Upload

Loading...

Seattle's Best Coffee Relaunches Brand at Starbucks Headquarters

35,954

Loading...

Loading...

Transcript

The interactive transcript could not be loaded.

Loading...

Loading...

Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Uploaded on May 12, 2010

To celebrate the reinvention of our brand, red-capped invaders scaled the Starbucks headquarters building and stealthily replaced the famous "siren" atop the clock tower with the new Seattle's Best Coffee logo. The intent? To put Seattle's Best on the map as the universal symbol for great coffee.

Loading...

Advertisement
to add this to Watch Later

Add to