 Stay with us here on BBC World News, still to come. The US, home to high-tech giants Apple, Facebook and Google, apparently lags behind Russia when it comes to women in science and tech research. There's now a global campaign, encouraging more girls to choose those careers. Hello, welcome back to the Business News on GMT with me, Ben Bland. We're often told that the so-called STEM subjects, that science, technology, engineering and maths, are so important for technological innovation. You might well think that rich Western nations do well here, but UNESCO says that while 41% of scientific researchers in Russia are women, the number drops dramatically in the West, in the UK, just 22% of university engineering graduates are women, while in the US the figure is even lower at 18%. So thousands of girls around the world are taking part in a day of campaigning for better technology education. Susan Shaw leads the Global Girls in ICT Information Communication Technology Day campaign. Susan, lovely to see you. So, what would you regard as a successful outcome of this day of campaigns? Well, first of all, thank you very much for having me on your show today, and I would like to say happy Girls in ICT Day to everyone and to thank our organizers for all the wonderful events they've held. I think we can already say the day has been a success, because we know from our Twitter feed on hashtag Girls in ICT that there are already hundreds of events all over the world. So what we're doing today is trying to change the dynamics, change attitudes, expand horizons and encourage girls who never considered studying ICTs or preparing for a career in ICTs to do just that. And what are the particular areas that you're focusing on? It's quite broad range, isn't it? If you're talking about science, technology, engineering, maths, where is the particular focus of this campaign? Sure. Well, our focus is on ICTs, on information and communication technologies. So what we see a lot of our organizers are doing, are organizing workshops where they are actually introducing girls to some skills such as coding skills or robotics or doing website development. I've just joined you straight from our Geneva event where we had a number of girls who had run workshops before the day and they came in to have an exhibit and showcase the new skills that they had learned. And so those are some of the skills that we saw. Scratch programming, creating websites and working with robots. Why then do you think there is such a lack of women in the field of research in these areas in, for example, you highlight the United States and the UK? Because presumably, if the subjects are being taught at schools, that would apply to both boys and girls. But the problem is often those subjects aren't being taught at school. That's one of the key problems. We face a number of challenges. One is that very few schools are starting to teach such 21st century skills such as coding and computational thinking. So certainly one of our recommendations is that schools should integrate this into the regular school curriculum so that we would have a larger pool of both boys and girls that are interested in this topic. But we also see that very often either parents or teachers or guidance counselors are simply not aware of the opportunities that exist in this sector in the face of our youth unemployment crisis right now. There are actually jobs that are going unfilled. OK, Susan, we're going to have to leave it there, but thank you very much. Susan Shaw joining us from Geneva. Thank you very much for having us.