 Welcome back. My name is Sakwo and I'm so excited. This is still wine in the morning and this is the last segment of the show. This is a morning show, it runs from 7am to 10am. You can find us on Facebook, Instagram and on Twitter at Y244 Channel. The ladies have had amazing conversations about different topics here, especially that led to career and entrepreneurship. And a lot of the fact that in this segment, we're going to build up on the whole conversation that they've had and we're going to talk about how to curate an amazing, a competitive, outstanding brand that can get you out there, especially when it comes to connecting. In a day and age where everyone is on social media, how do you make money out of that and especially at an individual level? Live alone just a company or a family as well. So we're going to delve into that and much more. But before I get too far, I have a powerful guest in the studio with us. You might have seen him on blogs, out of him, one, two, three. I hope on a parlay, but today he's going to clarify some two, three, four, five, six, seven, ten things for us. So stick around. The one and only, Silver Kiddo, is live with us in the studio. He's a radio and TV host. He's also a brand influencer working with so many brands out there, especially all your favorite celebrities in the 2.5 for some of them that you know, that you love and follow. First of all, good morning. Nice to meet you for the second time or the first time? Second. Second time. So this is second time? Yes. Because we met somewhere else. Yeah. Good morning as well. Thank you. How are you feeling? Good. Grateful to be here. All right. Yes? Street. Street is not so many. Street is not so many. No branding is branding. No branding is? Branding. Are you a manager? If you don't brand yourself, it's still branding. If you brand yourself, it's still branding. Wow. Yeah. So either way, mediocre is still good or mediocre can be bad. Or mediocre is still bad, bad. Bad, bad. Bad, bad. Yes. Wah, wah, wah, wah. I'm lost. I'm lost, but to clarify, you came and leave. All right. Now, just to talk about a little bit, a brief story about yourself. How did you get here? To a plus, you're working with people that I just... I'm like, hey. So in this idea, we plan to put you aside, bro. What opportunity is the connection? Okay. I'll say is a... We get opportunity. It's how you maximize the opportunity. So I came to Nairobi, miss you and Nairobi. So I came to Nairobi for school. I get to work for a company, a marketing company. Okay. During those events and activation and promotion, I get to interact with now these influential people, the celebrities. Okay. So through the opportunities, I managed to network, identify myself, packet myself, introduce myself, and finally maybe get the contacts. Then from there, we started now meeting, interacting, building trust, and then end up working now with the celebrities you've mentioned earlier. Umar mentioned connecting, interacting, and building trust, which I believe they're very core when it comes to networking and also influencing and even selecting clients that you influence as a brand influencer. We just share a little bit of that and how important it means. Okay. So every person has or she has or has her own way of communicating. For one to build a trust, to win a trust of someone, you have to prove to yourself, like you have to prove to them as well. You can deliver, you can work with pressure. Of course, you can be there, you can persevere with them. You can persevere with them. You can wait for that time to come. Because working with artists, it's something that it takes process. It's a process, it's a journey, because you have to understand how he or she works, how he or she wants things to be done. You have to step up to your game, and then the more you do project with them, the more you deliver, the more you do your best, it brings you closer to them. It's not about if I give you a thousand Bob, you go buy a shopping for me, you need to come with a receipt to prove that this is the balance of ten Bob. But if I give you a thousand Bob, how can you use that thousand Bob? Well, I'm in the right way. To multiply. Yes, yes. So, I'll say, I've been blessed with, I have a unique, I don't know, visit a soft spot, I can easily connect and interact with people. Plus, I'm normally patient. Like I can learn, I can wait, and then... Is this something you built over time through experience? Of course, you have to build through experience because every individual has an identity, has a way to love things to be done. So, the way you interact, they will learn. So, you can interact with people, you can interact with people, you can interact with formal communication, you can interact with people over the phone call, you can interact with text, you can interact with people, you just need to go do the things on their behalf. Interesting. I'd also like you to talk about