 Zana, wansi sa safari, balakwa raksha to engine. And ya, but there is speed kill. So drive safe, guys as you send in, those funniest stickers that you've ever read on matatu. Actually do this as well. You know those loris, those big loris that carry those, What are they called? Those stones. There's always something on the mudflaps. They always write some funny quotes. Send those in too. Even pictures. We would love to see them. Our first interview is underscore. It is not new to the Isakit scene or to, you know, the music scene in general. Singer, songwriter, producer, businessman. The last time you were here we were talking about a track and the future of your record label. So far so good you already have a new track featuring red a capella and kwa gala. That's a Luganda? Ya, it's Baganda. It's a Baganda word meaning? It means na kupenda. Means na kupenda na kwa gala. Mtu aneze sama na kwa gala man, kwa gala covers everything. Nkwa gala, nkwa gala nyo. Nkwa gala nyo means na kupenda sana. Nkwa gala nyo. There's something new to say when I get home. Before we get to the new track. How have you been? What have you been up to? I've been busy up and down kufanya mziki. Kufanya mziki, kufanya mziki. Una inja studio na fanya goma. Una na vile, una kwa na bank ya pesa. Mzani piyana bank ya nyimbo sasa. Lazimo na nyimbo kada. Uansu me release ngo maflani, me shahenda, ume push kiasi, una release nyengine. Kovu me kwa tuki akili, leto ma suresi ma suresi ma suresi ma suresi ma suresi? Nkona ngoma nyengi sana. So kitu me baki me bini shooting videos, kuna zilambot cha shoot. But mostly tuna poshi kwanza. Yende, yende alafutwa chen yengine. What about the album? We're all waiting for that underscore album? Album, album na jwa it takes so much. So much in terms of what exactly? In terms of money, investment and everything. Like inach kwa so much. So kitu me neza promise ma fans nikomba, neza maybe sayinatia singles, sindi ona collabos. So maybe by the end of the year neza compile a mixtape, not an album as such. Una jwa mixtape, at least mixtape ni easier. Album ina taka so much ya ni, na taka concentration abitumom. Kumi kwa na iconversation eni mi kuiki endelene Kenya with artist. Una sema the money in Kenya kablopati from albums ni noma. Is that true? Kenya ni atu de embrace bado yo culture ya kununwa album. That's how we consume the music. Yes, watwa na taka wapachi en goma in the YouTube, maybe we're stream, we're download, unelewa. Watu kununwa especially physical album ina kwa gangumu san, alafunu jasa sa easy to kwa digital, unatu miwatu links to enda ono e online. So bado atu de embrace yo culture visuri. No, no, no. Ni kama izundo zilevitu zinefanya, bado mixtape ni atu, itza fika ma li nafa kuwa. Zukianga liya our neighbors, even akina kwa gala uko, in Uganda and Tanzania akina, all those pioneers who were there, their music scene is better unfortunately. It's sad but it's true. Ukwani ni atu e fiki uko? I think kunza ina ina well down to sisi artist kunza. Ono jwa artist tu nafa to fiki ili level. Ok, spenda gikwataage, lakini wasafi ume fiki ili level. Ono shi videos on a sko mo nelewa. So sisi bado, bado neza se ma atu de fiki hei shuki wango ya ni, the quality videos and such, especially kwa wasani ambwa na hanza, ina kwa gangumu san na kupata your funding, especially kwa mauna management. Na jwa, lasmo ujismami ya you do a good video then we skume. Siku shu video tu, lasi maso ufipi ufa ni marketing, ni ni fiki ekilam tu, ufa ni media tuwa. Zunze tuwa na release goma, ono kuja Kenya, ono fanya media tuwa, ono tuka Uganda, ono tuka Tanzania. So itzi pe nafa tufanya