 Thank you. Thank you guys. I was not aware of this. This is like very thanks to Sal. He created the story. He's trying to connect the rest of the speakers, and you're going to see some amazing stuff. What's your name? Come here. So, why did you come here and lamp the lamp? You can use that. Click it. So, I was not aware of what you called me, so I just came along with you. So, this is our festival. This is our family. So, the people who are those five girls from the community, the community inaugurated this, this our function, right? Thank you. First of all, thank you so much for making it to this conference today. You know the reason, right? Why am I specifically saying about it? Because we are in a problem. So, yesterday night we had sent you guys an alternative solution that we can stream it. I think over 10% of the people couldn't make it, but the rest of you could make it. You are the true designers because you found the solution. Thanks a lot for being here, okay? So, I know this is very boring. I've been talking the same story for the 19 years. Today is, again, 19th year. Again, I have to take the same, but a bit differently, I'm going to talk about it today. Let's see. The first of all, without our sponsors, this is not at all possible. It's not only today. From the beginning, we always had this, for example, if you see some of those logos here, right? It's been repeated several years. Thank you so much for the trust on us. And also, not just only to make this conference successful, they wanted to build a community. Without your help, it's not possible at all. So, and I'm sure you must have visited some of the Bootsy over here. And also, I thank academic partners, in-kind partners. And thanks to our leadership team. Join us. Where is Jabeen? So, the most popular name here, Jabeen, you're right. How many of you know her name? Jabeen. Yeah, she's a person. Thank you guys. Thank you guys for making this happen again. I'm the core team. Can you please guys come on to the stage? So many sleepless nights. And you guys know it, hey. So, my day usually starts at five o'clock to talk to these people. So, though I live in East Coast, so many fights, so many arguments, finally we are able to make this. And though, still we are a still family, you know? That's a beauty of this. I know that I'm making too many mistakes here and I see that some of the feedbacks keep coming. I'm very confident because you are my family. Because I'm not an event manager. I'm part of you. I'm one of you. So, I think you all should appreciate the effort these guys are putting together. Thank you. So, you must have seen these LO threads. People have seen helping you guys. These are the volunteers. I'm not inviting them here because they're already helping people. And we should thank them. So much of energy. We had a process of selecting, like we had around 250 volunteer entries. We have selected 32 people out of them. And they really contributed. Each and every one is really contributed. This is again, you know, the team itself, volunteer team for the last 19 years. And also, so the people over here, they're all volunteers. I think all of you know right now and by now, we're all, we work, you know, for our food, like, you know, we were actually, this is not our full-time business. That's what I wanted to say. This is basically to build a community. We come together and with the help of volunteers. And if you keep contributing, and you become part of the core team. So, it's always welcome. This platform is open for all of us. Yep. Okay. This is a difficult part because I've been telling the same story again and again. Okay, see, now, this has been 19th year. We started with a vision that we wanted to create when nobody was talking about UX design. That it was, I think, usability. I think some of you are already there. I see some of the familiar faces over here. We knew about bit of usability. And now the term is called UX. So we started with a vision that awareness and educate and create impact. Right now, we are almost there at the stage of advocacy. I said, almost there. There is one mile to go. And UX India is a platform. When we are moving, industry also moved along with us. We both together grown. Most importantly, you also grown with us. Because of you, the community, all of us grown. We are at a level where we can share our success. Maybe I want to keep it for next year. There is something which is, we want people to talk about you. People to advocate you. People to advocate us. That part, we still, we still have to achieve. Okay, tomorrow we can discuss that angle. How did we do this? With a robust framework. I would like to express, explain these things. These six frameworks is built on some principles like inclusivity, accessibility, sustainability. I would like to invite our team members to explain what we have done the last one year. In the areas of express and explore. You want to talk about it? Yeah, sure, couple. So these are our six framework items which actually helps to do this. So one of the initiative as part of Express is all about expression, right? So this year, we introduced a program called Design X Artificial Intelligence, DX AI. And this is a contest for designers to use AI technologies to express. There are two parts to it. First one, Design X Graphics, which is like static images. And second one, the category is Design X Social Motion, which is nothing but use motion design and artificial intelligence to express your ideas. It was interesting to see 500, 500 entries all the designers have actually submitted for. It was very interesting entries, different key ideas. And there were two categories. Each of these categories has three awards. If you see that, six awards for these two different categories, which is graphics and second one is motion. And there were three design awards, popular, jury, and the most creative effort. It was interesting. And congratulate for all the six winners. And let me share you some thoughts in terms of what we learned looking at these things from a community point of view. Number one, it's very, very interesting to see all the designers stepping up, trying out the technologies like Dali or Stable Vision or all kinds of AI tools and trying out things. One thing which we