 He's having a little nap there. So I've got you for 40 minutes and I want to teach you guys the things that I did in my business because if you don't hire then in my experience you drown and you get stressed and you get frustrated and work sucks and we're in this business to be the best people that we can be because you know we thought hey we're going to go out there and we're going to make a difference and then you get stuck in business and it sucks because you haven't got people around you so I'm going to try and fix this problem for you. So here's just a bit of my paraphernalia so I've got some at digital on the left which is a marketing agency that mostly deals in construction so my dad's a bricklayer so I naturally attract and talk to a lot of construction style businesses. I also built a niche business called tradies get online because when you niche the riches are in the niches so I'm gonna try not to say too many of those things but yeah tradies get online is like my happy place it's where I go to do work for tradesmen people that just need our help more than ever and those are my guys those are my people so I spend a lot of time there and then Stephanie Campanella my name is very long it's Italian so it means little bells bless you. So Stephanie Campanella.com.au that's where you'll find all my Instagram links and all that other jazz alrighty. So just taking you way back back to back to a very long time ago I am well I wouldn't say just but I'm a graphic designer I went to Hornsby TAFE and I started graphic design while I was there one of my web teachers said to me Steph you're going really well at web you should probably go out and get a job and I thought holy cow Chris really do you think I'm ready to go and get a job and he goes just go and do it who cares and I was like radio so in 2009 I just went and got a job as a web developer even though I had never ever web developed in my life so I jumped right in and I was working for a company very fortunate we were working with Adobe Business Catalyst so you didn't really need to know much web dev that's why I excelled and I did a lot of marketing with them and I got taken around to all the cool marketing people Brian Sherco and Ray all these marketers anyway I learned a lot of marketing and I learned a lot of web dev and I and I just gritted my teeth and I got through it and then I thought I'd go visit the rest of the world the you know the agency world and so I quit my little job in Castle Hill and I moved out to a big studio in St. Leonard's woohoo I'm a real web developer now so we dealt with bigger companies David Jones rara who cares anyway I was I was at this agency for 11 months and four weeks just enough time for them to retrench me and I get nothing so imagine all I'm like 22 Italian family so I don't really go out very much I had to stay home a lot go to bed too early I'm making up for that now though so yeah imagine I've been in a job and that was that was my job that was my thing I'd get up in the morning I'd go I'd give it my all and I would give so much to the to the team and to the customers and I'd have conversations and they'd bring me along to the meetings and rah rah rah and then next thing you know they just dropped me and at that very moment I realized that I had no control I had no control of where I was going or my debt you know my job my destiny my my corporate life everything was thrown back in my face basically so yeah it was a Tuesday or Wednesday at about two o'clock but this happened and I live in Castle Hill so I'm in St. Leonard's and I can't get home because the Hills buses don't start till four o'clock so not only was I jobless but I couldn't even get home so I had to hang around but at that very moment I I said to myself I am never ever going to not have control of my destiny ever again and so for the next four weeks I began I began to hustle so as a freelancer web dev branding whatever you do you always get people hey can you do this for me hey I really need I've got it I've just got this new shoe business can you build me this shoe business you know website it's it's not really e-commerce couple of shoes and a payment gap maybe I don't know can you do that for me I've got a grand or I need a logo done can can you come and do a logo for me when I was working for the man and a female both when I was looking for the man I had people asking me that question or those questions all the time can you do this for me can you do this for me and I was always like no no no like I work in St. Leonard's with a studio I couldn't possibly take any extra time to do this sort of thing so yeah when I got left in the dark I was like right that's it I'm going to call all these people that that used to you know call me for help and I reached out and I started hustling and I started making conversations with people and generating work and my first check was from Cancer Council 950 bucks I'll always remember that moment getting getting the work done in my pajamas in my room with my cat on my desk and getting paid for that work and I was like holy cow we can get paid to do this stuff in my pajamas very cool so I networked I matured out of my pajamas and I went out and I networked and I build relationships and I thought I was super pug so I am like you know I'm the hot hot shit let's just say shit I can build you a website I can do your branding I can do you want content I can do content I meant I had I had it going on and I was super happy and oh my god look at that you're running a business I was like yeah I'm running a business and I was top dog and then and then this happened so and this might be where you're at right now you might be killing it in business but you're drowning and you feel like everything's sitting on top of you and you you can't take a breath