 The origin of the bill of war project was the shooting at Parkland He used an AR-15 rifle that he purchased legally to gun down his former classmates That provided the catalyst to finally weigh in as a collective on this gun debate specifically relating to the reform and the collusion between our government and the NRA Don't worry about the NRA. They're on our side. You guys here for you are so afraid of the NRA There's nothing to be afraid of 17 people had to lose their lives the end of a barrel of an assault rifle Our government and the NRA are pretty steadfast in keeping those weapons of available to the general public including people under the age of 21 and There's just not a whole lot of movement and action in regards to fixing this issue The billboard originally said shoot a 50 caliber for $29 we changed it to shoot a school kid and Then added a subtext a smaller sticker in the corner that read defend lives reform laws Many in legacy media love mass shootings You guys love it Now I'm not saying that you love the tragedy, but I am saying that you love the ratings Crying white mothers are ratings gold And of course there's a metaphor to be spoken about them in the $29 which was our way of saying it's the government The NRA really are valuing gun ownership and second amendment rights of our citizens over that of human life