100% literally 100% of agents drop the ball. Is when they try to run a Facebook ad, they'll either just boost a post or they'll run an ad through the ads manager, and have no tracking or no data collecting whatsoever from it. And that's because you have to set up your business manager. The business manager allows you to start tracking all the data from people that are watching your videos or clicking on your ads. It allows you to capture all the data to use to show other ads to that's the business manager. So that's what we're going to set up today is the business manager. So to the very, very left, you're going to click on see more that drop down see more click on that and then you should see ads manager right below it. So we'll click on ads manager. Yeah, perfect. So we'll click on ads manager. And over here, you may have you may have the you can click it. I accept you may have the business manager set up, but it's just not, you may have it set up but but not set up. And that's what we're going to do we're going to just kind of fill in the blanks. So very, very top left click on those three lines and go to business settings. Right here. Perfect. So again, you may have the business account set up which you have two of them. They're just not set up right if that makes any sense they're just not complete, I should say. So here let's go with one of them and it doesn't matter which one it is but we're going to just go with one of them so yeah click on any of them. Okay, perfect. So, so we'll do this one. So we're going to change the buyer and these are the top in the top left the name of it wound up wound up changing that we're going to rename that to to to our user name that we've been using for everything else. So let's start with, and we're going to work our way down on the left hand side so we're going to go from top to bottom on the left hand side so get away from the drop down there. Let's click on pages. So let's go down, click on pages, and just make sure that our page is is connected over here so this is. Yeah, this is the right page right by ideas that's that's that's the page perfect okay cool so now bookmark it from here. So this becomes our first bookmark. So hit the star right in the top right. And then just name this one business settings take away the seven business settings and then folder hit the drop down on the folder and put it in that fb business matter perfect this is bookmark number one. Awesome. Now we're going to go down on the left hand side we're going to go to add account. So click on add account. And we're going to create an ad account. So an ad account is really the credit card that Facebook charges for the ads. And that's really what that what what this is so x that out real quick cancel, and then click it again, and you're going to simply go with create a new ad account. And then just give it an ad account name, and go with the same name will go with the same name for everything so you put wrote your Byron D right that's what it was wrote your Byron Byron D perfect. And then time zone time zone doesn't really really matter. It's kind of just yeah click it and see if you can just find yours. The time zone is really based on the time that your ad will go live or end. And that's not even really a big deal. So, but yeah, see if you can find yours. My business and then create. Okay, and then over here, you could do this part now or you could do it later. Do you have his card on the of his card is. I don't but I can. No, it's all good something you guys can add later on recording this so I'll show you where the right here you're going to connect his name to it so Byron Diaz click on the circle on the top left. And then to the right full control manage ad account full control just shade that great blue. The one at the bottom perfect assigned and that's it. Okay, cool. So, and all this stuff is a one time thing so this is going to seem like super overwhelming and super confusing to you right now, but don't worry about trying to master it. And really it's a one time thing. And then and just always know that you'll always be able to get me on on a call so if you're stuck on something we can schedule a call and we'll jump on together so don't worry about trying to master this. But you can add this later you can just get close or you can add payment or you can just hit close. So just hit close and we'll do it later just hit exit. And that's fine. Okay, perfect. So now, here's what you want to know. Click on add assets. Let's see if there's anything to add right in the top middle ad assets. Right now to the right ad assets to the right. Sorry. Right here. Let's see if there's anything okay nothing there okay close cancel this. Okay, so now all you're going to do is bookmark this page. So hit the star in the top right. This is add accounts, add accounts. And so in the future, like, I'm going to be available for you guys whenever the heck you guys need need anything on this stuff so you can always again schedule a call whenever the heck you need me add accounts. And with that being said, I kind of know. I don't want to, you know, I don't mean a freaking to my own horn or sound conceded or anything but I know freaking a lot about this damn platform I've been running ads for a long time I know. I know damn near everything about this damn platform, but every now and then I get stuck on something like every now and then I'll get stumped I'm like damn I don't know what the heck's going on you're going to have to reach out to Facebook. Every now and then something random will happen with your account. In that in that case in that event that you have to reach out to them. The first thing they want to know is what is your ad account ID number, and that's it at the top. One 166740. That's the ad account ID number. So that's why this is a bookmark, because this is that's important to know in the future. It's important to know what credit card is in the ad account, you know, for, for sure, but then also it's it's important to know the ad ID number. And that's, that's it at the top. Okay, so that's your ad account so now to the left, let's keep moving to the left bottom left. So now let's click on click on Instagram accounts. Instagram accounts, make sure his Instagram is tied here. So go ahead