 Hey guys, I'm Ken Ross here, and I'm a business consultant that specializes in reducing costs for businesses By looking at their essential expenses and here I have another quick question for you and that question is simply this What makes a person an expert? Is it experience? Is it the tools that they have? Is it that their charisma? Is it any of those things? I don't believe it is what I believe Makes an expert is their passion and their determination to do something that is Exceptional right they pay attention to all the details They invest in those details, and they really want to drive results, right? Good expertise is hard to find Oftentimes a lot of folks are leveraging the experience of others right or they are looking to grow Their business the fastest way they can so they take a lot of shortcuts an expert Really considers everything that they're doing an expert also wants to make sure that whatever they're doing Doesn't adversely affect their client. They're always thinking about their client demand now Look, let's take an example for instance, right? Let's let's talk about Apple It's one of my favorite companies to talk about and I've talked about them in another video before about what makes a good Company great, but a great company right and a great business really invests enough time and energy and effort in just What is the customer experience like why would this be more beneficial than what the status quo is or? Why is the usability of something like even the iPod for for instance when the iPod first came out? They didn't want the same old MP3 player right and and there were many of them out there Right. They when they first released it and I can remember this in my head very very distinctly because I love technology They talked about the experience of using other MP3 players, right? And what was the first thing their competition said who wants to spend? That kind of money for Something larger than the other the other thing then what the competition offers right the experience mattered To the clients and that is what drove the iPod to be the standard when it comes to MP3 players that No one else could compete with not even Microsoft, right? Microsoft had the zoom for quite some time and it looked a lot like the iPod But what changed the iPod from the zoom the experience the software the hardware the marriage of all of these things put together Really drove the customer experience home. That's what makes an expert. That's what an expert wants to pride himself in He doesn't want to just provide a product or a service that meets the needs of their customer He wants their customer to have the most exceptional experience that they can and that's that's what you need to really invest in That's what you need to spend time and doing and understanding as far as What are you trying to accomplish in your business? Are you just trying to make ends meet? Are you just trying to meet customer demand and say hey look there's a large business out here? I just want a piece of it, or do you want to be an expert? do you want to Make a change or a difference in people's lives so that other folks can really recognize who you are as a person and As a business owner and that and that the business that you're running is exceptional So with that that's what I have I'd love to hear your comments below I'd love to see what you have to think about that I really do spend a lot of time thinking about what are some of the things that Business owners really need to understand about operating the business and this is one of those things right if you want to be an expert If you want to be considered an expert in my mind it takes Doing this so please let me hear what you have to think about that We'd love to hear that we'd love to have a conversation with you on those things And also, what are some other topics that you'd like me to cover? I'm always looking for new topics. I'm always studying different things And you know researching different business articles and seeing where business is going would love to know what you think of Some topics that I could that I could talk about would love to do that Would also love it if you could subscribe to this channel and tell your friends Please share this video with others. Let them know. Hey this guy's out here He's trying his best to be the best business consultant I can I'm pretty much Giving myself away to this whole task. My passion is to help you in your business grow And I don't care what it costs me I don't know what it's gonna what it's gonna take to really garner a good audience or really grow a channel But I'm out to do that. I have some goals for myself as far as can I get a certain number of followers? Can I get some attention on what it is? I'm trying to do here and this is part of that What's really part of that for me as far as Understanding my audience Understanding who I'm talking to as far as how to meet what they're what they're doing what they're, you know Really about what their business is about or what they want me to talk about in some sense and ultimately delivering on that So that's why I really ask almost to the end of every video. Please comment down below and let me know What else I can talk about let me know how I can help you because that's what I'm here for I'm not here for myself or to hear myself talk all the time, even though it sounds like I'm doing that and I may like it and some some respects, but I may not know that it's right I really want to drive good value in the things that I'm saying and not just be some other guy Rambling on on a channel and it's boring. So With that, that's all I have. I Could talk all day. I probably I probably should stop at some point But thank you for getting to the end of the video if you have please subscribe to this channel Like I said, please tell other folks about it and visit my website. I am Kim Ross calm until next time See you around