 So we're here with the Zeke smart pillow. So who are you? Hi, I'm Brian I'm with the Zeke smart pillow out from Renfit and we're gonna talk to you a little bit about what we do So it's just a pillow nothing else. Well, it's a smart pillow. So inside the pillow. We have a lot of technology We have sleep tracking sleep monitoring. So we see how you're sleeping at night It's all it's actually embedded inside of the pillow. It's not a special capsule We call the egg so you'll never feel it. Can we see it? I know so there's something inside here. Yes And but it doesn't it doesn't have a smart textiles. That's it not a smart text This is a normal pillow on the outside with smart technology inside of it It's a queen-size pillow so what does it do so what does it do if monitors are sleep it tracks are sleep It has speakers embedded on the inside so you can stream music directly through the pillow So just the sleeper here's the music no one else It has a snore monitor so the pillow has microphones if they here's you snowing It's gonna vibrate to get you to roll over and change position So here's all the list of things you have wireless music sleep analysis Partner-friendly alarm, so it's only you waking up correct sleep motion. Yeah Snore alarms tensile fabric two-week battery life on a charge tensile does I mean this anti-allergic it is It's a eucalyptus space fiber, and so it's gonna give it a nice feel anti-bacterial anti-microbial It's a healthier pillow and on CNN. They always have this pillow guy. Is it like a good pillow? This is a better pillow than that pillow you get you get like a nice sleep You get a great night sleep because red fit is a bedding company We've been doing mattresses and pillows and bedding for 30 years, and now we do technology I say you are a pillow company. We are pillow company, but this is the next step of the next step is with technology We're connecting the pillow to the rest of the smart home What do you show in your catalog? We show the catalog show everything we do so we do Pillows smart pillow regular pillows. We have different mattress protectors and covers and sheets We make mattresses of various types. They're not smart, right? No, they're just regular mattress because we we deal in comfort So the smart pillow you can be sure it's comfortable because we make comfort It wasn't in your sleep Taylor This is a system to help you find the right pillow in the right Mattress based on your height your size your depth of your shoulder to your chain your width and we can decide which bed Which bed which mattress with fiddle fits you perfectly. Wow. So actually this would be in a store. Yes, correct and Yeah, you will need to figure out and then they would help you choose which one fits correct and it's reliable Yes, it's very reliable basic science. How tall just basic science and so are you selling this already? Oh, yeah, we've been selling Zeke for three years now last year We were the 2017 innovation award winner here at CS and so for three years and so have you been selling many lots thousands Thousands and thousands where in the US or we sell in the US So in the UK we sell direct to consumer We sell at some mass market retail stores and we saw through a lot of mattress and Forage especially stores. How much is a pillow 199 us? 199 you get a smart pillow. You can leave your phone away. Yeah, right? Do it's lay down and start sleeping. It does a sink with your phone and it does blue to you But not constantly overnight. No, just when you when you wake up when you go to bed Just sends a little bit of data. Just a little pain Cool, and you don't have to think about it. How often you need to charge it once every two weeks