your first biggest breakthrough when you're starting out, and how is it like? The time you're starting to venture into what you do right now. What were the things that were happening? What was going on in your life for anyone who had no idea? Okay. This is what made you. Okay. How things happened is very first. I made butita. Was it 2018? Okay. Yeah. So, how we were working with butita was very interesting. You know, we started with projects, developing another project, idea, productions, movie series, working together. So, by the time you realize, because in life, you have to reinvent. All right. If you start as a director or a producer or a writer, a script writer, an editor, you have to, at the end of the year, you have to achieve a certain level. You know, you have to see yourself. Are you growing? Is there a growth in your life? So, the moment we were working with butita, the moment we were coming up with ideas and inventing our ideas. So, by the time I realized, people could see and say, hey, this guy has grown. Yeah. Or this guy has reached this level, because for me to ask me, like, it's not something like a one year off. It's from 2017. Yeah. Up to now. It's more of like two, five years. Six years. Six years to see. Yeah. So, for you guys to see what I've done, what I'm doing after six years, is something that I invested in the last five, six years. Yeah. So, were there like obstacles? Of course. Of course. Uncertainties. Yeah. Because, of course, we live in a day and age where, you know, they say trust the process. But now we are turning it. We want the process to trust us. Yes. If I get something that can hack very fast, and that kind of story is a whole show. So, I don't know. What is your mindset on that? What I'll say is that it depends now. A time shortcut doesn't pay, you know. But for you to remain relevant, you see, I rather start, take a longer journey, but I'm learning through the way. I'm making mistakes. I'm correcting myself. By the time I achieve, I'm ready to be prepared to have it. Yeah. If you give me like right now 10 million, 20 million, 40 million, I can manage it in the right way. But if you give me like the first year, 20 million, 40 million, I could manage it. So, I'll advise someone to invest in the process. If you have to go to Tanzania to study, if you have to sacrifice no payment, sleepless night, you know, just trust the process. Because along the way you learn to interact, because if it's not for Bhutitta, or working with Bhutitta, I could never be working with other brands, big brands in the country. Because through him, I've managed to reach out to want to work with bigger names, to reach out to bigger places, and then to be able to achieve what I've achieved. Are you willing to mention the bigger names? There are so many. Yeah. You can mention the most credible. It's okay. We have the highlights, and now there's the main highlights, like wife, main check, side check, in another context. Okay. What I'll say is that the top creatives in the industry, I've managed to work with them. I've managed to call them, talk to them, interact with them. Some have managed to represent them in their meetings. So it's more of a family because it's open. I cannot say that I will never work with you, or I'll work with you. But through whatever I've achieved, I've managed to connect. Because at times, I just need to call someone, maybe. Or whenever I need something else, I can just refer someone. Or someone calls me, hi kiddo, I need to reach out to so-and-so. How can I be able to do that? I just need to make a call. Hi, my name is Sunso. Someone will call you in regards to this. Basically that's it. Just using your name. How powerful is that? It's not that powerful. It's very powerful. Imagine somebody calling and saying, hi, it's a big position. I can say it's an opportunity whereby, I know that in that space, but I can try to help few individuals. You know? I can see via a letter to people, say my name is Kutuma. Right. But seeing that influence, it's just another thing. There's a Kutuma state house. Yeah. When do you want to rise? I can't wait. But there's people anyway, so let's say, hey, and blah, blah, blah, blah. It's magical and amazing to, you know, have such an experience in life. But then also the same time, still back to your influencing part. We live in a world where everybody's on social media. Yes. And especially for people that want visibility online, but now let's narrow it down to business. Are there maybe things that they should do? Is there a strategy that they should follow? And even for yourself, what is the criterion that you use to accept clients? What are some of the demands that they should meet from their side and also from your side as a person who is a promoter? And of course I know your aim is to connect with people, share content that creates conversations. And these conversations create a community of people who will