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Published on May 27, 2011
In 2011, Magnum, a Unilever ice cream brand, announced its commitment to source 100 percent of its cocoa from Rainforest Alliance Certified™ farms by 2015. For the launch of its new Magnum Ghana and Magnum Ecuador products featuring our green frog seal, the company released this commercial in the UK along with print and outdoor ads, websites, social media and more.