 The notion of conversational implicature is among the most important ideas in pragmatics. It was coined by the philosopher Herbert Paul Grice to refer to what is suggested in an utterance, that is all those inferences that can be drawn beyond the semantic content. Often utterances superficially have little to do with each other since one or several maxims of conversation have been violated. However under the assumption of a general adherence to the cooperative principle, a large number of implicatures can be found. In this dialogue where Nino said he was hungry and I replied, take out your phone. My intended implicature was, ring up a pizza service. However implicatures are cancelable, that is, they can be replaced by other implicatures. So we also could have thought, ring up the supermarket and order some goodies, or take Nino's weird implicature, eat your smartphone because it's made of edible stuff. Implicatures can be associated with a number of properties, as shown, they are cancelable. Furthermore, they are indeterminate and you could easily think of further implicatures and they are not necessarily part of the conventional meaning of an utterance. So with implicatures we can create meanings by saying something else.