 Hey, in this video, I want to answer the question. Okay, so this guy asked me, I was wondering how to get a better funnel conversion in my site. So in my mind, he's struggling to make sales because he's driving traffic to the page. He's paying for ads at this point in time. But the content is not, the product page is not converting. Okay, so why is, why are people not converting on your site? Okay, it's actually a very, like, it's not a numbers sort of thing. Okay, so I don't consider myself smart, but what I do is like, just copy other people who are successful and you just follow them. Okay, so what I do is always, okay, for example, if I'm selling skincare, okay? And then I'm selling this, whatever, like pink clay sort of thing. What I do is just I go and find the top guys in the space and then follow what they are doing. That is all, okay? So for example, here, for example, if I was selling this pink clay sort of thing, I would come to the website, the product page and then I'll see what they're doing well. Okay, so let me show you like a breakdown of what I generally see, okay? So you are wondering how to get a better conversion on site. Okay, just follow the top guys in your industry. Okay, so you can see here, okay? So if you can see, they have tons of beautiful images, that's number one. Okay, look at this, they have before and after results. You can see, I can write this down, right? You can literally just write things down and just like implement for yourself. Okay, so they have before and after results. Okay, that's good. Okay, so they have very nice color schemes. Okay, look at this, they have an average order value bump upsell thing as well, a bundle upsell. Okay, they have tons of social proof and testimonials. Okay, okay, they have trust badges. They have real results and benefits. Okay, so all these things are noted down. Okay, they have endorsement by a doctor. Okay, so I need testimonials. Okay, they have FAQ so that people are not scared to buy their product. Okay, I have this bundle thing to increase average order value and then more benefits and I have a lot of social proof and testimonials. So, can you see? It's literally just like opening up your site and then like comparing it. Like that's what I like to do it with. Even when I get on Zoom calls with a lot of people who will ask me for help, right? I literally just open up the site and then take the best guys in the space and I just open their site and then compare them side by side. And I don't even have to say anything. They can see the difference themselves. Okay, so for you the same way, if your site is not converting, go and find out what the top guys are doing. Number one, number two, go and identify the elements in the page that you think that you're not doing that they are doing. Number two, okay. Number three, make sure that you understand who you're selling to. Okay, if in this case, they're selling to probably women 18 to 35 on Instagram, like beautiful skin. Okay, so like just by doing this thing, right, you will be so much far ahead of the curve everyone's advertising the same thing. And imagine if you are drop tripping, okay. Your supplier photos are the same as everybody else. So this is how you go and differentiate yourself as well. Okay, and then obviously in the actual, the page itself, the reason why things do not convert is because you're not giving them a reason to buy at this point in time. So if you can give them any like push to buy. So for example, in this page, I would think, right, because they have so many customer testimonials that like is overwhelming evidence that this product works and the benefits are as advertised. Okay, so that's why they'll buy. So in the same way, you should definitely do something like that. Okay, yep. Hopefully this gives you an idea of what to do and I want to train you guys to think, right. So if you encounter a problem, you know exactly what to do next. Otherwise, it's like teaching you how to fish. Okay, you encounter a problem, you know what to do next. So you can do step by step by step. Yeah, you don't always have to like ask for advice. You know exactly what to do, okay. So hopefully this makes sense to you and hopefully this answers your question. Okay, if you have any questions, please put them down in the comment section below or answer them, create videos like this and then it can help you guys out as well. Okay, yep, see you in the next one.