 So, what's the deal with mobile screens at concerts and how can we theorise this phenomenon? Digital filmic technologies have interpenetrated the concert experience as a new way to tell a story about our experience, a new way to say, I was there. The stories we tell about our life give meaning to our emotions and give structure to affects the pushes and pulls of everyday life. The way we tell those stories, the way we narrativise, is therefore crucially important in the making sense of our world and our place in that world. As such, personal narratives of the concert event are important to the way in which music culture is experienced and enjoyed. Storytelling and narrative have been associated with the concert for decades and theorists have explored the way in which the function of narrativisation extends the pleasures of belonging and community experienced in that space. Conventional storytelling techniques revolve around linear models, climactic structure and analogue modes such as speaking or writing. As a result, this has been the dominant way of generating and understanding personal stories. However, traditional modes of storytelling are changing as they are impacted by digital technologies and so too are the ways in which individuals understand and tell those stories. Alexander Bryan defines digital storytelling simply as telling stories with digital technologies. Digital technologies such as the camera phone expand and recreate experience in exciting new ways because they are loaded with functional tools and the capacity to connect on multiple levels simultaneously. As Laritha Horth explains, through new technologies, everyday users create their own digital storytelling techniques and diverse networks of distribution. Functionally, the camera phone enables many digital storytelling techniques that reshape the story itself. Like hypertext. Hypertext is a phenomenon of the digital internet age whereby users can click or touch a piece of text that hyperlinks to another portal. In this way, the story is alive. Alexander Bryan describes hypertext as an unusual storytelling platform that encourages the user to navigate along certain storylines like a choose your own adventure model. The hypertextual narrative device is a way that users can participate and change the story while it happens by choosing which portals to venture within and whose stories to weave into their own. One can also geotag other users and interact in other people's stories. A combination of different storytelling aspects of concert experiences in fragmented and highly stylised arrangements changed the way we experienced that concert. Bet you didn't know you were doing all that the last time you got your phone out at a concert. Thanks for watching.