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Published on Mar 8, 2010
Simon Cowell has pledged support for the World Society for the Protection of Animals (WSPA) and its campaign http://www.animalsmatter.org to get international recognition of animal welfare as an issue.
WSPA is hoping people around the world will follow Simons lead and tell their governments why animals matter to them.
Note: This film was originally produced prior to June 2014, when we were known as the World Society for the Protection of Animals (WSPA). We are now World Animal Protection.