and add his Instagram. We'll just scroll down click on connect. Perfect. We'll do that. And then connect. Perfect continue. Perfect. So we're going to we're going to add in here we're going to simply name it the same. Rotor Byron D. So this is the pixel pixel is simply a piece of code like a like a string of letters like numbers letters just a bunch of characters, and all it is is a piece of code that Facebook gives you it's called a pixel that you put on a website. And that's what allows Facebook to start tracking who's on that website. So we don't have a landing page or a web page just yet so we'll just we'll just leave that part blank just hit continue. But we'll at least somewhat set it up so we can at least bookmark it. So go ahead and click on set up the pixel now. Set up the pixel now, and then manually add pixel code. Click on that one, and then click right here in the blue, click and then scroll down. So here's what I want you to do also turn on number to turn on what I'm going to have you do and then hit continue is you have it copied. So you just and then hit and then hit cancel perfect cancel. Okay, good. You have it copied. So what I want you to do is email yourself or email it to Byron or whatever just email it and just name it Facebook pixel and just paste it in. Email yourself a copy as well if you want, but just name it Facebook pixel. In the future, if anyone builds a website for you guys or even with your company with his company website. Forward the pixel to them and say hey guys, would you mind putting my Facebook pixel on my website and see if they'll do it sometimes they'll do it sometimes they won't. But who are you guys with again who's who's the broker next home. Yeah, next home. Yeah, they may they may do it because yeah they may do it so if anything he'll know who to contact or maybe you know to contact but that's that's that's not even the most important because really you're not going to be even but you're not even you're not even going to be running ads to that website. But to have the pixel on it won't hurt like you won't hurt but it's not even really needed but you can always do that if you wanted to there's the copy the pixel in your email. So here add people. So we're going to add Byron so click on add people to the right or right there yeah add people click his name and then full control. And then assign and then and then click on add assets at the top, add assets and see if there's anything to add perfect so that's the ad account so go and check that circle. That's the ad account and then add so all we're doing here all we did there is we connected the pixel to the ad account, and we connected the pixel to Byron. That's all we did there. And that's a one time thing you want that again. And then to the left to the left brand safety brand safety is where you. Yeah, go down. Is where you would integrate your domain. So, I don't know if Byron bought the domain yet but whenever he does. We had a question about that so when I went to the website. Let me just have you put it here just just so it's already here and then we'll worry about the go daddy purchasing later, but go ahead and type it in there just the domain not the WW. Yeah, perfect just the domain. And then click on add. So at least it'll be here it'll be idling.com. Oh, he said. Oh, well he said that. Yeah, yeah. Yeah, what. So I asked someone like if the only email he has or uses is just the, the Gmail, or he has one under next home he said yeah. Okay, I mean, I don't know what that means. That's fine. That's fine. Just click add right here. Yeah, we'll get worried about the email later. So here we'll just leave it at it as this this is this is pending. We'll get back to this we'll get back to this part when we get the domain. Okay, cool. So now business info to the left, put on business info. And then we'll make sure that all this information is filled out down here at the very bottom bottom left business info. And then right here at the top, we're going to start with the top click on edit. And then we're just simply we're going to go we're going to go realtor Byron D right here at the top business name we're going to go with the same name for all. And then, and then the primary page, going to type way with going to type in his name right there primary page type it in and you'll see the dropdown, go with the dropdown. So there's a drop down perfect save. Awesome. Now refresh this page business name is not allowed. Okay, so it's not allowed because all one word. It's not allowed. So click on edit again and then just space out realtor Byron. Yeah, maybe. Yeah, yeah, you have to just space it out. And then primary page to the primary page again. Perfect. And then there and then save. Okay, cool. And then now this name allow your name. Isn't valid because they're using realtor Byron D. Yeah, capital. Yeah, capital capital R. So do the do the edit again. Do capital R capital B capital D. And Nikki. Yeah, richer Byron D capital D perfect and then primary page, and that that should be good. Okay, cool. So now, now, try refreshing this page. There we go. Perfect. Okay, so yeah refresh the page. And now you'll see his profile picture. Awesome. We're good. Okay, so now business details edit, we're going to put in legal business name, go ahead and put put put whatever put maybe put his actual name Byron Diaz. Yeah, put in capital B capital D. And then the office address, and then the website, and no tax ideas needed. Edit email. This is what's super important is making sure that this email is verified so to the very right edit on my info the name to the right click on edit, and then just go to put in his email right there, or any or yeah put in his email and then. Can you check that email are you but do you have access to that email whatever email you're going to put here. I don't know. But I can ask him. Yeah, so. Yeah, go to put it in and then and then text them right away and say hey man check your email. You need to click on it. Say check for email from Facebook check all folders because sometimes it landed spam. So just go ahead and put it and then just tell him that he needs to click on it, and, and click on the link in the email. That's super super important. We're good here now click on the three lines in