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Published on Dec 5, 2013
I made a model in Blender, applied my watermark to it and created a followed the process to get it into SFM.
From there I applied a lock from an animated camera to the root transform of the watermark and moved the watermark to a location that is usually where a watermark lives in a vid.. I overrode the material of the watermark and apply an $alpha material to it. I gave the alpha just enough colour to make it visible but transparent in SFM.
This video shows what will happen as you animate the camera to film the scene.
It looks good at the start of the vid as the watermark itself is in the focal plane of the camera, but as you move the camera and start adjusting the focal plane, aperture and focal distance, the watermark model will quickly fall out of focus and becomes blurred and usable.
This is why one would have to use a Material overlay in the video to add a watermark.
Personally I find the best way to add a watermark is to use 3rd party software to add it after the scene or video is shot in the post production phase.