 This study found that a Facebook community platform can be used to engage Minnesota residents in conversations around health and research topics. The platform had a high level of engagement with over 500 likes, shares, comments, and or clicks per month. Additionally, the platform was able to reach and retain a diverse population of followers, including those living in rural areas. This article was authored by Christie A. Patton, Joyce, Joy, E. Ballsbury, Elysia L. Cohen, and others.