 Yeah, the drink of choice. Yeah, they have it done in the can well That's so I know that it's my this is so I know that it's mine And should the lights ever go out if I put my thumb right there? I always know I'm gonna hit the mouth hole Well a trick my pops taught me One Now we're ready to go Now that that mouth hole trick that's free. Yeah The other life hacks we're gonna start charging for yep So it's another Thursday morning, so we came in here and I was late getting here You know, and you can't apologize for being late when you're holding the reason you're late It's true. You also can't apologize for being late when you sign the chips. Oh, yeah, that's right So I guess I'm never really late. It's true. We wanted today to talk about how we make money This is not by doing this This is indirectly because if people know what we do and then use us we do make money doing this But not directly from doing this incidentally from doing this an indirect route And I have I was sick and blowing my nose and coughing so I didn't make any why didn't finish I started many and nothing got done in terms of YouTube videos So the last YouTube video was the last week for this, but that's got a couple in the pipe I got a couple set up where I shot all the b-roll for it But I the voiceover was kind of me sneezing a lot So we decided not to torture you with sniffles and sneezes in a YouTube video So that one is getting a fast untapped market But he had the right if they say if it's on the internet, right like someone's gonna watch a fetish for everything So I'm sure there are people enjoying going here today endless videos Yeah, we will skip that. Yeah, but we did one time on how we make money And where all of it comes from so I can buy more stuff of do more YouTube So the way we make money here besides the cool videos you see of things like us doing wiring cabling projects Behind the scenes, you know a printer repair and managed services Web development is actually a big piece of what we do I don't it's another one where I don't know how to showcase as much other than Right now we are actively redeveloping our portfolio on our website to showcase some of the websites We do and it's less glamorous. I guess doing websites, but it's really kind of cool to me In the web texture. So I have a hosting company too. It's all under the same company name So we host a lot of websites for people. We manage WordPress websites we build out and deploy them and It's a labor of love Unhacking WordPress websites that have been hacked. That's how we've actually acquired some of our clients It's because the people didn't keep their WordPress site up to date or secure Or they had stupid passwords like password Yeah, that's that's another free tip if your password is password change it change it and don't make it password 1 2 3 Don't make it password 1 2 3 So a lot of we have a lot of income So we have that comes from the web development side the hosting side the unhacking of WordPress side because I'm not very good developers now One of the things that we tell people is not just because I'm an entrepreneur But a lot of that got me into a lot of these other aspects of things like Helping out people with phone systems and helping out people with websites or wiring and cabling and all this Is because I use it referred out to different companies and those companies Well, they were awful and you know for example the cabling trying to get cabling done When it's needed for me to get a computer set up for a client deployed and dealing with cabling companies It don't show up on time do poor job have things kind of well half ass Was always a real bother for me. So I brought that in-house and hired people for it web development's been the same problem of constantly seeing people who were just really really bad at it and really Bad at getting back with people not Following any secure practices I actually knew a guy that every time he got paid he went on a bender for a little while and would just disappear It was just shame. He was a talented web developer, but no consistency from him at all. So I can't you know over the years I just can't outsource to these people I can't you know in client show he's asking this so we started getting in doing all this in-house and the same goes with like even sco scm Google analysis why I do these talks on social media and things like that, which I'm doing another one tomorrow For the Goldman Sachs small business program I'll be speaking to a cohort of people about you know using how we use social media ourselves and how they can use social media And help their businesses and web marketing and things like that But it's one of the things we kept getting into it because it's so hard to find good people In that sector that are very trustworthy and consistent and I've known so many of them over the years So it's just one more thing that we got into that we really love doing and is another aspect of what our company does And it's a little strange because I don't know a lot of other IT companies that do that Yeah, they tend to Focus on one aspect of something and that's one thing that I've noticed is I've talked to more and more people is It's an odd thing for us to be a full-service shop Everything from like Tom said you want cables run on out to building your website and More with the with the web design thing I think a lot of the like the those if you want to call them whether those the the free or the like wicks and Square space like those like I don't I can't I don't know if they're helping or hurting because like I think Um people will sign up for those and think like oh well I can build a web page, but there's so much more that goes into it than just making it look pretty And with those sites as well like You know if with like a specificity square space and wicks Not to disparage them too much, but um, they're still just templates. Yeah, exactly. They're just templates and Um, if you stop paying them your website goes bye-bye and you're playing on their platform Yeah, it's one of the first things I cover is build a platform and I like the WordPress platform There's other ones out there. I mentioned Joomla and stuff like that, but you know WordPress being really popular It's a really popular platform to go from go build on and you can take your stuff or you go You know, I don't like the hosting company or I don't like the developer you hand it to someone else We I just was met with a client last night that their WordPress developer has gone incognito They just the guy doesn't reply to emails anymore, but it's WordPress So they're like hey can you make this change that change? I'm like, yeah, no