 Hey guys, what's going on? It's coach Swift here. I'm a success coach at make money coaching Sports and today is a very simple one It's something that we all struggle a ton of time when we're trying to scale up in our Using our marketing. Okay, you see a lot more people out there that are Sports form as coaches. I also do fitness coaching. I do a lot more online than anything and we all know If you look on Instagram and Facebook, that's heavily saturated. Okay What you want to do is make sure that you're not Racing to the bottom in one price. Okay, we've talked about that in a lot of the videos for those of y'all who have subscribed and Have been learning that in our accelerator program that you don't want to just charge the cheapest to get a thousand kids you want to charge a price that's very healthy that you feel is respectable to what you offer and You know your your total worked as a as a coach, okay? So let's talk again. You are selling a transformation. That's why we tell you to go into one three six twelve month Packages for you get money up front instead of selling hour by hour. Okay, you're not selling our progress You're selling that amount of time over time for a transformation transformation in bigger faster stronger Improving basketball baseball soccer skills. Okay improving times and swimming and proving technique and diving if that's what you do So when you are marketing via your email newsletter You are using social media posts or on a sales call Don't just start Naming and stopping at every service that you offer or every tool that you offer And what I mean by that is if it sounds like if you were to read it yourself. It sounds like a Cell phone cable internet bill then you're just trying to Out offer a bunch of tools and gadgets then the next person down the street or in an Closer city. Okay. What am I mean by that is I Give y'all nutrition coaching on an app If it's something that even you would say yes, so what? Then you have to fill it in with offer you nutrition coaching on an app Because nutrition is very important to an athlete and by doing so we will get stronger We will get faster and better recovery. I offer nutrition coaching so that you improve other aspects of an athlete Okay, awesome. I offer plyometrics and speed homework and strength homework Stop there and guess what they're gonna say. Yeah, so what I? Offer plyometrics speed and strength training homework so that your child can stay accountable to our program and they can learn to improve body awareness and accelerate their progress on all the basics that we cover in training, okay, I offer videos on the different types of passing and Kicking drills that we do in soccer. Yeah, so what so that they can have extra reps because reps are important and So that you are getting more reps because that's why you're harder trainer versus just chasing down one-day camps Okay, so you have to follow it up with what you Give out in the training session and the different stuff throughout the month Not just a bunch of apps and then you have to follow it up with so that this happens I offer a so that you get B. I offer B so that you get C. Okay, you got to keep it following along. You got to give it You got to tell them if you haven't told them why you offer something and how it benefits their kid You need to act like they've never heard it and they don't have a single clue on how to put that together Okay, of course, I would think that if I told parents, yeah offer nutrition when your athlete isn't with me You would think they would say oh because nutrition is so important Don't think that way Fill it in for them So that way it just clicks in a lot faster and they think that you are the best thing Since sliced bread, okay as our grandparents and great-grandparents are always saying all right So be mindful of that in your marketing and email newsletter And even when you're reminding current clients on why you offer certain things and for them to take advantage of it okay on your Facebook post on your email newsletter. You got summer camps coming up. Tell them the reason why you're going to be doing that, okay? Don't just stop at a bunch of stuff that you would see on a cell phone given the whole thing given the reason With a tool give them a cause and effect Push everything in together and it's gonna click into them and they'll be a little more indoctrinated and I guarantee your sales Will go up you'll retain clients better because they'll understand a lot more on why you do stuff You constantly remind them the why that they're there and why you do certain things and How that helps their transformation, okay? If you got any more questions, feel free to text me You'll see my number in the descriptions to 1 0 4 1 4 3 0 7 7 my email is also in there We have the accelerator program and community get zoom calls talk with coaches Just like you all throughout United States, North America and various parts of Europe Clab with other like-minded coaches to boost your success in your business boost your success as a person as a coach So you can make more money and help more kids Because that's why you chose this job. That's why you're passionate So we have to do everything else to keep your life healthy Financially and passionate so that you can keep doing what you love and help more kids, okay? Keep following our videos there. We got more every single day just about and Make sure you subscribe and share with others that are also in the business of helping kids just like you