 up coach welcome back to the channel if you haven't yet make sure you subscribe to stay up to date with all the latest content that we put out at this point we've got success coaches in our program that are putting out content pretty much every 24 hours so don't stay stuck with your business right subscribe to the channel to stay up to date now if you want to get in contact with me to talk about your business there's two ways you can do that first way you can book a free 15 to 20 minute call if you visit the Canon Lee link in the description this video you can book your free 15 to 20 minute call with me where we jump on zoom I can ask you some questions see where you are with your business see where you want to get to and I can show you some actionable steps to take this week to grow and scale your coaching business now if you don't want to do that and you just want to send me an email you can do that as well send it to make money coaching sports at gmail.com right thank you for watching and let's get straight into today's video so today I want to talk about how to create a more affordable training option within your coaching business now this is something that I've been talking to a coach it was last week we got on a zoom call and he asked me he said Leo how do I create a more affordable training option within my business so I thought it'd be a good idea to come on here and and create a video to show you guys how you can do it because I know this is something a lot of coaches who might be based in less affluent areas they they might want to implement this model so one way you can create a more affordable training option is by simply offering a weekly clinic within your business right so if you are a private trainer and you focus on one-to-one training or small group training you want to make sure that those two options are your more premium type of service so these are these are options where clients are paying you anywhere between three to five hundred dollars per month to be part of your program and not only are they getting specific training but they're also getting an an all-round experience with you like they're getting accountability they're getting homework right there they're getting game analysis reports they're also having calls with you on a regular basis to see see how they're doing where they're getting where they're at right so there's a lot more to your premium option now what you want to do now is for the clients that come into your ecosystem into your business that don't or they don't and can't commit to your premium service so they can't commit to your one-on-one training they can't commit to your small group training what we want to do is we want to move those types of clients into a weekly or monthly type of clinic so for this for the purpose of this video I'm gonna make it really simple I'm gonna and I'm gonna say we want to create a monthly clinic so this monthly clinic could be skill specific it could be working on different skills right so when I talk about skills I talk about it could be a three-on-three clinic four-on-four clinic could be a five-on-five clinic it could be working on a specific area in soccer so it could be striking finishing and defending you know it could be anything right it could be a dribbling clinic it could be anything right so what we want to do is we want to create a monthly clinic that is more affordable there's less of a commitment from parents but we run them on a consistent basis so to give you an example what you could do is you could charge parents $35 to attend that monthly clinic right and this was something that I spoke to a previous coach about because the coach asked me he said Leo right so if I run this more affordable option and if I run these clinics how much can I charge for them so I threw a number out and I said right go for $35 right $35 for an hour-long clinic once a month and see how it goes now his second question was right okay that's fantastic and I can do that but how do I keep players coming back so there's two ways that you can do this right to make that more affordable option a consistent thing where where clients are becoming members of your program so the first thing you want to do is you want to set up clinics every single month and you want to pre pre-schedule them before they even happen right so if I sit down on January and I say to myself right I'm gonna run clinics for the next six months from January all the way to August I'm gonna make sure that for example on my website I'm gonna have down the dates times of those clinics so that any parents that visits my website they know that right from January February March April May June we're going to have clinics already scheduled okay so that's the first option you need to make sure that all your clinics are scheduled free them happening right so something I encourage coaches is make sure all your clinics are organized and scheduled three months in advance at least maybe two minimum right so we get our six months already organized so we know January we've got one clinic coming up February the second March April May June now second thing we want to do is now we want to create payment options right so number one you can create a clinic membership so this is set up pretty much the same way as your other program so if you do one-to-one training and you have clients on monthly subscriptions you can set up a monthly clinic subscription so that parents are paying every single month to be part of your clinics okay so it might be that the first of every single month that payment goes out of the client's account straight into your business and they are a member for that month okay now what you can do is if you do the month-to-month option you can charge it a little bit more expensive and I'm gonna I'm gonna explain why so if it works out $35 per clinic and they want to pay month-to-month you might up it and say right okay instead of 35 you're gonna pay 45 because you're doing the month-to-month option right that's the first one second one is you can get parents to pay upfront for the six months okay so they pay upfront for the six months of clinics now something we've worked with coaches on is right if a parent's gonna pay upfront for six months and what we can do is maybe we give them the the sixth clinic or the first clinic for free and that just entices parents to pay upfront and you know that if a parent is paying upfront for those clinics they will be there okay they will be attending and they will be there so if they pay upfront they get a little bit of a discount but they also have the option to pay month-to-month but it's it works out a little bit more expensive and if this is the same way that you can set up your main program which is your one-to-ones or your your your small group training okay so we want to make the clinics affordable so cheaper okay a coach we've worked we're working with currently he does this he has he has maximum 12 kids per clinic he has them all on subscriptions so every single month they're paying to be part of their program part of those clinics part of the clinics program right and what it does is once he gets to August for example against he gets to a six clinic right parents know that the next six months there's another set of clinics coming up right so it just keeps renewing but it only works if you as the business owner you're organized with your time you have all your clinics scheduled out in advance and that way when we get to the last month of the six parents know that right okay from August to December we have this clinic this clinic this clinic coming up and our payment will just auto renew okay so essentially what they do if they if they're paying upfront for those options okay then they just get billed again on the sixth month and that that payment then covers them for the next six months of clinics or they've got the option and once they get to the six months it auto renews and they get they get billed on a month-to-month basis right there's a software that we use within our business it's a fantastic resource it's called Sam cart and Sam cart is awesome you it can create all the billing for you right you can create the landing page and set up you know monthly weekly subscriptions to run your clinics okay so hit that is a one a cheaper option that you can create in your business that is more affordable and pretty much if you are consistent with these clinics and you continue to get new players in every single month you can then sell that those those players or those parents on to your main program okay because you'll have their information so you'll have the number you'll have their email you've got all their contact information so once those clinics are finished right you can contact them to say right hi Mrs. Jones I just want to let you know that we are currently running an offer into our main program which is our one-on-one or small group training if you guys were to join and you guys are already a member of our clinics that you guys would get a 70% discount once you join join our main program okay so we want to use the more affordable option okay to maybe move players on move clients into the main program and also any prospects or leads that you get that you follow up with that that can't afford the one-on-one training or the small group training we then have a third option which is the month-to-month clinics where there's less of a commitment and it's more affordable for them okay we've been helping coaches over I'd say probably five years now create this within their business we've helped coaches in soccer basketball baseball all most sports we've created we've helped them to create these types of clinics that are more affordable they attract a higher volume of clientele and then they can be used to funnel players into their their main program which is more of a premium type of service okay so if you need help with this get in contact with me two ways you can do that right in the description of this video there'll be my calendar link you can book a free 15 to 20 minute call with me or you can send me a direct email to makemoneycoachingsportsatgmail.com okay thank you for watching and don't forget to subscribe to our channel