 Coming to Cannes is an inspiring thing because it gives me personally an opportunity to take a look at work done from agencies and folks from across the world For me personally, I love going through the work taking a look at what's been done and just kind of being in awe at all the Creative smarts and ways that people to solve problems. I think Cannes is a super inspiring place You see the best work all in one place, but you know Cannes really about the people it's about meeting brilliant minds Hopefully there's some some jewels that I can pick up here and take back by networking with folks and then just seeing the work That that rises to the top. We're doing a huge hackathon Called change for good and that's what we're bringing to Cannes a little bit of thinking about the future and thinking about How we can add a add some value and add some different Experiences here at Cannes. Cannes certainly helps me improve my own work because I feel like I come here and sort of Get re-energized to go back home and just push work As far as I can take it to be honored among the other 100 crazy talented people is is amazing It isn't a thing that I thought I would or a list I thought I would ever be on for me It's just affirmation that I just need to keep doing what it is that I'm doing and I'm an amazing company So thank you to ad week for making it happen and for me. I'm just just getting started to be one of ad weeks Creative 100 really awesome Admire ad week incredibly. I've lead the charge in the industry and you know What's even more special is the people that you're you win it with and the people again It all goes back to the people and the brilliant minds that make this industry so exciting