 Over the last two decades, there's been a new introduction of a dialect in the Arabic language. This dialect is not really a formal one just yet, but unfortunately it's seeing itself become more and more prevalent around the Middle East and unfortunately prevalent not just in casual discussions but also now in more official discussions in media and what have you. This dialect is kind of a fusion between English and Arabic where you predominantly have 90% 80% Arabic spoken integrated with English words and the reason for that is twofold. The first reason is that the Arabic language really hasn't kept up with the English language in terms of inventing or adding new words on an annual basis. As you know English introduces approximately 5,000 words per year. Now what what happens what tends to happen with this is that a lot of technical words scientific words medical words digital world words remain in English and don't have an Arabic counterpart and hence when people use these words they typically the default position is to use the English word. The low hanging fruit today is not Arabic words but it's English words and the second point is due to our limited vocabulary and that's not necessarily saying that Arabic has a limited vocabulary on the contrary it has a very wealthy vocabulary but it's because we as Arabs haven't really paid the same attention that other languages do towards their vocabulary and expanding their vocabulary base and that comes from lack of exposure reading writing and unfortunately very underperforming education.