VizTip: How to use an empathy map to understand your target market





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Published on May 10, 2011

For more information, visit www.jeannelking.com

Have you ever wanted to understand who your target market is? Have you ever needed to get into the head of the end-user for your product or service? Watch this video to learn how to use an empathy map to understand your target market! As a graphic facilitator, I use this fun and easy visual tool A LOT for helping my clients really get into the head of their target market!

Make your next marketing or planning meeting a visual one...and let me know how it goes!

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Jeannel King
Big Picture Solutions


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