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Published on Apr 26, 2012
Surrounded by entertainment, we are reading less books than ever before. That's a problem for Penguin Books, so they want to give people a reason to read again. IDEA: We create a platform that provides Soundtracks for Penguin eBooks by using Spotify. Users can create Soundtracks by linking music to specific parts of novels and listen to their friends' creations throught the Penguin Spotify App. That's how Penguin makes reading more captivating, entertaining and social.