Back Waxing - The Art of Branding and Manscaping. I got back waxed.





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Published on Jun 16, 2014


Back Waxing - The Art of Branding and Manscaping. I got back waxed. A Waxing Poetic Music Biz Video from Branding Fool Loren Weisman.

Anyone that knows me, well, knows I am a little hairy. A mix somewhere between Chewbacca and Big Foot, and back waxing was never thought to ever be part of the equation, till now.

On the seven month anniversary of The Artist's Guide to Success in the Music Business, published by Greenleaf Book Group, as a branding stunt from the branding fool, I visited Greenleaf Waxing Studio in Los Angeles, to get my logo and my brand, waxed out of my back.

Waxing your back or in this case, back waxing from Amanda at Greenleaf was a bit rough. I wanted to shoot a back waxing video to promote the Proof of Concept Book Signing and Speaking Summer Tour along with the release of the first chapter of the audio book. I also wanted to promote the kick off of the book tour at the Santa Monica Barnes and Noble on the third street promenade on Saturday, June 28th, 2014, from 12pm to 4pm. Lastly to showcase the art of branding in smart and not so smart ways.

Being back waxed or getting the logo waxed out of my back was different, painful ad one of those things I wouldn't recommend to anymore or ever do again. Still mixing a little manscaping or back waxing with a little branding to stand out just a little to promote the book tour, the audio book and the Santa Monica Barnes and Noble Appearance seemed like a funny idea to do at the time.

Here are a few links to Greenleaf Waxing Studio: (My Back Waxing Place)

Here are a few links to Greenleaf Book Group: (My Book Publishing Place)

And, Here is a link to the press release: http://i.send2press.com/S5Zkv
Music Industry Author and Branding Fool Kicks Off Summer Book Tour in Santa Monica:
Loren Weisman
Business Advisor, Speaker & Author Loren Weisman organizes, optimizes and implements individualized branding, marketing and content plans for start up and established businesses. Weisman is also an executive producer and co-creator of Leveraging Smart, a new reality business television show.

For more on Business Advisor Loren Weisman’s advising packages marketing plans, speaking & hourly consulting and the new television show, visit:
Music Business For Dummies
Music Business For Dummies is your companion on your journey to the music career you want. If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person.

For more info about the new music industry book, visit:
Purchase the Paperback or eBook through:
The Artists Guide to Success in the Music Business
The Artist’s Guide to Success in the Music Business, 2nd Edition by Loren Weisman,(TAG2nd) is a detailed analysis of the subjects that all musicians should understand and apply in order to pursue a successful and sustainable career in music today. This Music Industry Book delivers The 'Who, What, When, Where, Why & How of the Steps That Musicians & Bands Have to Take to Succeed in Music.

For more about this music business guide, visit:
Purchase the Paperback, eBook,Audio Book or single audio chapters at:

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