and you've got a client calling you and you can't pick up the phone because you haven't done what you said you were gonna do yesterday or was it two weeks ago or was it a month ago so I I created this for myself and I think that's the first thing we need to do we create our our own environment and we create our own frustrations and we create our own frustrated clients because we you know we need to grow and we've got to make money and we've got to pay bills and we've got to pay the rent but very quickly we start to drown so where did we begin I took a big leap of faith and just going back again with the Adobe Business Catalyst stuff I don't know WordPress my you know HTML woo I'm I think a href equals that I think that's about all I know now I don't I don't come from a web background really I'm a creative so how the hell was I gonna hire someone to do something for me if I had no idea how to even do it myself so I had to take a big risk and had to jump and had to believe in myself and believe in the fact that I could go out and generate more work I could go out and find some more you know groups of people to talk to and to network with and to stretch myself and to generate more work but I knew if I was gonna succeed I needed a team so big leap of faith yeah so my first hire was a designer now I'm a designer but I'm sitting there designing the sites like a rockstar because I'm the best designer in the world that's that's just you know all right cool and you know the phones ringing or the accounts are going or or you know I gotta go go to a sales meeting or I gotta do a handover or I gotta I don't know sell another site so you know I can't just sit here and do all the work I need help so the first person I got was a web designer and that took three years for me to make that step so I was on my own for three years trying my best to to smash it and I wasn't really growing and I wasn't really getting anywhere and then my not my designer came on board and wow holy cow he's actually really good at design too who would have known that and my clients really like his stuff too who would have thought that I thought they were just with me because they were buying me like holy cow so very quickly I got time back I was able to go out and go to more meetings I was able to yeah you know design all of the designs that needed to be done we get a website we we always do two homepage designs and once you've picked a homepage design then you do an internal and then we might do some more internals and you know there's a lot of designs to do and so just giving that to my designer I was like holy cow I've got so much time back now realizing that I could push some more work through I thought I can I can actually get more work done and if now that I've got a designer I can pretty much flip things over within the day or within the you know the week and I was like damn if if I had a web developer imagine what I could do when I had a web developer and a web designer now I was using contractors I was using a contractor here for web dev in Sydney he's moved down to Aubrey and I was using a guy in the UK and those two guys were my web contractors so everything that we did from design went over to those guys boom and you know sometimes they've got their own things to do and they've got their own business to run so you know I kind of get in line and get in the pecking order and wait for them to finally finish my work and then finally come back to me so getting a web developer on made me be able to actually run the show be able to go yep I'm gonna put a maintenance plan together for you and we're actually going to be able to do the work because I have the men sitting here so that was amazing my next hire was my junior lady boss but she I hired her to to cover for me because we've got a designer cool designs done we've got a developer awesome that's done I'm generating more work and finally unprofitable for like the first time ever I've got people in my business I need to give more of the things that I'm doing to somebody else as well now we're doing social media we're doing email marketing content needs to be proofread etc so I I created this email marketing social media role and I had a bunch of people come through and my current girl that fills this role she just had a great attitude and when I spoke to her on Skype and I interviewed her she was she didn't know how to use all the tools but she had the best attitude and she has changed my whole business because I was able to let go and empower her and by doing that she has empowered everybody else in the business I can't tell you you know you think that you need a designer and you think that you need a developer but you actually need someone to do check all your emails and do all the email marketing and do the social and and book your meetings and confirm your meetings and all these other little things that I got to get done because you just want to stay in your sweet spot you just want to stay integrate like and talking to people and networking getting it out and getting out there so my email marketing social media girl became my junior lady boss now systems are better than superstars so I had some great stuff but before I could do anything with those guys I needed to have a system in place I needed to be able to give them the job and then for them to actually go through it from top to bottom to get the whole thing done how I like to do it so I of course have software so teamwork so I use teamwork to project manage who he has a project management tool they use okay and you're all freelance web devs yeah no no okay so teamwork is my project management tool that's what I that's what I used to have all the projects in one place and all the processes and everything slack is my my little chat box it's a place where we