problem Here's a quote for getting these things done. That's not hard for us It's easy to find WordPress developers because it's such a hugely popular platform to build on So we're by far not the only people doing it. So you build it on that platform It's easy to find other developers and if you don't like the hosting company or you don't like your developer Both of those can be switched and it's your platform. So you have all the content if wix go out of goes out of business today All the content goes with it because it's all internal litter system You can't go I want my wix website on another server doesn't work. It only runs on wix servers So there it's less portable to just, you know, move your website over So it's uh, you know those things I think about a lot and it's the part reason we got into web development it is makes it easier to because uh, man I had a client didn't want to use this as web development and the other one of over Knows what they're doing in terms of making websites But managed to shut down and lose all their emails Temporarily by changing the records wrong and we explain to them like here's all their hosting settings If you want to take over hosting and dns, that's not a problem But here's the mail record settings you need to use they didn't change it Customer calls me going. Hey our email is down and we managed your email for them And I'm like, oh, yeah your web developer that you chose has now deleted the dns records like we'll fix it I like well, no, no, they also changed the password for some reason And uh, so that it took them the web developer didn't respond for an entire day So their email took two days to get back up to running switched And I didn't ever say I told you so but it was obviously implied And I'm not trying to be that guy or anything or say that we're great, but be careful. Yeah, okay Be careful who you choose for this stuff because it's a problem. Yeah. Yeah Uh, and yeah, it's it's it's it's seeing my face. See it's it's tracking my face Well, I'm also looking at the minutes because we're going to try and keep our rambling down to the video So we'll see all right Tom also mentioned a couple minutes ago, uh, like seo search engine optimization That's something that I think so many people forget about They don't or they or at least don't think about it like they put up a fancy nice looking website And then that's it. But how are people going to find it? You have the best website in the world. Nobody can find it. What good is it? Yeah Now and we we bring this up too because I um go nuts every time some guy sells me Uh, uh, some type of bs spam ad this is we will get you to the top of search engine Give me x dollars and I'll have you there in a week or whatever and uh, Google did a great thing and I can link to the video below. You can search this google themselves released a video On calling out all these people who are absolutely follow me as on search engine optimization and that lie And that use basically all the buzzwords from the early days of the internet of how you got to the top of your listings That doesn't work. And if uh, maybe it does work for search engines other than google But who's using things other than google? I will tell you this doesn't work for google google calls them out Yeah, I'll tell you what I will google that you will go big it and find out who is using things other than google Yeah, i'm sure well, there's a couple people binging it out there, but uh, not many I wouldn't You know a big stands for right tell me but it's not google. It's true. Yeah Yes So it's one of those things we get in there good content google keeps just hammering on you You need good content and I understand content's hard to write content's hard to produce We're just sitting here doing this because well, this is easier than actually working typing content right now Doing the word doing the word and stuff like yeah, so On that topic, um, I see a lot of people buy content I joke around I said once you have to do if you find out if there's a blog Is original content take as long as it doesn't have an introductory line you take like a line out of the blog Sometimes it's the first paragraph Grab a couple sentences out of there copy and paste them into google and look at all the sites that use that So many people just buy the same junior content and they're think hey look my doing a blog and i'm not up today I'm like yeah, you are using the same content or what else and google knows that they smart enough to go Hey, we seen that on 400 other websites, which means we're not going to rank that content all that high First person to post it wins and a lot of times those content sites also post to their site the same content So their site usually shows up first because they were the first to post And then they sell it as a service and as a feed and Original content you need original content about your business about your product about the things you do and that's what sells it That's why if you go through ours, you will not find that we bought any of our content Matter of fact a lot of its video content a lot of it's these all words and texts that we put together we type Um And that's what gets people to us. That's what works for doing the seo There's not any major secret or mystery or people trying to tell you this Magical thing that happens. No seriously google looks for good content and then gives it an search results That's it. Yeah, and if you are going to do video make sure you put some text with it Um, obviously you you can't you can talk all you want, but that's not gonna that's not going to do well Um, as google looks through for content, right? So put a little text with it put a summary put, you know, uh A reason they should watch exactly. Yeah, it doesn't have to be long paragraph or two And I would say that's that's it. Don't don't make it too long either Um, but just a couple paragraphs of kind of, uh, you know, summarize what you talked about in the video And why they should watch it. Absolutely. So yep, that's kind of, uh, Yeah, let's cut let's cut it short this week. Let's do it. Let's do that Unless you guys want it longer. Yeah, we'll just keep it because me and marvin could just wrap about stuff for a while Absolutely But uh Exciting projects we do have coming up. Yes. Let's talk about things outside. There we go. We don't do all that too much. Um No We're trying we have a lot of exciting projects coming up really so, um, we've been doing a lot of wi-fi So you're gonna see some wi-fi things. Uh, I'm if we can get permission for the garden estate project We're gonna hopefully get permission to be able to film there because