 Nine internet tools to acquire more e-commerce customers in 2021. Now this is part one of two. Look, if your websites only as good as you make it, why not make it the best? Now you could go ahead and search on Google and try to find random internet tools. But in this video, I'm gonna show you the nine best ones so that you can acquire a whole lot more business and do it real fast. If you haven't subscribed already, please do so. Hit that subscribe button below. Don't forget to ring the bell. Turn on all bell notifications so you're notified each and every time I go live. Now in this video, by the time we're done with this video, you're gonna have the nine best tools to help you in e-commerce and get more customers and more sales. Okay, let's just get started and let's hit number one. But don't forget at the end of this video, I have a $97 course that's absolutely free and I'll tell you how to get it. Number one is Assess-a-B. Assess-a-B, let's check this out right now and see what it does. In 1999, the World Wide Web Consortium published the Web Content Accessibility Guidelines. The goal, establish the framework to make the internet broadly accessible, especially for people with disabilities. Today, a paltry 2% of websites meet this requirement. That's according to Assess-a-B 2020 report that scanned tens of millions of pages. Given that about one in four Americans experienced some form of disability, it's clear these numbers are way off kilter. Any website that doesn't meet the WCAG guidelines is potentially losing 25% of their audience. Now, why Assess-a-B? Assess-a-B helps create web access for people with various disabilities. For example, epilepsy patients can prevent videos from playing automatically and turn off flashing graphics. People with color blindness or impaired vision can adjust contrast and saturation for better visibility and, more generally, screen reader and keyboard navigation capability. In short, Assess-a-B creates a full solution so that you can achieve WCAG ADA compliance with your website. They meet that goal in a few ways. The first thing they do is an ongoing audit and remediation perform every 24 hours. This is especially important for online stores with constant updates and new content. Updating compliance requirements on the platform so you automatically comply with the latest laws and regulations. Now, Assess-a-B uses AI-driven technologies to analyze your sites and find out where the holes are for accessibility. On their site, they even offer a free tool so you can analyze your site and find out where the problems are. Now, don't assume that your website is fully accessible. Verify it first. Consider everything that goes into making web forms accessible. For example, do your current forms use plain language? Clearly label form fields. Include descriptive text alternatives for images. Avoid flashy, difficult-to-read fonts. If you say no to any of these, a person with a disability may have trouble buying from you. And some statistics suggest that traditional tools only discover about 30% of WCAG issues. Assess-a-B identifies areas of weakness and you don't have to. With content reading, image recognition, and other tools, it finds areas to improve accessibility. This helps e-commerce sites, especially those with specific niches and customers who need universal web access. Now, here's something else you may not realize. If you are not compliant, it opens you up to lawsuits. If you're not compliant with what is required, you could be sued. So why not get your site in order and prevent lawsuits? And I know you may think that your website's fine, but it's been proven that 98% of the sites on the internet have some violations. Number two is shoelace. Shoelace is awesome. It helps you navigate ads and helps you with those ads. Let's check it out right now. Okay, we're here at shoelace. Think of shoelace as a way to implement customer journey marketing through automation. You'll integrate shoelace with your e-commerce store. Shoelace will build a custom model for your customer journey, and you'll do the final approval. So what does that exactly mean? Well, shoelace attracts and trains top media buying talent. Their goal is creating compelling ads and delivering them at the precise moment your customers are most likely to buy from you. So what they're gonna do is plot a new customer journey. For the merchant, that means a complicated idea like customer journey isn't a headache. It's one less thing to worry about. Here are some key features of shoelace. Shoelace works with 400 plus merchants using thousands of data points across multiple industries. They have a user-friendly app that can integrate with existing Shopify apps. They offer custom and transparent reporting on pricing with shoelace, never taking a percentage of ad spend. They have user-friendly features and clear reporting available on a dashboard in the app. The next one I wanna tell you about is review.app. Now this is a really cool one. Let's run over there and check it out. Okay, so here we are. Review is an automated platform that finds, collects, and provides user-generated reviews for e-commerce stores. The things it offers is one click, install on Shopify. Once installed, review automatically sorts through the product review videos on YouTube. Review places video widgets at the point of a shopping decision increasing shopper engagement. It includes automated video sharing via Facebook and improved social media. It includes automated video sharing via Facebook to improve social traffic. Once installed, you'll have access to real-time reports and A-B testing. Now there's no doubt it's handy, but you can essentially outsource an entire video review campaign to reviews automated features. Now why videos? Well, review takes advantage of that critical crossroads in every customer's journey. The point of purchase, by delivering visual and social proof of concept, it increases the potential for conversion. Consider that 73% more visitors who watch product videos will purchase according to