then connect. So it's a worldwide web of people. How do you do that? Okay, one I'll say is that you need to build a team because you can't do it alone. So as a creative, you need to interact with people. You'll normally interact with people. So as a brand, you need to identify yourself, identify your niche as a brand. Who are you as a brand? What do you do? Connect with your audience. You know, it's easy for you to sell as an individual than you sell because always equal. Of course people are diversing, but you cannot be a content creator as well. You're an MC as well. You are the manager as well. You see, so your audience will love to see you. Do you have a special logo? Do you have a company? Do you have a voice that someone can listen, can tell that this is one? So the way you dress, the way you connect with people, are you investing back in terms of now, how are you pushing your content? How can you attract partners? Can you sell ads? Can you sell squeeze bags? Can you sell subscriptions to them? So the way you package yourself, the way you do your content, presented your packages whereby, if I'm asking you to create a content for me, you have a production team. You're ready to execute. You have a plan. Whatever you do, it's something different. Try to find yourself an identity whereby people will see you as so-and-so. They won't see you like... There's a lot in that space as well. Do you have a reality TV show? Yes. These two are merging and trying to compete. Yes. But at the same time, which is good publicity for social media, because people keep on talking. When people talk, they connect. And then you have to be relevant. Relevant. Because your content peels itself. So what will make somebody relevant or a company relevant? It depends now with the strategy you're using to push. And of course, your product sells 100%. If you're a comedian, if you're a radio host, if you're an artist, a musician, your product. If it's your music itself, it will sell you. So in our Kenyan industry, since you also work with artists and artists and others as well, what do you think are the missing links, especially when it comes to visibility? Is it a must to have a cloud chasing part? Where you have to stage, you are in a spa, and then you're being caught by your side chick and then it's all dramatic. It turns out it was fake. Must you go down that marquee road for you to receive attention and numbers? Because right now, when you do something crazy, that's when people talk about it. But when you help somebody and give them money to start life, that won't be interesting. That's what people want to talk about. What I'll say is that as an artist, what you've been doing for yourself, it all depends on what you want to achieve at the end. What's your end goal? Because if you use Kiki, it works for you well and good. It will give you views, it will give you the ability, but at the end of the road, will it attract another audience? Will it bring business to you? Will it work for you? Those are the questions. If you want to do it the right way, for example, you just need to do good music, you have to do the right marketing. Marketing. Because people do, it's very funny, someone will call a director, will look for a location, a designer, a makeup artist, extra, pays the audio, the producer and everything. But when it comes to now distribution of the music, that's where we're getting wrong. And that's another full-time job. Because you don't depend on friends. I know Kido, I know DJ so-and-so, I know a producer, I'll share my work with Atta, but if you invest in the right channel of distribution, there are agencies that are marketing companies that will handle the distribution. Because if you can market on what you've invested, even if it's 10 million, 5 million, it will come early. So I always say, and I always advise people, distribution, marketing is very, very key. Right. But when you look at types of content as well, I think there's types of content, like people that do lifestyle, there's stations that do, there's talk radio, there's interviewing, there's so many formats now that come into radio which you also do. Do you feel like also when it comes to media, there's things that need to be done, especially when it comes to marketing of programs, also distribution, you mentioned distribution of programs, and since you also work in radio, what are some of the hacks that a company that's in this space can do to ensure that they always stay relevant? When you look at the most relevant stations, that's just something that they do. I think consistency, it depends now with a kind of audience. Okay. What keys, just to mention a few, are using, see, there's a type of audience you're targeting. If you're targeting the mass audience, the Mamboga, the Mito Boda Boda, there are certain strategies to need to use. If you're targeting the mid-class, you know, the drivers, the working class, you know, if you're