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Hyundai i20 WRC Mobile Game Competition - 'Real Racing 3' at Picadilly Circus & Times Square

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Published on Jan 17, 2014

For 3 weeks, Hyundai was at Times Square (New York) and Piccadilly Circus (London) to promote the Hyundai i20 WRC competition on the mobile game Real Racing 3. Participants' racing efforts were mirrored to the jumbo screen, along with a live feed of their reactions.

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