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Published on May 5, 2014
One of the most enduring national brand characters to appear in the early days of advertising is everyone's favorite sartorially gifted legume, Mr. Peanut. In this episode, host Tory Altman joins Kathleen Franz, professor at American University, to talk about the history of "spokes-characters" in the United States, and how Mr. Peanut got his classic look.
The "Founding Fragments" video series gets up close and personal with historical treasures in the collection of the National Museum of American History. Subscribe to our channel to find out about future episodes, or learn more at http://americanhistory.si.edu/connect....