go to talk about jobs and you know in life and what's going on Voxer is my tool for it's my walkie-talkie so when I finish a meeting I'll jump in the car and I will literally hit Voxer and go hey girls just finished my meeting and it went really well and they love the designs let's get building I'm going to invoice this person can you remind me to invoice this person all good rah rah rah so it's you know a nice fast way to talk to them rather than just chatting all the time yeah they get to you my voice we use managed WP to manage all our maintenance and care plans we use SEM rush to do our SEO keyword research even social media posting it's certainly new in there but it's incredible expensive but damn well worth it one report from SEM rush can seriously sell you a client good cash we use Canva not Photoshop we try not to try not to use Photoshop because Canva is so easy to pick up any I can bring on any VA and they can come into the business and they know Canva it's it's well-known Photoshop I don't know that takes a that takes a good skill we use Rev to transcribe so if I create videos and they go up to YouTube or Facebook then they need to be transcribed so that they're more visual in the search engine results we use zero to obviously do invoicing because why else would you use any other tool and I use PayPal to pay my guys in either US dollars or Australian dollars depending on how we've negotiated that whole pay section alright so teamwork itself so without this tool I cannot hire any staff I can't tell anyone to do anything because there's no process in place I can't go hey gee I want you to design a site he goes alright I'll do it my way I guess no you have to follow the exact process in the same way because I deliver a product to the customers and I tell them certain things and they should be expecting certain things so when I tell them then there's going to be designs and there will be flat jpegs and then the jpegs will be loaded into in vision and the client will see all the designs and everything Jared needs to know that because he needs to know all those tools he needs to know how to do all those things so I cannot you know push enough that when you're sitting here and doing the job that you're doing like say you're I don't know building a website let's say every little task that you do to build that website you need to write it down you need to absolutely put the process from A to Z you're doing an SEO audit for the first time and you you open up the client's website step one you open up notepad or something step two open up notepad step number three what is the domain put the domain in like every little process otherwise I've got some funny slides coming up but otherwise it's a mess and how do you know if it's been done the way that you were supposed to do it if you think about when you launch a website well it's pretty obvious what needs to get done go and launch the website well no no wait a minute when we go to launch the website we've got to add Google Analytics we've got to add robots text we've got to add webmaster tools we got to make note that we launched on this day at this time we've got to tell the client we're about to launch like there is a whole process there that needs to happen just for going live now hey guys can you we go live today no worries that will just be like do-do-do-do-do thing done forgot to do the no-follow thing on robots so the site doesn't show up in SERPs great well I can't do everything that's why there's a list so this this is like one example of one of the processes website delivery 2018 so when I put a proposal together there are goals in the proposal I put the goals inside our live new project because of the team should know what the goals are for this website we want to involve them as much as possible so that they are on track and they get it we're not just building a website that looks pretty we're going to build a website because it's got to do this it's got to do this and one of the guys will say oh I'm good at gravity forms I can you know do this and do that so yeah there's got to be a whole thing here even like hello sign create doc like I need a document created so that I can get the client signature on the contract is that done like so it's there's a little bit for me in there but there's a lot of it for now my stuff yeah so I can't tell you how important a project management tool is and setting up of your processes before you even hire is like super important yeah alright so I love Nigella Lawson I love cooking if I could just spend every day cooking I that would be that would be my life who surfing and cooking that that's what I would do now I watch Nigella and she's there throwing in the the sugar and the flour and then you put it in the mixer and then did it and she's making the cake in it oh wow I can make cake just like that yeah she's she's telling you the process she's talking about it but when you follow her on TV and you're in your kitchen and you're trying to follow along oh salt picture salt oh crap too much salt your cake doesn't quite turn out it's because you didn't follow her actual recipe the one that's in her book you know you're gonna go buy a book to get the recipe to get the process on how to build a cake just like Nigella building websites is exactly the same as making a cake now here we have a beautiful chocolate ganache cake there's kick-backs around the outside that have been nicely straightened out there's an elephant laying in the ganache it's obviously a sponge I mean you would know that right so I'd be like ohy can you go make this cake no worries this is what we do to our web developers we go ohy can you just go and make a website and they go sure I'll do it my way well guess what it turns out like and you're like you are fired are you serious