Microcopy: How to write small, deadly copy for all occasions





The interactive transcript could not be loaded.


Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Oct 2, 2014

Speaker: Joshua Porter

The difference between a happy user and a confused one is small…many times our success using software hinges on the smallest of
interactions. In this talk Joshua Porter will discuss microcopy, or
the tiny bits of copy that helps users in times of need. Examples
include reminding people to use the right email address, informing
them that their credit card is not needed, or that they don't have to
create an account to continue. In many ways an interface is made up of many of these bits of copy…here's how to write it well and make users confident they're on the right track.

Comments are turned off
When autoplay is enabled, a suggested video will automatically play next.

Up next

to add this to Watch Later

Add to

Loading playlists...