 Do you want to learn how to trade stocks and cryptocurrency? Join our community of traders, go to richpicksdaily.com and find the next 10 bagger. Hi, how are you doing today? I'm your host, Rich, here on behalf of Rich TV Live with my very special guest, many time guest, the CEO of Ritual Super Foods, a stock that's been on fire, having great success right out of the gates. The CEO, David Kerbell, how are you doing today, David? I'm doing well, Rich. How are you? I'm doing fantastic. Very excited to have you on the show. Congratulations on all your success. The stock is up like over 200% as we speak today since the IPO, so it's been a huge success so far. And now that you're back on the show, can you tell us a little bit about what's happening with Ritual Foods since you're on last? Sure, we are on fire. I'll share that with you and your listeners. We are very proud of what we've been able to do, but since you and I last spoke in March, we have announced our first retail distribution, which is Rite Aid. Rite Aid is 1,000 stores throughout the US that we'll be in over the next couple quarters here. We're getting distribution. We'll be in 1,000 of those stores with four of our items. So we feel great about that. We've also got commitments with new item codes and new item vendor numbers set up with an additional 1,400 more stores. So when you and I last spoke in March, we're talking about 2,400 stores and 10,000 points of distribution by the end of Q2 that's where you're exactly where we'll be. That's impressive. You guys are just on fire growing so quickly. You guys also announced a partnership with Crossmark for retail growth. Can you go over this news and how this is going to help the company's overall growth? Sure. In full disclosure, I was an executive at Crossmark. Oh, wow. Yeah, 1999 through 2008 or 2009. And I love my time there. Crossmark is one of the world's largest sales agencies and brand enablers. They deal with companies like Procter & Gamble and Wreckett Ben-Kiezer and Johnson & Johnson and now Ritual Superfoods. And the rationale behind that is that they're going to take our brand with our team and accelerate our growth. So as we just discussed 10,000 points of distribution this year, that was pre-Crossmark. What we're really shooting for right now is 40,000 points of distribution, not within this calendar year, but certainly within our line of sight with Crossmark. They've got 25,000 sales folks strong. They've got all the consumer data and analytics that we need to enable us to really accelerate our brand even further growth. So we're very excited by the partnership with them. That's impressive. Now there was also a big announcement that Ritual appointed Sartin Malner-Fenton as vice president of sales for America. Can you tell us about Sartin and what he brings to the table? Sure. Sartin is a pro's pro. The analytics, the understanding of what it takes to do business, the real approach to get it done with a sense of urgency. That's what Sartin's all about. The interesting thing is again, I'll go back to, we just talked about Crossmark and my time there. Sartin and I also work together at Celsius. So we've been there together. We've put a plan of action together and we've successfully managed through the retail brick-and-mortar strategy to enable growth, quick growth in Celsius as part, I think even bigger growth and a bigger upside opportunity with Ritual. I really do. That's exciting. And I know investors are loving that because they're already up and having great success and we're literally just in the first inning. Now with all of your experience and we've talked a little bit on your experience and rolling out new products to market, what would you say is the biggest challenge and how is Ritual taking on that challenge? Yeah, and it's a good question to ask and really to think that through the questions and the challenges that we would typically face in a company our size, in a company our age. We've already answered those questions internally. So I wanna share this with you. Doesn't sound like it's cocky because it's not, it's the truth. We've put together this team with a hundred year CPG experience. So we know that we've got supply chain figured out. We know we've got innovation pipeline figured out. We've got our air to the ground. We know now with Sartin and Crossmark we've got a team within the US that understands the customers. So I'd have to say, I don't lose sleep any night. I know that the team hasn't covered. Every situation that we could possibly be struck with we've got an answer. We like to talk in our meetings, we talk about having the answers to the question before they're asked. That's how I feel we are with the team we have got at Ritual. That's impressive. And at the end of the day you're only as good as your team. I always say you're only as strong as your weakest link. And if you don't have any weak links and you have very successful strong members that don't need to be told what to do, everyone just goes and goes to work every day. Here you go. The results can be, you can literally move mountains, right? When you work with the team and you guys have already shown that. I mean, you guys were growing in a market where the entire small caps were going down. You're one of the only companies that were going up when all the small caps were going down. So that alone is impressive. And now the small caps are starting to come back. So I think that this is going to be a great time for Ritual over the next six to 12 months. Now, what are some of the notable brands in this growing superfood industry? And how was Ritual positioning itself in this industry? It's another really good question. And one that, you know, I looked at a comparable today and I look at layered superfoods and they're a wonderful company and they're