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Published on Oct 8, 2013
In his plenary talk to the NYU Stern MBA Class of 2015, Professor Arun Sundararajan unravels the emerging sharing economy: how consumer technology, digital trust, and new marketplaces like Airbnb and Uber will cause a widespread "reengineering" of consumption. He discusses the drivers of this disruptive change, emerging business models, growth and market projections, incumbent strategies, regulatory issues and the role of consumer collectives like Peers (Part of NYU Stern's Launch.)