 What's up everybody? In this video, I'm going to be teaching you my content marketing strategy to create amazing content that goes viral on a week-to-week basis. Recently, Mark Zuckerberg at the F8 conference released these statistics that by 2020, 80% of content online would be consumed by video. It's no surprise as YouTube is the second biggest search engine in the world. So please grab your pen and paper and I'm going to teach you exactly the strategy that I use on my business and with my clients. Got my notes here. Step one, I want you to film a 5 minute to a 10 minute video on YouTube every single week. That's step one. Step two, you take that same video and you upload it to Facebook, then you upload it to Instagram, you chop it to a minute, then you upload it to Twitter, obviously chop it up. So now one video is on four platforms, YouTube, Facebook, Instagram, and Twitter. Step three is you want to then transcribe that video and you can use services such as Rev. That's the easiest one, rev.com. In fact, what I do is every single video that I make automatically I put on my Dropbox or Google Drive and you can use such programs such as Zapier that will zap Rev right away. They receive it instantaneously. So it's all automated. They transcribe it within 24 hours and just send it back to you. It's beautiful. Okay. Now you got the transcription. So you take your transcription and you pretty it up. You take away the filler words like the ums and us and all that. You add your imagery and you make it look nice. You make it look legit. Now you have your beautiful looking post with your video. You take that beautiful looking post and you syndicate it on these four locations. The first location, obviously your blog. So now you have a brand new blog post with your video embedded in it. Second location is medium. Medium is huge. It's beautiful for driving traffic back to your website. So now you put on media. Next platform is LinkedIn plus. This is underutilized. It's huge potential LinkedIn plus and a lot of high level people are on LinkedIn. So now you publish on LinkedIn plus and the next platform is Quora. But what you do in Quora is this, you're looking for people's questions, whether they have questions about marketing, questions about sales. It doesn't matter. It's your job to now take your posts that you have short enough just a little bit and then use that with your video embedded as an answer to that question. And I usually try to answer about two to four questions slightly related on that set topic that your piece or your blog has answered. Finally, what you do is then you want to grab the audio. So this is step six. You want to grab the audio of this video, rip it and then put it up as a podcast. You can use services such as Lipson, which automatically indicates it to iTunes, Stitcher and I believe Google Play or Google podcast. Okay. And then finally, this is step seven. You wait one month done four posts for the whole month. And basically what you're looking for is at the end of the month, you're looking for the most popular posts. Go to Google analytics, look at your traffic sources, look at your referrals, look at all the metrics. If you don't know what you're looking for, you better, you know, figure out those numbers. Okay. And basically what you're doing is once you find the most popular piece of content that you created in the last month, you want to take that content and transform it into a PowerPoint presentation, then upload it to Slideshare.net. There's a lot of traffic eating it from Slideshare.net. Amazing people spend a lot of time on there and it's a great back linking slash referral source to your website. Okay. That's my process and I'm going to recap the whole process right now. Step one, you grab the YouTube video. Step two, Facebook, Instagram and Twitter. Step three, transcribe that video. Step four, fancy up the transcription, make it look nice. No ums or butts or anything like that. And then step five, you want to post on Cora, Medium, LinkedIn Plus. Step six, you want to rip the audio from your video, put it on lips and syndicate it on your podcast on Stitcher, iTunes and Google. And finally, wait one month. Look for the most popular content of that month on Google Analytics and then transform that content into a PowerPoint and upload that to Slideshare. And there you have it. That's my system. You take one piece of content, which is this video right here and you make it into multi-formats of content spread through a multi-different platforms. That is called the 80-20 rule. Boom! I'm out.