 Part of the skill set I think of a chief data officer is not only being able to formulate the strategy that an institution wants to use for their data management and analytics life cycle but also the ability to take that strategy and start to operationalize it and make it tactical and the earlier there's someone there in that role that's able to do those things I think that that lends itself to a more successful program ultimately. At UW Madison I was fortunate enough that I that was the very first thing that the institution did right as part of the recommendations that came through we need this role-filled and so I was able to start at the ground floor and in some ways then I'm able to shape you know in my vision you know how the program works and I think that that makes it more effective.