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Published on Apr 5, 2012
developerWorks' Scott Laningham and IBM blogger Todd Watson interview thoughts leaders at South By Southwest Interactive 2012, live from the IBM Future of Social Lounge. Patrick O'Keefe is the found of iFroggy Network and the author of "Managing Online Forums." Thank you for reviewing this IBM YouTube presentation. As you consider solutions for your business, we recommend that you review this additional information specifically related to this material. For more information on how Social software delivers true business value, click here: http://goo.gl/7WXEj