felt a little bit of a gap in terms of, you know. So this is expression is all about telling the intent, expressing intent. Most of the times, designers are stuck with keywords. It's interesting to choose in terms of this world prompt engineering is all about, right? Express your intent and use the tool to render the things better with use of AI technology. This is one bubble. This was pretty good, interesting this time. And you want to tell me something interesting about design ex-social? All right, how many of you know design ex-social here? See? And let me tell you a little bit about this, about design ex-social. Design ex-social is a very interesting and the most, most, most participated contest, okay? Design ex is a social context. What we do is we take a most pressing social problem in the industry. Example, in the COVID time, we try to work related to COVID in terms of how people can actually come about on this, right? So we pick any world problem. This is not just India, global problem. And we get around 1500 plus participation all over the world, okay? And then basically, it's very interesting because it's a combination of mentors like you who actually help the designers. And this is not just open to designers. This is open to all the fields. Basically, like, you know, we saw entries from some of the designers' parents or doctors or engineers. And we request, encourage you all to actually participate more and also encourage all your friends to participate on this. And that's very interesting. And this is not new. We are doing from almost 10 years. And this year, you might be thinking about, you know, what are we gonna do this year? We're gonna do it. Stay tuned. We're gonna announce it soon. It's going to be interesting. And I expect all of you will be participating in this contest. Over to you, Babu. Thank you. Thank you. So we want to explain about other programs. I think if you understand it clearly, we try to bring in different areas like expressing yourself with thought processes. People who are interested in talk about new ideas. You want to add new programs. You want to lead. You're all, it's an open platform. Even if you are starting a new conference, you're open. You want to see some of our friends who are already doing some new conferences. They're part of it. Because there is no, nothing like, no, maybe this is from this different college, a different university, nothing like that. And there's no competition here. This is a family. We all should grow together. So these are the pillars. This is a foundation. Let's say Explore has been a very successful design contest. So many of you are mentors over here. You mentor. I think, I don't have to tell again. Two weeks time, you actually gave away to mentor a global teams. People joined from different countries and they explore a problem identified and they come up with a solution. They pitch it. Similarly, we have other programs. I invite Rohan to talk about it. Expertise. Hello. Yeah, thanks. So UX in, this is one of our favorite sort of programs that we've started during COVID. Thank you. And this is something where the entire UMO community is completely involved. What I mean to say about is we have some great talent in our community and there are so many companies that are willing to work with us to tap into the UMO design community's talent. So what UX in primarily does is leverages our UMO design community to connect you to the companies that are willing and looking for great talent. That's what UX in is. And where this is sort of getting interesting is we have plenty of UMO mentors who work on a day-to-day basis with many interested folks who are looking to get a job or who are looking for a change to train them to give them good advice on building their portfolio and whatnot. And Jabeen is the person who leads this initiative. So a big round of applause for Jabeen for leading this. And this is a completely woman-led program. It is open for all, but it is woman-driven. There's a UX install out there. So go, please check it out and meet the team and interact with them. And yeah, just get to know more about what this program is all about. So this program, I think most of you ever heard about Jabeen, I think I was to keep talking about. She's been already working with around, how many companies? Yes. Yeah, how many companies? Around 40 companies. She's already working with 40 companies. This initiative is a non-profit initiative. Okay, so this is mainly meant for women, women empowerment, as I said, we have a goal of one million women to be design educated. The funds we generate, and that will go to this initiative. So these guys, with the help of our community, you know, curate, design talent, and provide to the companies. So this is the initiative, and we're just helping them. I think 40 companies is a good number. Yeah, thank you. Yeah. Go ahead. Yeah, so if you've heard whatever we've been speaking so far, women empowerment is one of the key sort of challenges that we're willing to tackle here at UMO. And this is one such initiative that came out through the UX India conference, I would say. So W Summit was conducted early this year, where we invited great women leaders, great design leaders to come and share their experiences, provide a great deal of inspiration to young girls and women out there to become designers, to get into the creative field, and basically empower each other through the UMO platform. We had some interesting, we had some very interesting content that has been generated. It's available for everybody to watch, so do check it out. And W Summit will continue. We'll have another edition that will come out in early next year. Thank you. Okay, Excel is another program. I think most of you know about it. This is an initiative, as I said, this is one million women is our biggest initiative. And also we've been helping companies, helping individuals to understand the real value of design and making sure that the companies actually understand. There is a discussion, I think most of you know about industry and academia gap. So we try to fill in that gap to see that how our community can be employable as many as possible. So this is, we already done, almost like 6,000 so far, 6,000 women designers. Maybe I wouldn't call