a publicly traded company on Nasdaq. And I think they've done a lot of good things. But I was looking as a public company, I was looking at their Q4 objectives for 2021, Q4 2020 for 2021. And their objective is to be in 20,000 points of distribution, again, in the ninth year of being in the business to get to 20,000 points. Let me say this straight out to you, Rich. We're going to be in 20,000 points of distribution by the end of this year. So I feel that they're comparable. They've got a lot more skews than we do. We're going to be delivering with our innovation pipeline more varied products that I can't share right now. I wish I could, we could talk all day about it. But I feel that we'll be within our current base in 20,000 points of distribution by the end of this calendar year. That is absolutely impressive. And in my opinion, this will be extremely undervalued, underappreciated, underexposed if you're able to hit those targets and comparing yourselves to a company that's already on the NASDAQ. I mean, that's a fantastic, fantastic goal for you guys as a small microcap company to set that literally just started a month ago. So now in saying that, in order to get to the next level, we've actually seen a few companies recently move to the NASDAQ and gain enormous institutional investment and the stocks have exploded. What is your plan to gain more institutional investment? Well, it's talking to you. It's getting the word out there but it's also something that we'll be doing is continually communicating as we get products into retail. So as Rite Aid and the two other customers I'm dying to share with you, but I can't right now that make up those 2,400 stores and those 10,000 points of distribution that seven months ago we talked about, that was our aspirational goal, we're there. When we start talking about and communicating our successes, when we start taking pictures of the product in the store, when we start reporting our revenue results, I think that institutional investors are going to take a look at our results, a look at our growth, a look at our real defined conservative. We think it's a conservative measure even though those numbers that we just shared are comparable to companies that have market caps of three or $400 million. We feel very good at what we do. I feel that the institutional investors as they look at us and as they measure our successes they'll see that we're righteous, we're proud but we do what we say we're going to do. I've been very impressed. I've been very impressed with everything. So far the team that I've met and spoken to every single member is hitting their points. They know their job, they know their role and that is extremely important to building a business. And I've seen this, I've interviewed hundreds of companies. I've seen many companies say they're going to do something and some of them do and the ones that say they're going to do something and then deliver, they're like rockets. I've seen them just be rockets and I see you guys falling in those footsteps and that's why I've been telling our community since day one that I'm really, really impressed with Ritual Foods. In fact, I did a top 10 list for April. I put you on the list and I'm super happy that I did because you guys have been one of the top performers out of all the different companies that we've interviewed. Last week we interviewed 14 companies just last week. So when you're one of the top 10 companies that we're talking about and we're talking with so many companies that's a lot of success in itself and you guys are just getting started. So if there is anything else that you would like to have the shareholders know today about Ritual Foods, what would it be? He ain't seen nothing yet. I like that. I like that it's short and simple. Said partner, he ain't seen nothing yet. We're just getting started with this. It's going to be a rocket ship ride. I love it. I love it. You're speaking my language. Did I know that our shareholders and our community all over the world is going to love hearing that? And I know they've already loved this rocket. Now, I'm sure shareholders will continue to have a lot of questions about Ritual Foods. And as you guys continue to grow and you guys continue to put out news, what is the best way for them to get in touch with the company? There are two ways. Investors at WeAreRitualToRs.com or they can email me directly at David at WeAreRitual.com. Fantastic. Now, thank you so much for your time today, David. Been a pleasure. So excited to watch you guys continue to grow and evolve. I just want to remind all the viewers that Rich TV Live is strictly for information and education purposes, please consult your financial advisor before you make any investments in any companies that we interview or talk about on our show. Chances are if you do speak to a financial advisor, the financial advisor is going to be very impressed with Ritual Foods. You guys have a super tight share structure which to me is vital. You guys are a growing company, growing revenue, strong management team. And like you said yourself, you're just getting started and you're going to be in thousands of points of sale. So in my opinion, this is a company like I said before that is undervalued, underappreciated, underexposed. Thank you for joining the show. If you guys like this video, for those of you that are watching, please smash the like button. It allows the video to go more viral, allows more people to see the video, comment on the video, share your ideas. I'll do my best to get that information back to David and David, once again, thank you for joining us on our show. Pleasure. Thank you for joining us, David Kerbell, the CEO of Ritual Super Foods. If you're not winning, you're not watching. This is Rich from Rich to Be Live. Have a nice day everybody.