TBEX Asia 15 - Dare To Be Different




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Published on Oct 17, 2015

My presentation from TBEX Asia '15 in Bangkok, Thailand. (To a packed house, with people sitting on the floor in the aisles, I might add.)

TBEX is a travel blogger conference. I was asked to speak on the topic I'm quite familiar with: figuring out a way to set yourself (and your blog, podcast, or whatever) apart from the crowd, rather than follow what everyone else is doing.

So... that's what I did. I used a card sorting workshop to get to their hidden strengths, then walked them through the Portfolio Method as way to group and organize. They seemed to like it.

Here's the video, which often cuts off my head because I have an inability to stand still for more than five seconds, apparently.


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