the top left. And let's go to, let's go to ads manager ads manager, and we're going to bookmark this over here as well so this is the new ad account. So right here in the top left click on no. Yeah, actually unstar real actually no you can leave it star but but hit the star again just rename it. It's ads manager just ads manager. Perfect so delete all that. Yeah just as manager. And then right there in the top right just click. I mean sorry, top left just click no yeah as manager done, and then click no right on the top left. So so this is, yeah click no, no. So, so this is the new ad account this is this is the new ads manager where ads are going to be ran from so and you can tell, because we named it rotor Byron D, right at the top left. Right so so so this is bookmark that's the as manager. Now click the three lines to the left and let's go to, let's go to billing. We'll go to billing billing, and then over here, click on payment settings in the top right and just yeah payment settings. And then you're going to bookmark this page right here. So later on, either you or him he you guys can come this is billing so name it billing. You can always come back here and add the payment method. Okay, and then and then scroll down a little bit. Yeah, this this business info right here at it go ahead and hit that edit and let's fill out this right here. So business name, add a name business name address at the same address. And this ad make that capital R space capital B. Yeah, yeah do it like you did the other the other one. Perfect. Yes. Yes, and then save. Yeah, perfect. Okay cool so we're good there okay perfect that's a bookmark okay good so now three lines to the left and let's go to, let's go to audiences. We just have a couple more bookmarks audiences, and then let's create his first audience so click on the blue and create a custom audience. And so here here is where all the different data points are that you can create an audience around. So for example people that are clicking on a website, I can literally create an audience around everyone who clicked on a website, put them in an audience and show them another ad. So that's what this is so so so really in your guys business you'll only be doing website whenever we do get some type of landing page. Or video if you guys are doing videos. That's when you want to start tracking those who are actually watching it. So if you put out a one minute video. You can create an audience around those who watch 15 seconds of it around those who watch 30 seconds of it, put them in an audience and show them another ad. That's what this is right here so so in this case we don't have a website just yet we don't have any videos just yet. So we'll just create an audience around Facebook page. Let's do Facebook page. No not Instagram account will do Facebook page yeah and then click next. And here we're going to simply just create an audience around right there where it says events hit that drop down and come come down to the fourth one people who engaged with any post or add. So anyone who engaged with any post or add will be in this audience, but take the retention the 365 bring that down to 30. So anyone who is engaged with a poster ad within the past 30 days are in this in this audience, and then just audience name name it the same people who engaged with any post or add, and then create. To the to the top right top right click on that drop down road to her bar and D, and then go to the top one road to her bar and D. Yeah, go to that one perfect. And then now over here, we're going to hover over that triangle to the left, just hover over that triangle and click on, actually the other triangle to the very, very left, right below the blue circle. And go to custom conversions. Perfect book market from here, and we're good. So now custom conversions name it custom conversion not events manager. So custom conversions, or custom conversion. Yeah, that's fine. So so now moving forward, moving forward, all we're doing is filling in these bookmarks. So look at your folder now. You have, what do you have in the folder we have. Click on the folder. So we have business settings add accounts as manager billing custom audiences custom conversion. And then we were missing one, we're missing. Go back, we're missing pixel. So, okay, perfect. So go back to the events manager tab and then and then the click on click on that. That the triangle to the left, but that little circle above it that little clock the overview click on the overview. Perfect. And yeah, click on the overview. Try to click on good connect data sources the green one click on that one at the top connect. Yeah, click on that see what that. Okay cool this is yeah okay and then cancel. Perfect so just bookmark it from from here and name it pixel. So this is your pixel pix EL pixel. Those are the seven bookmarks. So look at the so so so business settings add accounts as manager billing custom audiences custom conversion and pixels so moving forward, moving forward. We'd be running ads out of the ads manager. The billing is our credit card right knowing where our balance is that knowing what credit card is on file billing. Custom audiences are all different audiences that we're creating around our ads, people who clicked on the ad people who watched a video people who clicked and went to a website. That's all custom audiences. And then and then you have and then you have a pixel that would go on a website, whatever website we're going to run an ad to the pixel would go on that website. And then the custom conversion would be based on that website as well so whatever web page you're running ads to. That's the custom conversion. So moving forward, we'll just now be filling in kind of those those bookmarks. And then our very next call our third caller very next call is when we'll go into the ads manager and run a like ad that'll be our first Facebook ad. So, any questions on that whatsoever. No, just trying to retain it. Don't worry about it like you'll learn it eventually. If you put more time in this but again that's why you guys have me so you'll always be able to lean back and depend on me or account on me to help you with all this stuff. So, but that's that's really the top seven that will focus on from this point on.