that is not a cake that is not a website how dare you deliver such rubbish but it's you who has failed your developer it is you who has to take ownership and it is your fault and you are going to be eating that shitty cake I'm a big baking fan so so here's one more for you you want to send an email so you're running email marketing for your clients and you've just been given the text from the copywriter and you've you've already got a template organized brilliant you just throw that copy well sorry you throw it to your to your staff and you go can you get that email out I need a tested ASAP so so they just go away and do it and it looks like this because they didn't know that there had to be some headings in there and some sort of design and you know not actually just sent it to the client looking like this like hello so yes I I just threw a couple extras in there just for fun all right so teamwork's massive but you're gonna know your processes first if you don't know your processes then the software isn't going to do anything for you so you need to sit down this week when you work Monday morning first thing everything that you do from go to stop you to write it down I know that seems boring but it's going to save you time and you're going to be able to basically duplicate yourself and here we are over here all right so slack so we use slack to communicate in for the team and build a community and build a culture who here uses slack all right it's the best tool it's on my phone I can jump in I can leave a little chat it's on the desktop it's awesome so we have on the in the pink obviously we use that section for all the projects so every active project that we have in the website 2018 list there is create new slack channel add members to slack channel you know like seems really basic but it has to be done and it's part of the process yeah so yeah on the left is all the channels for the projects left yeah and then on the right is obviously all the fun communication that is going on now I don't want work to be boring and I want to get to know my staff so every single day the team have to share their big win and they're focused today so one of the boys is saying is big win from yesterday is something I hit it for privacy to my big win yesterday something went live I checked the something site and it's responsive but I can't see any more areas websites all good my focus today is to check on website contact form it's not sending properly he's gonna finish some website respect like you know hey that's that's not all the things that he's doing today but that is like his big win from yesterday so he's he's winning in the team and he can celebrate something and then his focus today so guys I've really got to get this done and everyone else should know that this is my big focus because if something comes up that someone else knows about they go oh he was really working on that today I should probably tell him that the site went down or something crazy like that here's another good morning my big wins yesterday was that I was able to create a landing page for X and the forms connects to campaign monitor and there's a newsletter sign up and the website connects to MailChimp and the forms and gravity and FAQs are in and I was able to pass Steph Campanella's web pages in the mobile friendly tests good work my focus today is to start building the website have a great day everyone even better cat my big win yesterday as I finished the blog article the company profile the pop-up form responsiveness like yep cool she says oh last night I was able to watch the finale of my favorite series lol my focus today is to follow up on projects and create updates for clients so she's sharing personal wins so of course what happened after that is oh my god what are you watching please tell me more like because we're building community inside our as our little staff slack deck here because we want to get to know each other I want to be able to know what's going on you know if there's wins and losses and and things to focus on it builds a team it builds community someone said to me actually just before this started having an overseas team is very different to having an Australian team right and I'm like no when I had Australian staff I did it the exact same way I used teamwork and I used slack and we sat across from the desks but we would you know chat and do all the things because obviously they too have talked with all the Filipino staff but it's it's the same thing it's the same systems and it's the same beliefs that are that are the whole thing alright this is the fun stuff if you don't know what we're selling how the hell do we know who to hire right so pen and paper if you have or computer well there we go what what are you going to do because we are in an ever-changing business and there are things popping up every day and you will get phone calls from people that want you to do all sorts of things all the time and if you're not solid in your offering and you know you've got your core to do the work then you just say yes yes I need that job yes yes I need that job yes I need that job and then you're stressed because you can't deliver on the job because you got no resources or you haven't bought the thing yet that's going to deliver that thing yeah so what I wanted to do is make sure that we're really super clear on what our business actually does and get solid on it like my niche business tradies get online we do websites and online marketing for tradies we talk to tradies like tradies we use their language we you know we I use spirit level to say that that's how we measure Google Analytics like you know there's a whole language there but we know exactly what we do for that business no we're not going to do branding okay you go somewhere else and do that