 Hey guys, Conkru so artistic director of color for John Paul Mitchell system sharing with you guys a little something that we call zone Tony using our brand new muted metallics from the Demi and John Paul Mitchell systems So we're working with muted metallics today guys three beautiful shades We have a lavender a rose gold and a silver these colors have time intensity Which I love is you can leave them on for five minutes for softer results twenty minutes for more in-depth results The only suggestion we have to you guys is definitely use them alone You can mix them with clear but other than that we try to keep them pure and by themselves so we get accurate end result For me what I love about the muted metallics number one, they're muted. They're soft. They're beautiful They have this thing called timed intensity Which I love and what that means guys is they can process anywhere between five minutes and 20 minutes the shorter The processing time in that five minute range You're gonna get softer more pastel tones all the way up into that full 20 range bringing at maximum deposit of tone so you guys are really going to see depth and Really really stronger tones in there and what zone toning is is we actually break it up into zones and you guys will See it in our sectioning really you kind of look at it from bird's eye looking down on things versus looking straight on when I'm Looking down on something. I'm gonna look at my baseline. That's gonna be my zone That's usually in towards here around the nape that zone one actually refer to that as my depth zone And what that for me is that's usually the deepest color that I'm working It doesn't have to be in the level but when I'm looking at that zone toning. I'm gonna make that the deepest Then I'm gonna hit my middle zone usually right in through here and again looking down on it It kind of makes sense my middle zone usually blends my two colors together. I refer to this as my shadow zone It's not as light as my brightest my light zone. It's not as dark as my depth zone It's kind of right in the middle and again, it doesn't have to be level. It could be tones that we're talking about here Then I have my light zone which is right in through the top right and then around the hairline This is where I want to be the lightest and the brightest So it's three zones three toning colors and again, it really really simple doesn't have to take a lot of time I could just be a horseshoe section around the head But you really want to create dimension and depth throughout The colors are playful they're fun to me They're just modern blondes when you guys look at it You have your 10 BVs your 10 Vs your 10 G's and all these beautiful 9 Vs These traditional blonde colors that we have blondes are playful. They're fun. They like to get noticed They're light. They're bright these colors are all those things, but they're a little bit more playful So for me when you have that guest that has blonde hair. That's a little bit Let's just say bored that wants to try something different that really wants to go for something unique Really wants to grab a little bit more attention. These are the colors that are perfect for them They work in a silver, which is great on level 10 hair Light and bright they're gonna take out all that warmth But it really does have to be a clean level 10 for this product to work best Then we have this beautiful muted metallic lavender absolutely stunning again five minutes You're gonna take out a lot of warmth if you want to use it as a toner that way Or you can leave it on for the full 20 and really get that beautiful muted pastel color that you're looking for And then we have the of course our rose gold just soft and rosy and beautiful Perfect for anywhere between a level seven and above. So these are the fun colors again They're perfect for your guests that are looking for vibrancy intensity Playfulness or softness and muted and cools and warms you guys really, you know Your crown box is full now you can play around you can really kind of create anything that you guys want to with these colors What's exciting right now is guests are excited about what we're doing. They're bringing in pictures They're showing us all these beautiful colors And guess what a lot of times those colors aren't toned with one color back at the shampoo bowl So in order to set yourselves up right you want to make sure that you're meeting the guest expectation level You're having a proper consult So i'm really going to look at those pictures and a lot of times when I do look at those pictures You'll see that the depth is built in Whether it's with highlights lowlights you guys can take zone toning and approach it even into foil placement Into anything that you're doing but I really do like to formulate in the power of three Hopefully you guys will see this technique you'll apply it into your every day behind the chair reality situations And you're going to take that little bit of good and move it up to great And that really is over exceeding the guest expectation level. Um, there's a fine line if you're not toning properly for me Um, not toning properly or sometimes not taking the uh, right approach towards toning You end up with uh redo versus an upcharge So for me zone toning costs a little bit more i'll explain to the guests i'm going to work in those three levels I'm going to create depth in the bottom shadow in the middle Brighter colors through the top those three colors are going to come together to create more movement throughout your shape Yes, there's an additional charge. Yes, there's a little bit more timing that goes into it But guys, it's the difference between good and great and usually guests aren't bringing in pictures They think are good. They're bringing in pictures. They think are great And it's up to us to make sure we able to capture that and deliver that So hopefully you guys enjoy this approach to zone toning and uh, you start to apply it in your everyday lives And more importantly love, love, love, love, love these new muted metallics Again, they're just fun playful ways to take your blondes from a little bit more boring Into a little bit more exciting and new and I think it's really kind of a fun way If you guys want to learn more about this obviously, uh, free salon education has a bunch of great videos Palmitchell pro, uh, you guys can follow us on our instagram channel. It's a great resource We're always posting great things through there and um at palmitchell pro on our website online You guys can log in we have a brand new thing called color hq color hq is absolutely amazing It's where you're going to get all the most up to date palmitchell color information Write your fingertips. So definitely use those resources to learn and grow