them as graduated, but they are design retreat so far. This year, I'm talking about this year. Okay, I'm gonna talk about the other program. This is a lead. This is very interesting. How many of you are here, the lead program guys who attended today, yesterday this program? Some of you can see them. So this is a really interesting program. We're going to announce very soon about the results. So we identified so far, 25 design heads of the companies. And they came into a conference, come to the conference today, and yesterday was there. We did a workshop with them. We identified pain points. I see that if you are handling the pain point individually on your own, in your company, it takes a lot of time. Think about a collective power. We all come together. And I'm sure there's a pattern of problems when we also have a similarities like, okay, employment is a similar problem. Like I think Madhukar, you were talking about upskilling, that's a problem. And also, you know, talent. Talent is a burning problem right now. So how about we collectively solve this? So right now, we came up with four different buckets and we're going to work on that. Next year, we're going to share the stories of the impact. Okay, I know that we've been talking the same thing for the last couple of years. So let's see, what is a theme? How does it resonate? The theme you're talking about, okay? You wanna talk about theme, Shyam? Sure, Babu. So this is a confusion, right? What is this third kind, Shyam? Third kind is the kind that we are not sure about how it's going to make our lives better or worse, right? So anyway, so to start with, we are all designers and then I would like to ask ourselves, what has been the most difficult challenge that we face in our day-to-day life as a designer? Is it creating wireframes? Is it doing research? Or is it identifying the problem and the defining requirements? Any, one is defining requirements, two is designing itself, three is doing research and then validating your designs. One, how many one? Convincing business. Convincing business is, I would like to put that in first bucket. Define requirements, convince business that you have to invest in design, right? Anyone, one, how many hands? What is the most difficult thing? What is the most easiest thing? Doing the design? Anyway, so the theme of the conference falls into the same line because at the end of it, the theme has to be defined in such a way that it resonates with us really well. It makes us believe that this is the right direction because as we have been talking about, it's all about we, the community. So at the end of it, if you are not able to connect all of you with this theme, then we won't be able to successfully deliver the content, its ingredients and the conference itself. So over the years, our theme has been pretty closely evolving with the changes in time. So for instance, two years before, we spoke about big shift wherein we are all in the midst of pandemic and all the challenges that we have faced and then we were not very sure what's there on the other side. Last year, we spoke about every time we have emerged strongly from a big challenge, let's say, some sort of renaissance has happened. So last year, we named our theme as design renaissance. So now it's all about interactions of the third kind because to put things into perspective, right? So we are talking about what has changed from what we have been doing all these years. We have been working with connected devices, connected experiences, creating all the great user experiences for what we have been doing all these years. What the technology had to offer and then how we have leveraged it to enhance our lives. As compared to the very first one, which is all about basic computing and trying to deal with how we can solve the problems that we are facing then, right? So if you look at it, the biggest difference here is with AI and design, the only difference is everything is additive by the way, right? So we started with interactions which have been effective and efficient. Then we have moved on to experiences and the third phase, third leg is where we are dealing with something that is quite intriguing in the sense and then we are just starting on this journey. We don't know how it's going to evolve. So hence there is this angle of mystery to it as well, right? So in a sense, the biggest difference is now we, as designers, we are thinking about how do we build these relationships? We are going to move beyond interactions and experiences that it's all about if we have seen so many examples on stage today, right? So it's all about as someone who is using this technology, beat assistive technology, co-pilots, whatever it is. It's all about how can we as designers think of building these relationships in between users and the tech, right? So hence the theme. And we wanted to keep that theme abstract enough so that we all can relate to it and come with content from our own points of view because at the end of it, this platform is all about we coming in and sharing our experiences and then evolving all of us at the same time. So as we embark on this new journey, we have lots of questions, concerns and also opportunities. Here are some quotes that we got from our audience. I'm just going to leave this for all of you to just read but hopefully as a part of this conference, we are going to find answers to all of these things and then collectively we will forge ahead, right? Thank you. Ranjit, you want to talk about? All right, Papu, you can all see. Always many of you, always curious in terms of, you know, so you have met a lot of the community people, a lot of you made a lot of friends and stuff. Who are the people and how many people, a lot of you all interested about the stats. This year, you know, something interesting. There are thousand places to be precise. 