 I'm delighted to bring to you a day of critical leadership skills for marketers where within the day we're going to be looking at decision making. How do you make better decisions when the stakes are high and when the pressure is on? How do you manage your time effectively as a leader so that on those quieter days you're making the very most of the fact that you have more time than you would normally have? And on the days when it's kicking off you somehow stay focused on the truly important things and get those things done. How do you manage your time effectively when life is so busy and all-consuming? What about burnouts? How do you deliver on your responsibilities and aspirations without burning out? How do you develop resilient teams of people that can withstand pressure and step up to the plate when you need them to? And what about difficult conversations? Some people prefer to call difficult conversations courageous conversations, challenging conversations. But whether you refer to them as difficult, courageous or challenging they're not easy. So how do you prepare for such conversations and deliver them effectively so that you get the best possible outcomes? What about imposter syndrome? It's a bit of a trending buzzword today but where did imposter syndrome come from as a term? What is imposter syndrome? What causes it? And crucially how do we tackle it so that as leaders we can be the best we can possibly be? What about negative feedback? When you're the recipient of that feedback, there's no sugarcoating, there's no silver lining. How do you deal with that negative feedback so you're developed by it, not demoralized by it? It's quite trendy today to think that actually we shouldn't care what other people think. Don't care what other people think. Just do your own thing. But actually we should care what other people think but we need techniques to help us process that feedback so it doesn't define who we are and we can sift out the helpful stuff from the unhelpful stuff. So these are some of the things that we're going to be covering on our day of critical leadership skills. My name is Andrew Payne. I look forward to seeing you there.