 Hello, I'm Peter Harrop, Chairman of ID TechX. I brought you to a stand here where I need a lot of introduction. I'm going to do the stupid interviewer here. This looks like printing burgers. Could you please tell us, Melanie, what it really is? Yeah, so yeah, actually it's embroidery here. And what you see here, that's the so-called mass embroidery. And the specific thing is that it's a three-dimensional structure. So you have loops on top of the machine on the fabric. And the machine just makes this really, really in a 3D geometry. So what you use it for is, for example, textile electrodes. So you can use this to measure your ECG, integrated in a shirt, and it's measured ECG. Or you can use it for electro-mask assimilation, if you have a pain in it. Stand right here, so there's noise. So the unique thing on this technology is that we are able to use this technology with these conductive threads. It is not so easy to get the machine run with these specific threads because they have a really soft, rough surface. And really bring in embroidery to electronics. Right, exactly. Yeah, here you can actually test this, because here you have an electro-stimulation device. And here you have these MOS electrodes. And they can help you, actually, if you have pain, big pain. Because you just have this around your back. And then electro-stimulation helps you to get rid of the pain. It's just the speaker is charging, we just give it a second. So, but here, what you see here, that is, it's a prototype for, yeah, we call it the dashboard. Because here you have lights integrated underneath the leather and the foam. Underneath this it looks like this. You have here sensors, embroidered LEDs that are embroidered on it. And even the connection to the electronic PCB is embroidered. On this side, we even have a slider. And this is how it looks than here, or better, you see it here. Excellent, excellent. And again, that is exactly how it looks underneath there. What's your dream? Where are these going to be used? Cars, airplanes, homes? So actually, I don't have a dream where it is used, because for me it's just important that people know that this technology exists. Where the application is done, how they use. That's up to them. It's just, nowadays, still people are talking about that e-textiles and smart textiles are not producible in a large scale. But that's totally not true, because embroidery is definitely a technology where you can produce large scale. And with this technology we can, yeah, even produce smart textiles. So are you in the business of doing R&D or selling products? Where are you in the value chain? So we built the embroidery machines. So CSK embroidery machines, built embroidery machines in Europe, in Germany, yeah. I'm sorry, I'm British, it's getting confusing. That's even worse. Go on, carry on. And that is our business, so we sell the embroidery machines. But to give people an idea what the embroidery can do, especially for the wearable and the smart textiles, e-textiles, everything that you see here, every prototype shows you what's capable of the capability of the smart text or the embroidery. What you make out of this in your products, that's up to you. We help, we support with our knowledge, especially in the embroidery field. But that is why the applications feel it's up to your business. Okay, but you've got to get the message out, obviously. Yeah. Exactly. And so many people just don't know. Absolutely. So in 10 years, when all's gone really well, what will your company look like then? That's a good question. So because we are a company, we built embroidery machines for long years already. So I think that the technical embroidery machine parts is more increasing, yeah. Maybe you'll print other types of fibers that become available that do sensing and things. Yeah, so actually the machine can do this already. We work with a lot of different materials. Yeah. Yeah. Can you explain? Yeah. Okay. Yeah, what you see here? Now the PCB board is placed on the machine. Yeah? So here you see the connections that the machine will now embroider. So we start the machine again. So first it's a non-conductive material just to fix the PCB on the fabric. So what you see now is that the machine automatically changed to the next board. Is it has a camera? I don't know exactly where it is. No, no. That is all the programming the machine does. You program the design that one. We have some camera. We have a camera, but we are developing it more and more to be able to see this as well. So now the machine changed to conductive threads here as well on top of it and in the bobbin So what you now see is the machine will make the sewing machine. Want me out of the way? No, no, no. Do you want to ask something more about this? I think this is exciting. So what can you do large area? How does this work? Can it work real surreal in some way? We have machines that have a roll-to-roll system where you have the anti-fabric. Yeah, yeah, and it goes automatically roll-to-roll. That are then more production machines. This kind of machine has all different available embroidery technologies on it. So that is the perfect smart textile R&D machine. Because you can play around with every technology. You can combine conductive threads with wires. So for an R&D purpose that's perfect. And for the production, you know exactly what technology you need. And then you have a multi-head machine where for example you have 10 heads on it. And by one circle time the machine produces 10 pieces of your smart fabric. And have you sold any of the machines to anyone wanting to print electrically active fibers yet? Yeah, so they say embroidery. So we don't do the printing there actually. So we have actually lots of customers nowadays that are developing their products. So they buy a machine and they work with it? Yeah, right. But with you? Yeah, both actually. So we support them with our knowledge on embroidery. And they are doing tests on the machine, doing the product development for them. And of course every day we are always looking for new materials that we can test and make work on our machines. Excellent, excellent. Thank you very much. You're welcome. Welcome to the store. Yeah, so let's see where it is. So that is actually what the back machine is making. We have here, we have seen there the connection. And if we start it, so this LED will light up and I have to press here. And the next one I have to remember where the last one was. It's kind of a memory game like Simon said or so. And this whole game, the machine embroidered completely on its own. And I didn't took a look where the next one is. Oh no, I failed. All right. Yeah, I can just take a look at the piano. Just take a look at the battery is better so we can have a look at this. So ZSK, you're a big company making this kind of stuff, right? We built embroidery machines for a long time. Yeah, so it's really a history. Yeah, it's a company with a long history and textile machinery manufacturing. And we are in Krefeld for way long years already. Nice, and you put the battery in there? Yeah, but I'm afraid it was not long enough because I don't see anything. There's a speaker? Yeah, it is a speaker. But I think I have to change this battery as well. No problem. Forgot it last night. No problem. Thanks a lot. Thanks for the tour. Yeah, you're welcome. Can I look in there? Yeah, it's actually not this fancy because the other ones are looking better actually. No problem. Cool. Because that is a conventional design. And this here, it's specifically developed for embroidery. You see, this is... It's a custom made PCB? Yeah, so that is a development of CSK. So we developed this geometry and this design because everything here is specialized for embroidery. And this one is just a conventional available lily pad. And they are not optimized for the embroidery use. Cool. Alright, thanks a lot. Yeah, you're welcome.