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What is Transaction Data?

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Published on Aug 19, 2015

For any bank, payment processor or other financial institution concerned about the end customer experience, transaction data is your goldmine. Each transaction that travels across an ATM, POS, Mobile Banking, Internet Banking, Branch, Core Banking or Messaging Middleware environment can provide powerful answers to questions such as:

- What are customers experiencing?

- How are my networks, applications and third party service providers responding?

- What is the business value of each consumer transaction from a revenue or service perspective?

In today’s complex networks, electronic transaction volumes continue to increase, leading to some Big Data challenges. One transaction is often made up of sub transactions – many moving parts between a start point such as the ATM, and the end point, such as a host authorization. These moving parts could include things such as transaction switches, firewalls, service applications or host security models. When INETCO talks about transactions, we talk about all the Big Data collected on an end-to-end transaction path, correlated into one, complete transaction.

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