taking those guys in current, you know, there are certain strategies need to use. But I'll say it narrows down to the team. The team has to come down with strategies because things are changing, because we're in a digital era whereby everyone is on social media. News art, breaking news, something is happening. Other media platforms, something is happening. So as an individual, I'll say that you just need to be updated. I don't know what you're talking about, but you see, everyone is there right now. So as a company, we just have to get it right in terms of now, the audience, how can I leave them with content, how can I reach out to them, and then time frame, because if you're in a tambourine, do you have time to talk to them? No. I don't have time to talk to them. I don't have time to talk to them. Now, when it comes to the style of doing content, do you also feel like there should be a certain specific style of delivery? I used to watch when Williams when I was growing up, the likes of Kinna 106 and Park, I wanted to be like Terence J, I wanted to be like Ba Wao those times when TV was only MTV back then. But then you realize how they used to deliver their content on radio and TV as well. It was so unique, so gravitated towards them because of their fashion sense, how they speak, their personality, and that just sparked everything. Right now, do you think they should have a style for that as well? Of course, time is changing, things are changing, so you have to evolve. If it's working, if this is the new trend, you have to go that way. So you have to always keep up with trends? You see, the way people, I'll use this example for you to have a breakthrough, you needed to have a platform, a Churchill platform, for any artist. For an artist and musician to break through, you get it. But there are other distribution platforms, just to mention Spotify, yes, yes, now there are artists and content creators, they have their own other social media platform to push their work. So as time goes, we can introduce another platform, social media platform, because I'm also looking at it from a place of balance. How do you balance? Could you post TikTok, could you post YouTube, could you post WhatsApp, or could you post Instagram, or could you post Facebook, to another platform? How do you balance those platforms, especially for somebody who is starting up? Because I believe you also have to have an online personality. The consistency is visible. Like, you'll be here tomorrow, you're doing this, still going there, and it seems like it's creating a pattern. Now, for somebody who doesn't know how to go down that road, one is Afanyanini. If you love what you're doing, I'm sure you'll create at least 10 minutes, 10 minutes or one hour just to create content. But what I'll say is that if you can do it alone, it now depends, not every time you can post content, it depends on your audience. At time you can post a morning post, a journey, depending on the content you've created. But what I'll say is that if you just try to find time, if you can do it alone, get someone else to help out. Yeah, sort it out. But it's a good time to post real-time content. Because if you have an idea, if you can't execute on time, someone else will do it. So you had an idea maybe to do this kind of content. Tomorrow, someone else has done it. Right. Idea comes, execute. Right. Now, when it comes to competition, managing competition, of course, it's very competitive. Before you get those numbers, I'd like you to just explain how bad is good publicity and how good is bad publicity. Publicity is publicity. That's what I'll say. If it's, okay, the other artists that we want are more on that positive side. But the artists that have branded themselves as controversial. Yes, yes, yes. As Arab it's working for you, it's working for you. But what I'll say is that as an artist or a creator or a musician, just do what is right. You know, the JZ doesn't I don't want to kick you, but kick is also not your... No. Behind, they script nicely, you can buy the idea, they sell the vision, the plan, you know. The marketable strength. At the end, it someday will sell for them. So you're doing a kicky, what, 400,000, it gives you 100k views. Does it add up? Somehow it could be. 100 views. I thought it's 100,000. But if you're starting up, you need to be able to know it's the shortcut. So you must go through your long process of 10 views, 20 views. You have to go through them. Illustrary motivation. I started with one chapati. Now I'm on the whole fucker. Anyways, I think it requires a lot of patience. Yes. When it comes to some of the specific celebrities, who can I say is vocal, he's very controversial and dramatic. He's really dramatic. He has 100 million, he's giving somebody 20 million dollars. Why is that pattern though? Is it from your mind, is it working for him? You see, what keeps K.R.G. in town is what he does. Okay. So I come