the same thing, to kisha release goma, tu nainda uko Uganda Tanzania, tu nafanya media tuwa. Densa sa, itzi kwa ma fans, ma fans sa piawa consume, ono nue, tuki wapatia lint. How many marketing strategies you say to bado vendors jatika? Yes, na branding ya tu pia, tu jadi brand vizuri. We don't brand ourselves the way we used to. Bado, bado ya ni. Kali sana. Eyo conversation ya branding na marketing na ni ni, ono jwa, most of the artists say they have a flood, Kenyan scene, niya pricing. So ono jwa, ono za geto apizi ma skills. Jwa ono kwa guna fanya vili nafa. Like I said, it's not new to the E-Circuit scene. You're also my friend and I see your hustle. Vileo meji brand, una jwa. Kulu kwa gana kalika ni ni, nye saye na nime toka. Feel the hair saying ni ni kwa like a branding thing. So ni ni ni, who's going to teach them? I think Vilemi na ambiwa, dokituneza ambiwa, tu pia, unalan to the hard way. Kwa saba bu, unafuwe observan sana. Watu anafanya ni ni, nye ufanya. So kama me, me wangaliya to industry. Uuguna sewa nili kwa na iyo, the other hairstyle. So mi nangaliya industry na nangaliya kitu, naeza kuja nae nye see, aina wa tueng. Kwa saba bu, wasa ni kama utiwa kuna dreadi. So mi I just decided to do one thing. Actually I think after polo wili poli, if you're watching this circuit. But, afterwa wili eka dreadi, everyone akanya wazao. So mi wala akawili poli pia, me eka wisi eki angu. Inakwa ni kama ni, ni kilam sana, lazima wina dreadi. Yeah. Interesting. So yes, brand yourself, but stand out. Yeah, stand out ja ne, rafki angu, kenkaka wini ambia. How do you work? You're supposed to work hard, but kilam to everyone is working hard. So you're supposed to work smart. What makes you unique? Yeah. So it's not just about the music. The X-Factor, kilam to ana imba, kilam to ana rap, kilam to ni mno masana kuru, kilam to ana zachana, kilam to ana zachana. So what percentage would you say is the music and what percentage is everything else that you need to do? The music is, inafakwa, the lowest, inafakwa, same 20%. Really? Yeah, inafakwa branding. You gonna come here, wukisha releasing home on Meshashut video. What next? What's next? What's next to the fans? Do we have DJs, producers and the fans... Yuhu, that's what matters most. Ukshar is nga masawa kuna video, kuna video noma. Mufanz onne iskiyadi. Ita fukadi uko ita. Ita fukadi tansaniya. Onelia, so that's brand. That's marketing. Lazi mu hi peli ke uko iskiya. I think you as, you know, now you're a big brother in the music industry because you own a label and as I said, he's also a singer songwriter and a business man. So I think, you're the one who's going to guide us slowly One of the people who is going to guide us, so you have a label. Have you signed a few artists already? Not really, kwa sababu I failed out with my previous management. So I decided, kwa sababu kila mtu taka kusainio. Onelewa kila mtu taka anda taka good management, kwa sainio afanyu kila kitu. But then nanya taka kusaini kama uja unyesha like what you can do. So I decided let me do my own thing. Get a group of friends who want to believe in me, a manager and staff. Then we do our own thing. So it's not a label as such. It's just that I'm independent for now. Nice, he's independent. So if anyone wants to sign underscore, you're available. Ya, mini kusaha lakini lazima lazima 20 hours on the table. And it's funny because you're friends with all these other people who have labels. Ya, I'm friends. Kaka, kaka. Lafujuzin leskia, this guy, what's his name? This light skin guy. Otilebrov. Ya, ya. Kwa lemimu ademu. Msi ni, msi ni. Msi ni nze. He's also