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Advertising with QR Codes - a special segment from The Early Show

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Published on Apr 21, 2011

This is has great information about advertising with QR Codes! For more information on QR Codes and Microsoft Tags please visit: www.QRPath.com

What do people do after they scan your QR Code? Do they keep on viewing your campaign pages or do they exit immediately? Do they share your content? Are you reaching your mobile marketing goals?

Knowing the number of scans may sound impressive but it is not useful until you know how people engage with your content.

Our latest web application addresses these issues. It shows you clearly how people engage with your content. Not only does it analyze QR Code traffic, it also examines other incoming mobile traffic from social networks, search engines, ad networks, SMS and Email. This is useful if you want to compare a QR code campaign versus another form of campaign. For example QR Code campaign versus a SMS campaign.

For more information on QR Codes and Microsoft Tags please visit: www.QRPath.com or call Chris at 303-565-7597

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