we probably do it yes but no it's not very profitable for us so we're not going to do it so this might be some of the things that you're doing yeah audits website maintenance SEO paper click Instagram Facebook Facebook ads Facebook posting website building workshops podcast what are you going to do because if you don't know what your core is and what exactly what you're going to do how the hell are you gonna hire stuff for it yeah so another fun exercise think about what you want to do in your business yeah so if you're going to be the agency that's going to do SEO and paper click then where do you fit in this business yeah so I like to put a flatter yourself and I keep it real list yeah because you want to think about what am I really good at and then what am I not so good at and you want to be damn honest with yourself because you don't you know I do not build websites I would be there for hours trying to unpack a plug-in to a WordPress and however you do that mysterious thing so that's I'm no good at that so that's on the keep it real side so flat yourself what are you good at are you really good at WordPress training and do you love it okay it goes on the flat of yourself side are you really good at networking generating sales goes on the flattering side do you really suck at design then don't ever do design ever again it goes on the keep it real page because you know you're gonna need to get someone to do that stuff for you so what have I got flatter yourself creative thinker podcasting networking communicating showing enthusiasm keep it real I do not like doing development sure I'm a graphic designer but that was like 2007 it's a lot of changes then and I am definitely not going to be doing any design audio engineering I mean I downloaded audacity and I tried to do you know get get in and try and do the podcast myself but are you serious I gotta go generate some sales I can't be doing all that checking work I'm horrible at checking work I also am an incredibly bad speller so I will not pick up any spelling mistakes either so I know that I cannot be in charge of those things in my business to be successful okay I could try and do all those things I could definitely go home tonight and download WordPress and put it on a server and try and do however the hell you do that and watch some video but how long would that take me to do and why the hell would I want to learn that I was in another room earlier today and this lady said she was asking some questions from one of the ladies and she said you know I'm doing this WordPress thing and it's really great and I and I could give back so much but it's all moving so fast and I'm not really sure how I'm going to keep up and in how I'm going to keep all doing all this development it's like whoa you are never going to develop a website ever again like you will get someone in that role to do that thing for you so that you can flourish and be happy and be in the the role that you're meant to be so really consider your services and really consider your your honest self your flat yourself and keep it real okay he's an exciting one an org chart has anyone done an org chart for their business so like okay so you're in business and you're sitting there and you're doing the design so you got the designer hat on and then you go out and you go do a networking thing and you're doing sales and handing out business cards I'm doing sales and marketing I'm doing networking all right cool put that hat on and then you go back and you need to build someone and you haven't built them for ages and that's why you got no cash flow a crap I better go do my accounting yeah you put that hat on so your you already have an org chart you just haven't mapped it out yet yeah I didn't even know what an org chart was so someone had to point this out to me so for me when we first started there was me lady boss and then there was me head of design and then there was me oh I was a horrible developer and then there was me project manager and then me doing accounts yeah how exhausted do you think I am is this familiar this is where we are now and this is where you can be if you know exactly the service that you are going to deliver and you know who you're gonna deliver it to and you know what you're good at and you know what you just simply suck at then you can start to build your org chart so what do we got here we got you head of the business I think that's where we want to be junior lady boss she she matured to that name she was she was a VA but she's a rock star and I just never realized and now she gets called junior lady boss there's the project master not project manager project master because cat is our projects queen she knows everything she knows exactly what's going on she knows how many sites we've currently got active she's writing the weekly updates hey guys just letting you know this is what we completed this week this is what we're gonna do next week and by the way this is what we need from you she writes those emails that goes to the client how does she do it so well because I built a process for it developer one developer two developer three designer one designer two I don't know how many developers you're gonna need you're gonna be doing some really heavy stuff some e-commerce stuff like thousands of products you might need more than one men designers designers I mean designers are awesome you're always a designer social media manager audio and visual I mean there's so much going on in that audio and visual space that again oh it's too hard I haven't learned it yet no no no no stop you want to do YouTube channel okay cool you you get a camera and you start recording and you get someone that's gonna do your top and your tail and your audio fixing all that stuff you got to know what you need to do first of