to him because of what he does and people love what he does. So if it's working for K.R.G., let K.R.G. be. All right. So you see, at the end, people produce nice songs but they don't want to sing for him. So it's working for them. So in short, these guys are using their misery to make us feel some type of way? No. They're pumping money into the misery and marketing it and manipulating it and then we're not posting to the social media? What about our culture before we digress? You see, I avoid talking about... I mostly avoid to talk to, in terms of artists, but I know they're good friends. If someone is living a good life, you'll see in the social media, he's living a good life. If you have a nice suit, I'll see you wearing a nice blazer, you see. So what I'll say is that... There's one here. There's one here. This was, I think this was Eric O'Mondi being arrested on us. I think this day I was with my co-host and I went to check. He was a bit... He was arrested a lot before to take a break. Do you think this is helping to change anything? Okay. What Eric has been fighting for the industry for so long is trying to change different narratives. Place and 5K in music. He managed to go to parliament, presented a bill. We're still waiting for everything. At the end, Eric is pushing for artists to step up and work and deliver, you know. Because our neighbours' countries are doing much than we are doing. Kergy is doing whatever he's doing. This is on your page, by the way. Yes, yes. They're good friends. You've worked with them, so you can't talk anything smack. No, on an individual basis, they have their own, I say, personality. How do you judge Eric's and Kergy? They're different artists. In terms of following and strategy influencing. Okay. In terms of what Eric is, Eric is a comedian. Stand-up comedian, a creative. Now I'm a co-activist. Okay. Kergy is a musician and a creative. So we're going to different space. Okay. Yes. So who has more numbers? Eric is more impactful influence. Because I feel like for Eric, it's really impactful in some way, though, not that design, but I'd like to know Kergy's impact. In terms of numbers, Eric is very big. He's the most followed. Yeah. He calls himself the king of comedy. Present of comedy Africa. President of comedy Africa. Kergy has an impact. So Kergy, if you want to mention a few influential artists or celebs or musicians in 254, he's among the least. Top three, actually, he's among the least. Okay. Yes. Now you've seen it. Akilah Mali, crowd. But they're not talking about music. Okay. So I was lost. Of course, Kenyans will always deny. They don't know someone. See how we know how we behave? Atami, what I say, I'm not joining, isk? They don't know you. Say someone will say, I don't know. I don't know who's kiddo. But I know you are Larry Mado. Larry Mado has been in industry for how long? Yeah. I'm a go-to mainstream. I'm a go-to TV. Yeah. For the last, I don't know, seven, eight years. For like 15 years. 15 years. Before I end of seeing him, I'm on TV, I'm on a camera. And over 3 million every day. And excuse me, I'm ready every day. I'm ready to come, isk? Yeah. Yes. My dilemma is, why the insults? This guy is just posting, and I just make up and end the show. Oh, hit like 5,000 comments to the Mac 2C, Mac 2C, Mac 2C. What makes people triggered in a way that they can't celebrate something good that you're posting? They'll try to deviate and find a story from your past. Oh, will you want us to do it? Why is it like that when it comes to social media? And yet, the people are just genuinely posting. Or maybe they're not genuinely posting as well because you're not on the other side. We just don't know. What are your negativity? Okay, we live in an environment whereby we love to hit. People love to hit. People love to hit. They've turned it into their careers. Some have turned it into the way of expressing themselves because we're going through a lot. So the only way maybe I can express, I can show my, I can release my stress. It's going to a certain post. Work and negative post leave the place. Okay. People love to hit. Okay. So if you're doing the right thing, people will hit. If you're not doing the right thing, people will still hate. So society quiver. In short, Taylor Swift really said, hate is going to hate, hate, hate, hate, hate. Yes. Now you can't please everyone. Trust me. At over you because of my vow. Okay. A thousand people will not say that you're looking good. Okay. Yes. All right. Let's switch a little bit to your brand personality. What do you think you're giving? What is the vibe that you give on social media? If somebody lands on your page, either TikTok, Facebook, whatever, from your mind, maybe it could be something else. But from you, what do you think is the personality that you're giving online? Because I know there's a very big difference between being an online personality now in real life. Totally different. But