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Protecting the Corona Extra Brand: The Value of Distributor Partnerships

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Published on Sep 29, 2014

Constellation Brands Beer Division President Bill Hackett and Chief Sales Officer Bruce Jacobson discuss the value of the three-tier system and beer distributors.

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The National Beer Wholesalers Association (NBWA) represents the interests of America’s 3,300 licensed, independent beer distributor operations in every state, congressional district and media market across the country.

Beer distributors are committed to ensuring alcohol is provided safely and responsibly to consumers of legal drinking age through the three-tier, state-based system of alcohol regulation and distribution.

To learn more about America’s beer distributors, visit www.nbwa.org.

For additional updates from NBWA, subscribe to The Daily Brew newsletter, follow @NBWABeer on Twitter and visit https://www.facebook.com/pages/NBWABeer.

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