course you got to put the process together but you are not gonna do that now the best way that I like to build my org chart is in Trello quite often used as a project management tool yeah so if I look at all the people and if I look at all the jobs and and the positions that I'm gonna have here right then I can then I can actually build the thing that I'm going to use to then go and hire someone so Monday first thing all week open up a Trello board put the different sections put the different charts of accounts that charts of employment that you have right and fill these cards so did you start by making phone calls on Monday or did you do accounts so there needs to be an accounting section in there did you did you do some project management did you do some emails to clients start putting that in there did you do some designing how did you do the designing was it in this was it in that put that all in there we want to build the role because when we are frustrated and there's so much going on we just need help and then we just hire and then we probably hire the wrong person and then it's their fault for not delivering for us whoa wait a minute did we arm that person with the right role I so often get business owners just go I'm I'm looking to get a VA there's a VA service in the northern beaches that's really cool I'm gonna give that a crack I go oh cool so what are they gonna do I don't know but they're gonna take all my stress away it's like well you haven't even built the role yet so you can seriously just fill this as you go and I even still get my team members to jump in the Trello and to record the types of jobs that they're doing so for example my junior lady boss is still spending a lot of time doing email marketing my email inbox is flooded I need her to get out of email marketing and get into my inbox so that she can respond to more people and push the jobs to the rest of the team so I now know because she has told me all the things that she does and how she gets through her entire day I now know that she does way too much of this tech stuff and I thought I already relieved her because I hired a second lady boss cat but cat's too busy helping everyone else do the stuff over here as well because there's so much to do so I even get my staff to fill this out for me and we look at it and we go well there's so much that you at no wonder you feel so overwhelmed yeah so very important to know what you're selling build your org chart and get in your happy place do the things that you want to do all right where the hell do I go to get staff so I believe that we are in talent management that's what we're doing we are managing talent we can't do everything as a business owner so we need the talent to be able to do it for us so I am not going to tell you that I hate Fiverr or love Fiverr but if you have never hired staff before then you need to start talking to other people around the world yes up work is a dirty place and only shitty web developers are there but you might find your best web developer in up work they might just be sitting there I have ongoing conversations with freelancers all the time because you never know when they've just finished with another job or another contract and you never know that they might be coming up for example this week on Skype a chick that I hired like two years ago to do a little bit of social marketing for a Perthian company she came in did the social and she walked away because she had something else to do no worries not a full-time staff she came back to me just the other day and said Steph hey how you going I'm like hey babe and actually Bay not just Bay she's like I just wanted to tell you that I've I'm now full-on freelancer and I do funnels for coaches and I know you're building a course and I thought you and I could work it together again and I was like well good on you for following me up you're the bomb tell me more about these funnels and how you're now an expert in this stuff and let's see if I can use you so I have the most fun in online jobs online jobs.ph I have some amazing rock stars from the Philippines in that network there are some awesome people on up work but of course it's I don't it's like the dirty place to go. Fiverr is super cheap 99 designs for you like there's heaps out there where you can go and get stuff but you've just got to start having conversations with talent so that you can bring them on but remember do not jump into step four until you have done step one two and three you know exactly what you're going to sell you've got your sales docs a sales coach once told me you are not allowed to sell anything that you don't have a sales doc for I was like okay I'm not allowed to sell anything I don't have a developer for all right are there we have questions too much okay all right all right questions we've got about two minutes for questions or three or four or five if we take some of the afternoon break out okay all right over there okay go go go awesome prezzo by the way I thought you were there I was like whoa hey one quick question do you allow your employees to start talking with your customers and clients and how did they respond to that if you go to my summit digital Google my business page you will actually see reviews from clients and they say five star I love Rose she is amazing I'm going I love Rose what the hell but hey Rose talks to the customers and they love her because they can get back to her like really quickly and she responds because hello I'm in meetings all day so yes my my clients know key people in the business and they talk to them all the time yes even so much they leave reviews about them not me like okay cool whatever do you want to let certain people talk to certain people or do you have a just key from a client so my my two girls that