starting a label. He's starting a label. What if one of them tells you, okay, come, we'll go. And then lukwana kwa mbiya. It depends na what they bring on the table. Kwa sababu kama kuna vitu neza jifaniya. Inama nisha neza jismami amonye. Nini wneza nifaniya nye, sezi jifaniya. Onelia. So, ioki tumbo wezi, sezi jifaniya. Okiniya mbiya. So, I can do this for you. I can do this for you. Then tuna sa into. Natuna faniya kaz. Ya. Nice, nice. Nkwa gala. Nkwa gala, yes. In... Is it Boganda or Luganda? It's Baganda. Baganda. Inama nisha, I love you. Ya, inama nisha I love you. Ii inspiration nili toka api. Kuluna unatu toka, unatu toka akiniya. Aparna. Actually, the song came about nili kwa studio. My previous management was in 2017. Nili ngingia studio nika pata. My producer is from Uganda. Nili ngingia studio nika pata. Mesa ampuliyo nga maia kameleon. Mama mia. For those who know. Mama mia ngingi kwa kitambosa nia kameleon. Mama mia nga wewi wa towana nini. So, Mama mia. So, Mama mia ngingi kwa studio nika pata. Ame tengiza yo beach. Emi nika ipenda nika kwa like, Eh, I was ini pati ebi beach. And then it's like, A, a, a, always if u nika ingoma. Namda sa. So, kula skuflani, nika nambia, but then nika nafkiriya, I think you're the best person niza wain goma, sa vibhazan. Nika nambia, let's do it. So, me nika inga studio nika record my part. Nika record the chorus na verse. Then nika chafas 2, empty apple, na verse 3. So, in mind, producer kwa me nambia, lasmak tofti na say, weni beach tiya kinkaka, weni beach tiya teami, all these guys. Ya, so I'll come in nambia, lasmak tofti ya, say, to we came to modia. O pati kekavasa apu. So, me nika mambia, aina noma. Me, I'll talk to them. So, tu kachanatu na yungoma, tu kufani yungoma zengini, nini, nini, nini. So, this a day, nimenda kwa teami. Nika mambia, kuna nga mami na taka, na taka jumpi na apu, tu fanya. Nambia, aina noma. Tu tifanya to. So, here time to look for busy, busy kiasa, kwa nambia next time wuki ya, utanskizi shia niski elafu, to fanya. So, the next time nimenda kwa ke, kumbe producer alisha ita, redakapela, ubeshawu, ngome imeisha. So, the next time nimenda kwa ke, ngome iko full, pakashani to mi, ngome imeisha ya. So, teami was like, tu neza kwa ya next time too. But they did a very good job, redakapela wa liwa sana. Redakapela ya, good full and ya badu. Nii watu nimi, nimi kwa ni kwa ni kuwak na, sana kwa sabu, dei so wako, so classico liya ni wana fanya. The on type of music. And I think, you know, work ethic wise, you guys are on the same level, because they're constantly working. Even today, unfortunately, they couldn't be here because they have a concert to prepare for. Ya, ya, they have a, aupigesana ma live band. Live bands. So, they have a gig, deswa ita wako apu. Ya. Nii watu, onaika, so much music. Anaika, Safi Kabisa, lakini ingoma iwi shakuja. Ya, the video is out. The video is out. It's on YouTube. Make sure you go to underscore. You can find underscore everywhere on line. Ya, ya. U-N-D-E-R-S-Q-O. See you underscore liya, ya kizungu, tulii, tulii modify kia. See, it's in branding. Ya, ya, ya. It's about being unique. It's about being unique. So underscore, na jomalutam, pata Facebook, Twitter and Instagram and YouTube. Go and subscribe. Yes. The new song in KwaGale featuring Radha Kapello, we're about to play it right now but before then, 2019. Ya. What are we waiting for? What are we anticipating? Ah, nikona so much in store ya ni. Alafu, Spenda gigu kwa mbea watu maimai moves. Nata katu ni surprise wa atu. Kwa, abuto mbea. Okay. Okay, okay. Okay, okay. Okay, okay. Okay. Okay. Okay. Okay. Okay. Okay.