 BAH what's up everybody once again it's brand man Sean and today going over the come-up of Ella May from the UK or as Thones and London would call it across the pond. Talking about the Atlantic Ocean colors? Ponds ain't that big where I come from cuz she's an R&B singer she has a lot of great music and at least five songs that I just feel like are just super hits. Love their music for a good minute but that's not what this is about we've got three lessons that you can learn from our rise so far so let's throw it back for a second. In 2014 Ella May kind of hit the scene with this group name Arise on the X Factor but they didn't make it past the initial auditions didn't go too far looking back at that you're like why was she with these girls or if anything she should have been considered the lead singer because her voice stands out so much between them other girls not saying they can't sing at all but I think Ella May would have went way further if she just sang by herself but that didn't work out broke up as a group and that's lesson number one sometimes you gotta change your situation up because a lot of people are moving in situations that won't allow them to get to their potential in that time she uploaded four original tracks to SoundCloud but then the game started to change she uploaded a short 15 second cover of her singing Betty Wops 6.79 and people started to love it according to her she probably only had like 500 followers at this time but somehow some way this divine moment in the universe she got posted to the shade room if y'all don't know the shade room the shade room got followers y'all and from there things started to move her follower game was going up and up and she continued to post these 15 second covers as people requested her to sing various songs she started to galvanize this fan base and a little known to her at some point she did a cover of Tupac get your head up and it started to blow up in LA and those are the words that she used but I think the better word is it really just started to get around between a certain group of people a group of people that mattered which led to DJ mustard reaching out to her mustard slid and mbms just wondering to know what her situation was not gonna dig into the details but she had about 50,000 followers at this time and a month later she got a chance to actually meet him in person and work with them and ultimately she got signed as the very first artist to DJ mustard's 10 summers later there's kind of two lessons in this in my opinion first of all when she was posting instagram her gram covers she made them 15 second clips and for me personally I like doing short clips on instagram because it's made for that short attention span in that audience plus it leaves people wanting more it doesn't give people any time to really say hey she's not as good as I thought she was or to get tired of hearing what they heard to just go to click to something else but number three the even bigger lesson in that is put yourself in a position to be seen a lot of singers are not putting themselves out they don't have anything online I don't care if you're on instagram and you were just this silhouette and nobody can actually see you see you but they just see the silhouette singing and maybe you become a running joke people will be like hey she's got this amazing voice but maybe she ugly as hell that's why she don't show her face at least they start to know who you are in some sense as a matter of fact that probably be a lit little campaign especially in the girl ended up being some kind stereotypical version of beautiful people like whoa somebody do that because I don't got no time and also if I was managing a singer along the lines of putting yourself in a position to be seen I would have them posted by other influencers I wouldn't even spend any time trying to advertise their songs if they really had a voice like that and had a nice little presence I spent money I would pay for them to be posted on places like the shade room or just individual people's pages that have a lot of followers we'll get into why that's more effective in another video though I don't think I mentioned a timeline yet but a rise when she was with that group on x-factor that was 2014 when she started doing the instagram covers Fadiwap679 a lot of people know Fadiwap 2015 and that's when she also got signed to DJ muster it wasn't until February 2016 where she released her first EP and then she releases the next EP change and then in February 2017 she dropped a raid and also in the meantime she was also an opener on Kelani's sweet sexy savage tour the lesson in this portion is she was signed to 2015 to DJ muster it's been two years and there's still a lot of people that don't know who she is it is a process so many people have to stop trying to blow up because you set yourself up better if you do what she's been doing which is building a fan base a real fan base she's dropping projects they didn't start with an album she let people get used to her sound used to her vibe and what she has to offer learning a lot at the same time and now she's coming out with that album pretty soon how soon exactly I don't know but I know her next project will be around I would not be surprised if it does well because now she has a real foundation fan wise including me that's it y'all know what to do now hit that subscribe button