run the entire show those girls talk to clients the boys the designers the developers the social media managers that are not so much they and not because no because I believe that it should be a succinct message and once person should be delivering that yeah yeah any other questions did you ever have like a negative experience with oh yes like a fall start yeah I had a staff member for three years and he was really shit so so ended up moving him on and so he put porn links on my personal websites but he was a very shit web developer so even I could work out that there was actually just a redirect and I deleted the redirect and then the sites went back and went live again like that's why I fired you when you tried to hack me you couldn't even do it but and whoa Jesus the pressure was building because what else is this guy gonna do and should I never ever hire again because that one guy ruined my entire day it was just doing like I remember sitting in my desk going holy shit the sites are going Russia but yeah no boy I went hard after that I talked to more and more people because I never want to be bottlenecked by one developer I want to have many people that I can be able to pull in and pull out of the business as it grows yep over here hi if you're using people from overseas as staff how do you deal with the time lag they start at 9 a.m. Sydney time and then they finish it about six or seven even I've got one guy so I've got nine I've got Bangladesh and the rest are all in the Philippines and even he works they just work your hours I literally say if you want a full-time job then we need you from nine till six if you can't work those hours we don't have a job for you because it's my business and my rules alright thank you no no worries and also the time difference is only two hours yeah it's not too bad yeah it feels a bit lonely when you go up at 7 a.m. they're like hey guys there's like crickets what's your hiring process like in terms of four interviews and okay so there is a whole layer of hiring processes the most fun one is just talking to them and seeing what the hell they say back you might have noticed that one of the girls responses her English wasn't very good she's just been brought on and she's being basically babysit by the other boys and she's going to come up and her English skills will get better because she'll be writing every day I have general chats to these people and just ask them and flick them emails literally just stalking up work the other day I was talking to a guy hey man what can you do no worries cool all good someone else is you know gonna help it all good he goes cool cool I said hey so what are you passionate about what do you what do you like doing is I'll read my bio I don't want to read your bio and if you don't have time to even talk to me you ain't getting hired so there is like a whole process to making sure that they're the right fit for you yes I think I start with a Facebook stalk a Google stalk yeah but yeah there's a whole process step I've got a quick question okay when it comes to procedures which is something that I have to do on a daily basis and I'll struggle with because there's so much yeah what do you use what are your steps to do that Google docs is a is it a spreadsheet is a is a video how do you portray these steps so that other people your staff can follow them effectively it's all in teamwork so they're Google docs or their videos I again I don't know how to build a website but I know what I expect to get and it's cat's job to actually technically check if the developer has done the right thing or not and has followed the process and we'll literally go well you didn't do this so this is how we like to get it done here's an example and here's some comments on it so it's Google docs but it all sits inside teamwork as least yep as yep well easily they will link off to literally a doc yeah like digital Pacific my hosting they you know you want to do a redirect well okay the redirect needs to be done here's the oral here's the here's what you do you literally go into teamwork you go to that template you go redirect WHM redirect and it's like go here then go here then go here like there's a set like list for that if it's something more detailed than it would be a word doc it would be like Google doc do you do screenshots and things like that as well yeah I even make like videos if it's something that's more like for me then I'll make a video and I'll just drop it into Google Drive so it's a you resource that we can use again yeah question great presentation by the way just like meeting people in in person like meetups and even conferences have you had found that it's to be successful to be successful for hiring staff or is it many online I don't hire any more Australian stuff that's it I I stopped that in September August last year and I I brought on more Filipinos and we got more work done so yeah I think that's like a really common question even from clients like I tell clients that I have Filipino stuff and they ask can I get one like no and and yeah that's like are they any good I'm like yeah they're good like otherwise I wouldn't accept their work like there are absolute rock stars out there it's just our job to talent manage and to find them full the only way to hire staff is full time I don't want to say that enough because they need to support their family and have a shower at the end of the day and if they're not getting paid enough then they can't do all those things and then they get attracted to another job you don't want them to be attracted to another job that is also why I do the wins and the the daily focus because it engages them and we're part of a team and I don't want to leave that team because we're flourishing and we're we're cool and you know so yeah thank you