in as much as you're trying to match the two, like what you do online is exactly what you do in real life. I try to separate because my personal life, I don't bring it on social media. But what I'll say is that I always say sell hype and simplicity is everything. So I keep it simple all the time. So I keep it on social media. I'm keeping it simple. I keep it on ground because street. Yes. There's interesting feedback coming through. Your latest short film with the butita Anastuto. Yes. I just watched the highlight. I saw them on another TV show last week. So they're saying they love it. We talk about how you created that and how it managed to take over social media again by storm. See what is changing right now, we need to understand that we have a different audience. We have the Gen Z. So we try to position ourselves in the next 10 years. How will we remain relevant in the game? So the content we create, we try to incorporate with now the characters, the real-time situation, action and ground. So, okay, now Sahi, we'll say a couple of TikToks and a dance and a twerk and everything. Badoni doctori, badoni nurse, badoni... Pediatrician. So we try to come up with an idea whereby it will sell to the audience. It will appeal to everyone. That's what we have there. You see the cast, Kionapo. And then the scripting. Right. Unless it's a freestyle show. There's no one who can do it. It's what happens in society, you know? Right. If you don't do it, you won't be able to do it. Right. You know? Oh, the doctor is just having an awkward moment. Yes. And it happens. The receptionist. Yeah. You know? I'm at a police station. You're like, I have a right to be alive. Why are you asking me about my life? So that's what you're trying to bring? Yes, we're trying to fit. Now we already hack it. So we are there in this space. Right. So it has a budget. You guys had a budget. How do you guys get funding? Okay, how we run it is that we have a company, SPM Studios. Okay. It's a big studio. One of the best studios in 254. Okay. So we normally have a team from the previous projects we've done, from what we've done before. We have a budget to run. At the end of the day, per episode, we spend like 400 to 500. Yeah. For each of you just to air on YouTube and social media platform. Right. So we normally run with budget, but we've managed to partner with few individuals. I'm a partner. That's why we see sometimes KunaZilla credits, powered by a sponsor presented by so and so. Yes. Which are also some of them you work with? Yes. And then on the other side, there's radio. You guys have an interesting radio station. I know I'll pass there very soon. To just say hi, not to work. How is that working with what you guys are doing? Because now radio is very heavy and I love radio. You can check on Instagram. Radio is very heavy. Sourcing for radio talent, personality for radio, persona, content, distribution. How did you guys create that part and brought it into fruition? And of course, right now it's very competitive. If you look at the top radio stations, they have top personalities who have extremely interesting personalities as well for delivery. How did you guys hack that? I can say for now is that we understand what the audience want. We have our own target. So it's what is trending in the market, what people want to hear. It's all about the conversation and the vibe. So we bring, we have young energetic host, radio TV host. We try to fit, we try to position ourselves whereby we can be able to appeal to them. So get the vibe, get the energy, get the best hosts, have the best studio, sell the best agenda, the intro, the branding, the strategic, not to me. It sells out, it makes us maybe unique in the space. Talk about podcasting, let's incorporate. Podcasting is a big trend right now, especially when it comes to content creation. Do you feel like it's going to take over radio? It is taking over. There's somebody, I think it was Andrew Keebe who said, radio is dead. Okay, that's what Andrew Keebe thinks. But what I'll say is that at the end, I'm going to consume content different. If I'm comfortable listening to a podcast, well and good. If I'm that kind of a person, if I drive a tunnel and I radio listen to a radio show or a drive show, it's working for me, it's good. But in the future, are you prepared? What's happening in the future? Because at the end, we will not have that time to listen to radio. But radio which is the most powerful platform, especially to reach out to interior, especially for example, Seizu and Garisa Kulandani, rarely will you see a lot of people sitting in front of a TV. They call them katuludas. So I feel like radio is still one of the most powerful. Yes, it is. But you see now is that we've not, okay, machinani, those areas, sub-ups, upukondani, utapata, what's a bad one, I prefer formal of communication. It's true, maybe radio. I'm a phone call. Because I'm crazy about what's