 Live from Orlando, Florida, extracting the signal from the noise, it's theCUBE. Covering Enterprise Connect 2016. Brought to you by Oracle ZDLRA, Vonage and Cafe X. Now, your hosts, John Furrier and Peter Zantesonio. Hello everyone, welcome to a special presentation of theCUBE on the ground here in Orlando, Florida for Enterprise Connect. This is my report, I'm John Furrier with SiliconANGLE Media and theCUBE, also co-host of theCUBE. And this is our foray into the unified communications marketplace. I'll see theCUBE in the spirit of theCUBE. We'll do whatever it takes to get an interview, find the data, extract the signal from the noise. Not the full theCUBE, it's more standup. We had a little notice, we came down on a moment's notice to get all the action. And again, this important area of unified communications is really changing in real time. And we believe, based upon our data and the Wikibon team, the CrowdChat data and our community is telling us that this unified communication space is about to explode. And it's transforming from an old, I call the relic phone days where voice over IP was the disruptive technology voice. Now, beyond voice, you have video, you have group chat and a variety of software packages that are consumer experiences coming into the enterprise. So this is the confluence of enterprise software meeting the cloud, meeting the traditional unified communication space. This is going to explode. Watch theCUBE, watch this area. It is going to be a battleground between the old and the new. And we saw examples of that. We had great interviews here for two days. CafeX, Vonage, great examples. Also sponsors, also wanted to give a shout out to Oracle, ZDLRA, Zero Data Loss Appliance for sponsoring us to get down here on a short notice. Really appreciate that. ZDLRA, Zero Data Loss Recovery Appliance. Go buy Oracle, go to CafeX, check out their stuff and go to Vonage. Thanks to those guys. But really, here's the main story here. You have two schools of thought. You have old school and new school. The old school is the voice business. PBX is voice over IP. These are technologies that we come to learn by getting around the big telcos and getting better, cheaper phone service using internet protocol technology or IP. Voice over IP now is standard and baked into everything and it goes beyond that. Now we're seeing the consumer experience from Snapchat to Instagram to Facebook to CrowdChat among other consumer technologies that it's integrating into a rich user experience. Collaboration and engagement to the center of all this. With the big data, with the cloud, this space is going to be moving fast. We had on theCUBE here, again, the CEO from CafeX. We had Vonage, CEO, Alan Mazurik. Cisco's VP and SGM, Rowan Trebelow, who's basically running Cisco's Group, which is IoT and Unified Communications. And again, Cisco, they got telepresence. That's been around for a while. Kind of older technology, more for the boardroom. They're trying to bring that down with UCS and a variety of other tools to make it very simple and provide the heavy lifting, as they say. We heard from Mitel, an old school vendor. We had Wesson. We had Google, Google's here. Google let work for the enterprise. Adam Swindler came on and really talking about Google's view. AT&T, we had the AT&T folks on. They have the bandwidth. They have the connectivity. And we had Craig Walker from Dialpad, formerly of Grand Central. They sold to Yahoo. He's in the back, scratching his itch with Dialpad. That's going to change the game on unified voice and communications. And the vertical focus. We had vertical communications on Peter Bailey. We've had Microsoft Skype for Business lead chief, Zig Serafanon, and Skype is under siege. They're transforming Skype a free consumer technology using P2P technologies. Now within Microsoft, with Azure Cloud, Zig told me off camera that basically they are building a solid business focused Skype with service level agreements or SLAs that are enterprise great, as well as continuing the offer of the Skype for Free, which we all know and love. And he did talk about the Slack comment. I said, what's going on in Slack? He said, hey, you know what? We're going to be better. We're going to be good. And that's essentially what his vibe was. That's not a direct quote. That's kind of my read. We had Juris Link, one of my favorite interviews. A CafeX customer and CafeX won best of show with their platform, standing up instant communications, instant collaborations. And Juris Link, Slate Tribuco, the founder, a defense attorney who quit his job, stood up some solutions on CafeX and he provides a virtual presence into jail cells. So he doesn't have to go visit. That's taken off and a hot product and also for the core rooms. Really great interview. One of my favorites. The big news here though is the cloud. Cisco announced a development fund for developers and certainly their M&A focus. They announced an acquisition as well. Look for Cisco to make some moves. Obviously the business focus is the key enterprise grade. Again, this is the big story. What will cloud do from a delivery standpoint and from a consumption standpoint? That is what's going to be the impact. This industry of unified communications or as Jim Lundy from Aragon Research talks about, UCC, not unified communications by itself, unified communications and collaboration. Collaboration is coming into this area and it's going to be a really interesting dynamic to see that collision course. Of course had great conversation with the BC Strategies Group. They renamed their company from UC Strategies to BC Strategies. Jim Burton, the lead there, always has the favorite wine party, wine tasting party. We met a ton of CEOs. I met Ken Conupon, the CEO of Plantronics. We saw a lot of friends in the industry. This area is going to be about IoT. It's going to be about wearables. It's going to be about retail. All the consumer experiences in unified communications is now moving mainstream. It's going to be a fun battle to watch and we're going to watch the old incumbents transform to the new way and watch the new emerging leaders like CafeX and looking at brands like Vonage who's got great brand value coming in and establishing themselves with almost a billion dollars in revenue. And of course, the big whales, Oracle, IBM. Not a lot of IBM here. We'll get to hear what IBM's going to do with Inhe Chousa, the new GM of collaboration. She's going to be leading that group within IBM. So this is going to be a battleground for the future of the enterprise, the future of work. And we're super excited to be here. And again, we're on the ground with the standups, not the full cube and the spirit of the cube. We decided on Friday to come down here. We'll do whatever it takes to get an interview. We'll do whatever it takes to get that signal. This is a hot area to watch and super exciting. So watch the cube videos on YouTube.com slash SiliconANGLE. And of course, go to SiliconANGLE.com. And a shout out to all the social media folks we've met last night on Twitter. Too many to name. Thanks for all your tweets and retweets. We really appreciate it. And we're super excited to continue the coverage of Extracting the Statement of Noise. I'm John Furrier here in Orlando for exclusive coverage of the cube on the ground at Enterprise Connect 2016. The hashtag is hashtag EC16. And check it out. Thanks for watching.