Will Harris: 2014 Growing Green Award Sustainable Livestock Producer





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Published on May 13, 2014

After decades of raising cattle on pastures purged by pesticides and finishing them on a diet of grain, hormones and antibiotics, Will Harris drastically changed his practices and converted to organic and grass-fed. Starting to rethink the conventional shortcuts he used to push his cows to the feedlot -- instead of applying toxic chemicals and synthetic fertilizers -- Harris learned to prevent overgrazing, protect water resources, and generally promote soil health through intensive land management and rotational grazing. He went further, sending multiple species (five kinds of poultry, hogs, sheep and goats) through his fields in sequence to control weeds and insects. Green pastures now nourish his animals, which in turn aerate and enrich the land with natural fertilizer. Will proved his business model to be scalable, growing his Georgia farm, White Oak Pastures, from a half million dollar enterprise to the largest organic certified farm in Georgia, taking in over $25 million annually.

Film Credits:
Narrated by: Mario Batali
Directed by: Francesca Koe
Cinematography by: Matt Bass
Edited by: Ron Haas
Produced by: Francesca Koe
Original Music by: Pollen Music Group
Photography by: Chad Sawyer
Audio Post by: Jeremiah Moore
Production Assistant: Tiffany Traynum

*Shot in 5k wide screen on a RED Epic camera


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