up, because I'm not an hectic. And then the coming generation, you see, those are old generation. The coming generation won't be able to download up, because it's already online. Kulandani will stream, Kulandani will be on YouTube. Now the rest, come on as a way to maybe live, so more than this, you get it. So we cannot change things. But in future now, it's just a matter of time, things will change. Before we get to the ethics of what you stand for, for example, for us, we have to market on your digital. What do you require from us? What is the criterion that you'd use to vet us so that we get on to your social media? One, I have to feel like I don't know how to put it, but are we in line together? Can we work together? Are we in the same space? Because I can't work with someone that it's a competitive method you have for me to execute your content. Because what you guys do, if I feel like I can add value, I might have interest in what you guys do to be easy for me to execute. Because maybe the content is the same, the plan, the idea, and the studies you're planning to use may be the same. Another thing is that I always tell people, consistency is very, very key. Have you guys been consistent in the last few years? Absolutely, yes. Hell to the big, dumb yes. We have been. We just try to work with few strategies, implement few ideas, and then we wait and see because it's always a process. A long shortcut. What is the red line? Like you're coming to me with this, then if it has this, then no, it's a no for me. For you, what is the red line? At the end it's business. So if there's no contract, there's no argument. So it doesn't matter the controversies, the dark past, the dark past. So long as there's no contract, there's no contract. Sometimes you can be, so many people are behind very influential radio or TV stations, but we tend not to know them. We never get a chance to see them. The producers of these amazing shows, the directors, the DOPs are there. But you see they're doing their best for us to have the best show. For example, you get it. So it depends now on what I'm coming to do on board. Am I coming as a creative, I'm coming as a strategist, a consultant, so that I won't be limited to work with other brands. Now, let's go back to the ethics. Before you clarify some two or three things as we're close to the end. What are some of the ethics that you stick by or you stand for? Especially when it comes to now brand influencing because I don't want to mention her name. She said, this will dent my brand. Stack your mambo, it'll dent my brand. What can dent your brand? And now in terms of ethics, Ike and I, above this dent, this I can't. I'm all for you, it's come all, come one, all. Okay. What will ever dent my brand will say is that if people tend to tell what have not done, have not done. When it comes to now, we're doing a project, it comes to now us faking it, us buying it, selling a wrong vision or plan. Because at the end, it will be so and so who did it. I can't try to publish a false information about someone. Okay. Yeah, so I guess that will, I feel like it will cost me because you see, whatever I've invested for the last seven, eight years, just a matter of time a day, I'm gone. Yeah. Like it took you eight, but it can take a few seconds. Even a week. Second. So many people are coming up. They're 19, they're 20, they're very influential. Triomio was just coming from high school. Right. Now he's the very most influential person in 254. Right. And so many more. Right. Yes. Still on that Triomio thing, thank you, you've mentioned it. I've seen Willy Paul is reuniting with his previous Beb. We're not sure. We're not sure about this thing. Is it a true union or a new design? I'm not sure if it's something they're working on, if it's music or it's something they'll benefit as a brand. So that's another strategy as a brand now? It depends now with an artist. You see, I was recently in Dubai doing a show. Did you know? No, I actually didn't know. But I remember the Shen City story. Yeah, you see. So what I'll say is that the way you just sell yourself, the way you push your brand, the way... Because people will get tired. Okay. But why did they have to have these allegations of rape and whatever? But now here they are together. I can't say much because I haven't interacted with them on that. Because there were allegations. We saw it online recently. There was an apology. They're now working together. Yesterday they said they are now... Together they are dating. Now it's maybe a movie project. So we just need to ask ourselves, how long will we be doing this? Okay. It will catch up in time. You know? Because there's going to be a date with you and a date with you. We just have to... Bro. Do you think that's negative publicity? I think earlier publicity is publicity. So if it's working for him or her, I have no say. Do you feel like the clients would gravitate to advertise