HubSpot. By automating the collection and distribution of those videos from genuine users, review enhances your product's credibility. Shoppers that are shopping e-commerce store admit to using videos 55% of the time. And of that, half of them say they purchase because of the videos they watch. Number four is Boosted by LightRx. Let's check it out. Let's go over there right now. Okay, we established that videos are important. We've already talked about that, but what happens when you need to create your own? Boosted by LightRx is a tool that simplifies the process down to its bare essence by using video templates for branded videos. You can hit the right tone for your shop, even with minimal video editing experience. The web app is extremely intuitive to use for creating short promotional clips quickly as are the versions for iOS and Android. Boosted is also ideal for sharing. Features like automatic resizing, help you hit the requirements of different digital platforms. You can also access the video library of stock footage, which makes it easy to craft videos with a shoestring budget. Now, like I said earlier, review app is great if you don't have any of your own videos to share at the point of purchase, but there's also value in producing your own. Video marketing isn't only effective. It's a great fit for today's e-commerce buyer. It's so effective that 66% of customers prefer watching a video to reading about a product. The next thing I wanna talk to you about is opt-in monster. Let's go over and check out opt-in monster. Now, here's opt-in monster right here. It's a sign-up form builder. It's simple and easy to use. It includes templates and drag-and-drop building to minimize development work. Any e-commerce store that's gone beyond the testing phase knows how important it is to build quality forms. These forms are especially important if you use them to capture emails and build a customer list. The science of gathering emails. Why focus on your forms? Simply put, you need emails if you want conversion. High-quality web forms are the fastest way for you to get there. Newsletters create some of the highest engagement rates in any type of digital marketing, including generating 40 times more customers than social media. And you thought social media was the thing. And according to campaign monitor, you're six times more likely to get a click-through rate from an email campaign than you are a tweet. Now, here's the thing, guys. I know when you're starting off and you're on a budget and you're thinking, gee, I just can't spend any more money on any more software or any more programs or whatever. What I've done in this video is I've broken down all of these components for you to help you make more money. Now, I couldn't fit all of them into this first video, but I will tell you, a lot of times, when you think you're saving money, you're like, I don't wanna spend another $100, $200 a month on stuff because if I do, I can't make any money. But if you don't, you won't make any money. That's the problem. A lot of people will start a site, they'll start a business, e-commerce store, and they just don't really invest in it. And if you don't invest in it, if you don't get some of these softwares, you don't get some of these automations, not only will it speed up your business, but if you don't get it, it's gonna leave you behind because there's other companies out there that are already using these things. They're gonna jump so far ahead of you, you're never gonna be able to get anywhere. So here's what I would suggest. As I go through all nine of these and video two, I'm gonna go through the rest of them. But as I go through all these, think of one or two that you would like to implement. Once you implement one or two of these and you get your sales up, go back to this video again, find another one of the tools that you'd like to implement and then add that one. You can do this in a gradual process. I think a lot of times people watch this and go, oh my gosh, I've gotta do all nine of those right now. And you don't, it's not like that. But you do have to do something, okay? That's the whole key, you gotta do something. If you're not constantly improving your site and adding things to your site, I know I'm working on my site now and it's taken months, I hate to admit. But there's improvements I need to do on there and I've gotta make time for it. And you've gotta make time for it too. If you sit back and you just add more products and you try to run emails and you do all these things without any automation tools or without any videos, you're just gonna get left behind. So I encourage you to go through this list again, okay? And pick one or two that's gonna work for you. I also encourage you to subscribe to my channel. Get that subscribe button down there. Don't forget to ring the bell, turn on all bell notifications so you're notified each and every time I do one of these videos. Also, I do have that course I told you about. If you look down in the description, you'll see a link to a $97 course. You can get absolutely free. So I would suggest you checking that out. Now, what you wanna do at this point, give me a thumbs up if you would, if you enjoyed this video. If you have any comments about this, maybe you've tried some tools that have worked for you and you'd like to share it with the rest of us. Maybe you've tried some tools that didn't work and you'd like to share that with us. Put that in the comments below. If you have any questions whatsoever about starting running and growing an online business, put that in the comments section. Now, here's what you wanna do. Look in the description for the link to video two in the series, click on that link and continue through to the next part. Hope you enjoy this video and I'll see you in the next one. Hey, thanks for watching my video. Don't forget to subscribe to my channel and click that little bell right here and you can be notified every time I do a new video. Also, click on one of those videos there. Keep watching on my channel.