10, 12 audience actually joined the conference and big round of applause for all the people, participants, delegates, sponsors, everyone from here. No, no, no, it's not true, not true. We have only 900 out there. Oh. Tomorrow 100 more joining. All right, so I think, you know, this time we also allowed people to register for third day. It's all thousand, well, thank you, Papu. And out of these three days of conference, see, last year we were doing two days and we thought, you know, let's bump it up to three days so that, you know, we can deliver meaningful content and there is, and topic AI is very, very important and we need it, we want to upskill all of you. That was the reason we made it three days and thank you 80 plus speakers coming all over from different, different parts of the world and like, you know, teaching their skills and interesting thoughts and basically sharing their case studies and all of the things. And so one question, how do you like the workshops, guys? Can you raise your hands if you like them? Wow. Looks like a lot of hands. Very good. And what about the talks? Today's talks? Nice, good. So let me take one point about it. Go ahead, go ahead, Papu. You know, we got this time so many presentations. It was very first tough for us to curate all those presentations in terms of the theme, in terms of the content and we were thinking about, like, you know, what content makes sense for all of you and hopefully the testament of yours is that, you know, you like it, we are happy for that. And in the whole curation of the conference, we have talks, which are around 53 talks. We have eight workshops, five case studies and we have like 10 plus activities and there are four panels, four different panels and some more coming up tomorrow. And 13 different countries, the participation from 13 different countries. Thank you, everyone, and we expect more in coming years. And let me tell about the split of 10,000, 12 audience. So one interesting thing this time, if you see, obviously, right, 43% designers. You have like, you know, 21% somewhere around the senior designers. And the interesting stats here this year, you see this thing, the three part, 15%, 8% and the 10%. These are design leaders, managers, directors and interesting parties, 10% VP and CDOs, big round of applause for those busy people, busy leaders coming all the way and sharing all the wisdom with all of you guys. And 13% students. And it's pretty interesting to look at this bubble. This is the, this year's report. Okay, so the interesting change we see that, as you said, the leadership is now the percentage of leaders are, you know, I think almost like 20. Yeah, it's almost like 30, 33%. That's very important. So because our growth is, you know, today we had this discussion among this lead discussion. So we are always looking for somebody to help us. In fact, we are talking about body program. We always look up to someone to understand how did they come to that level and what kind of processes they followed and what kind of decision-making they did. And we also had this, you know, panels. Today we just finished that red startup. We are still lacking something as a design community. Very few of us are thinking about starting their companies. So I'm hoping that this kind of panel discussions inspire us. And we are also talking about leadership. Leadership panel is, tomorrow we have a leadership panel, right, tomorrow, right? Yes, that's right. Yeah. So it was well received last year, Ruchi. How was that? Like last year panel discussion was so, so very important. The points they talk about, the discussions. And it's very difficult for us to, you know, bring in this kind of talent to one place. One year of education, it's happening in a compact level in three days. And I'm happy that your companies are recognizing this. Most of you are sponsored by your companies. That's a very good sign. The companies are promoting UX now. We are moving from where we started, awareness to where, you know, almost advocacy, as I said in the beginning. That's a good sign for our community. That's a good sign for our family, right? And when I say family, not our own family. I'm talking about our community. Okay, as well as to the platform. So as a platform, you know, we are open to your suggestions, feedback. Anybody wants to play a different role here, or you have a nice idea program to conduct, most welcome to be part of this panel. Yeah, I think that's based on only one important thing. I don't know how many of you noticed Shyam's slide, the third kind. He put an arrow like this for the third kind. Did you understand what it is? Whereas like, you know, first kind is like this, second kind is a little bit, the third kind is like this, 90 degree. Anyone noticed it? What that means is, especially, we are in the era of third kind, which is artificial intelligence and design, right? The growth of artificial intelligence now, we're gonna see, it's gonna be substantial leapfrogging in terms of it gonna run like crazy. Every company is figuring out what does Generative AI means? What is their AI story? And for us, from a design point of view, what does AI mean to UX? And how can we create those experiences which are never possible in the past? And this web series, what Anita was telling you about, this curation, you should be able to understand by looking at all those talks, you should be able to figure out your story. What is your story? You figure out that. You wanna add something? Yeah, I just wanted to add something differently now. I just want to ask you guys, how many of you are 10 plus from your company? 10 plus people are attending. Can you please raise your hand? 10 plus people. Okay, which organization from? You are from? Avantika, give them a big hand. And the second one, who is the other one? No, no, if it is 20, then I'm gonna ask you next question. 10, okay, 10 below, 10 and below. Okay? Almost 10, maybe 10, yeah. How many people? Seven, okay, give them a big hand. Anybody 10 crossed? 20? Oh my God, which company? Accenture, wow, how many of you? One, how many? 16. Okay, 16, give them a big hand. Anybody else? Reza, how many? 18, wow, wow. Okay, anybody exceeded 18? Yeah? Publicist sapien, how many? I can't hear you. Three zero, man, these are. Publicist sapien, three zero. Anybody cross 30? That's a great number, you said something, Pramod? 18, wow, give them. So this is a significant change. We are leaders, we're able to influence our companies to understand the value of design, right? You guys agree with that? Thank you guys, thank you. Thank you so much for making this happen and let's enjoy the rest of the conference. Okay, thank you. Thank you.