or to punter with such a type of brand? Yes, I believe they are. I'm wondering the kind of audience that will go to buy that product. It depends on what product would it be. It depends on the product, you see. That's why you see brands pushing. You'll see a few brands working with a few corporates. Every brand will work with corporates. The way you identify yourself, the way you brand yourself, the way you package yourself, the content you do, the people you interact with. And then if you have a team, they'll sell you. Okay. You know? Right. But if you want to go straight, you can go straight. All right. So before you say your parting shirt, there's a very big reveal on your social media. And it touches on one of our colleagues. I took a loan. We used to work together somewhere else. And then you guys are getting married very soon. You needed three million Kenyan shillings. She needed her own other money. And you said you're looking for money for you. And then you took an amazing turn. But here we are. Is it true you guys are going to marry soon? Please invite us. You know, the way we can raise up is that every young man or young girl, mostly young girls, wish to have a wedding, you know, in life. But all I'll say for now, as an individual, those are plans, you know, to settle, have a family. But for now, whatever I said was yes, I was asked for three million. Don't worry. I didn't pay because I had two million. Doesn't mean that I'm dating, or I'm not dating. But when the time comes, I'll confirm who I'm dating. I, the Lord, will make a way. But he's alone with the one. Yes or no? What makes you think alone is the one? I'm not thinking for me. I'm asking you. I'm not sure. Why not? You tell me why not? Why not? Just be clear. I'm not sure, I'm not sure. You're not sure you're lost. I'm saying that after your three million. I'll call her immediately after the show. Please do call her. Please, please. But otherwise, away from that, I'll say where people can find you on social media. What else are you working on? Personal limit? Anetwafla? Flosie. Flosie. I'll say hi because we took some time. So please, please. That's your comment. All right. I'll say thank you so much for the years you've been supporting us. And I want to say I'm grateful for the opportunity, for the fans, family, friends and colleagues. For you guys to give me an opportunity. But just to make it clear, this is my first interview. This is your first ever TV interview? Oh, I'm honored, man. I'm honored. Yes, yes, yes. Hopefully it'll end in today. I think they've got the legends archives or something. Definitely will be here. And then funny thing when I enter this place, I remember a time I was coming here for a TV host interview. Wow. Like an audition. Yes, there was an audition for... Is it... There's a show you guys used to have. KBC show. Right. Running from five or four. Amziki show. Alright. Yeah. So I was here with so many great minds, super DJs. You know what I mean? Fleet used to DJ here. Yeah, including presential. Yes. I used to come here for an audition. Right. Yeah, I remember. I didn't get the audition. But look at you. You came back as a host? Yeah. Big and better. Yes, as a guest as well. So I want to say thank you so much for the opportunity. Alright. And my message is that to the young guys that are looking forward maybe to leave their dream. Okay. Just be patient. Get the right people. Have the right people. With the right mindset. A positive mindset close to you. Always ready to learn. If you make a mistake, it's part of the process. But never turn back. Don't graduate and go back home. Right. Because there are no opportunities. Understand there are so many youths who have graduated. They need jobs, opportunity. But there are no jobs for now. Just create whatever you have. If you have a friend who is in the industry, film industry, movie industry, try go and learn. Okay. You get? And then for the artist, comedy entertainers in the industry will say this. Right. No branding is branding. No branding is branding. Yes. That's your parting shirt. Yes. Thank you so much. Silver kiddo. I'd really like to know if it's your real name though. Silver kiddo. It's more of a entertainment name, show business name. Okay. So people tend to farm me a silver kiddo. Silver kiddo. Yes. And it's stuck forever. Yes. Thank you. Obviously we can do silver kiddo. He's a brand influencer. Everything soon to be husband took a long room to see me. We love her. I love her personally because she knows me. I'm trying to find creative ways not even there. But anyways, thank you for dressing us. Thank you so much for the opportunity. All right. We'll call it a day. Find us on Facebook, Instagram, and on YouTube as well including Tiktok. You're running a dance the very best app I've ever been. And Apollo Tiktok at 22 for 4 channel. Personally at Brian Sokwon 1 on the hashtag which is still there. Thank you so much. Bye.