it's a it is a Residence it's a it's an estate. It's not a really. Yeah, it's not like a residence like it's not my house It doesn't quite capture it residence just doesn't yeah, but we want to film there We are going to be doing some wi-fi at a uh yacht club too We get some proposals for that and one of the things we're going to showcase there Someone asked about capacity planning and I want to show how we do wi-fi capacity planning There is a method to it. It's not like I see people always say what's the software used for that The reality is no software, uh can really see inside of walls So I was actually show the way we do wi-fi We program a wi-fi and we show up and we see where it reaches Literally, that's how we do wi-fi. Uh, that's how we do proposals. So the proposals mean we come with wi-fi It's kind of funny We got the bid to the estate job because the other guys didn't even show up with wi-fi. They came in Uh gave them a proposal 15 times What we were charging well about maybe 12 times what we're charging I couldn't believe how much they wanted for the wi-fi and they didn't even do any testing to prove it work They they said if it didn't work, they would have to add on this and this We showed up to the estate. We leaned a wi-fi thing Up against the house of the ladder and then we walked over to the guy's uh boat launch and Proved that he could get wi-fi. They're like literally and you're like, what about the end by the garden house? And we walked over a garden house with a laptop and we sat in the chair He sits in because it's sitting there and we said, oh look I have 70 single strength and uh, I can surf the web and I show him surf of the web and they're like Oh, wow that works when you want to install all this I mean it was like the sale just occurred right then because he actually seen it working and goes Wow, that's all you need to put one there And then we took one uh on the other side of the house and set it there and it reached the other side of his estate Uh, and all together it's going to be three Outdoor wi-fi units was what we came up with but it was move the wi-fi in it from place to place So tom are you saying that there is a people aspect to doing this people aspect Everyone looks for like the amazing software. It's gonna solve their wi-fi You know, oh, it can see through walls. No, no this this house was built in 1924 So even the interior of the house required us using indoor wi-fi units and placing them because of the mesh in the walls We weren't sure how far the reach would be Uh, it got good reach one area bad reach the other area same thing We just set a wi-fi unit in each part of the house and uh measured wi-fi usage in the places that they like to sit Yeah Yeah, that's table I hadn't really thought about that to just not right if you if you have those old houses that actually have plaster walls And then yeah, it's all mesh inside there. So you're basically making your your house is a giant faraday cage Yep Which which a wi-fi signal isn't going to penetrate. Yeah, so yeah So look at that learn a new things learn a new things So we're gonna actually show how we do it. Uh, the marina one's actually a multi-step project So we have to beam it to the marina Uh from one of the restaurants Beam it to the marina because there's no actual connections down there Install poles and measure it and that one's gonna be a follow-up three. She want to we're gonna go It's been unusually warm. So we've been outside more. Uh, we're gonna showcase how we do some of these It actually I'll bring the camera out there and uh, we're gonna fly the drone due because well, it's a marina It's a drone and it's fun And it's a great excuse to be outside and while our technician is happy to be doing the work He is unhappy that he doesn't get to ride his motorcycle like he wants to yeah That was Cory's complaint the other day. He's like I want to take my motorcycle these places But I can't get the boxes of cable on it So I think we were going to work out getting him a trailer for his motorcycle. Oh, we totally should Yeah, because all he needs to do is get a couple boxes of cable in there Yeah, and do some of this and how many other tech companies are showing up on motorcycles. Look at that We're gonna be innovative We're claim is because of gas mileage, but really because he wants to ride this hardly because he wants to ride Yeah, so it is. Yeah, let him to ride ride to live. Yeah, and other projects We actually have we're doing a bunch of camera and security for a series of car dealerships So we're going to be showcasing some of that Um, that's going to be fun. Absolutely. Yeah. Yeah. Yeah, like we mentioned we have a we have a Web development projects going on. We're going to have our own project around here Um, we'll just tease it with that. Yeah, we don't know what we're really doing We know what we want to do We really want to remodel. Yeah, but so we'll tease it with that and stay tuned to find out exactly how things go Yeah, but it's a busy time around here and we're really happy and we're really excited for everything that's going on More youtube videos are coming because I am no longer sneezing sniffling and coughing and hacking I may be getting it though. So we'll see. He might be sick, but I make the videos He should make some too. All right. Well, thank you for tuning in us If you made it this far like and subscribe to content and follow us on facebook and the Namaste to twitters. We are biggest in twitters. We should probably do more with the twitters There should be the tweeting's we should do more tweeting's more tweeting's I follow people on twitter, right? I don't I twitters like the place where people go to complain with 140 characters Yeah, Twitter stock Well, as you can tell that by the link to these videos brevity isn't always uh, like our straw I don't know what to do with only a hundred and forty characters, right? Like I can't like anytime I've wanted to post on twitter I just get mad because I can't type what I want to type if you follow me on facebook You'll see sometimes I read a paragraph or two when I decide to ran as you go to coffee house I'm like, oh, I got something to say and it's way more than 140 characters Yeah, yeah, if I it's always you if I see something in 140 characters just something dumb It's it's generally it's some whimper musing Uh, that was meant to poke fun at something. It's not really seriously So it's hard for me to take twitter seriously too. Yeah, I suppose so. Yeah, I wouldn't call it dumb though I would call it um precise precise and witty. Yeah precise witty humor. That's it. That is exactly it. All right. Well, thanks guys