 attention now to football on the Sportsmax Zone. The awards ceremony for the 2023 Trinidad and Tobago Secondary School Football League SSFL was held early on Thursday at the Cooper Point-Lisos Chamber of Commerce. Trophies and medals were handed out to senior boys, champions of Fatima College and girls' national intercoll champions Pleasantville Secondary. We have bites and sounds from the ceremony. Out of the secondary school football league, in 1964 we have started us around about 10 schools. And in 2024 we have about 100 plus schools involved with over 8,000 rears. Sometimes I wonder if you really understand the magnitude of the work done by the SSFL. Because right now, the truth being told, it's the only competition at this point in time that facilitates for so many students at each school the latent breadth of Trinidad and Tobago. When you merge the two of them together, you get a marriage that is so significant and potent. The magnitude of it stands alone to let you know. As long as you understand the importance of your academics and you look into the talent of the player, the sky will be your limits. Football is number one and the bridge throughout the classroom. Sports and the moral world is central for the academic education. And on this technical level, the secondary school football league is the brilliant ground for great Trinidadians today in football. It has been about 9 years. While the secondary school football league came into being in 1964 in all of its years. In 2017, when sportsmen have seriously gone to the partnership with secondary schools football, we were happy to be a part of the whole list, not to mention one of the best of the college football leagues in the region. And it gave me the opportunity to play all of it in the continued growth and development of the league. Sports and the secondary school football league is second to none. And we put more into our podcast with no compromise. Over the past 7 years, we continue to draw a great community itself. They ensure that we have connectivity at every school ground and stadium we podcast from. And every year we try to build on the previous as it pertains to the matches and the coverage. It is my pleasure to offer congratulations to all of you participating. This first time, the growth and approach of investing in youth in sports has not been any historical synonymous with our proven model of success across various sports. Coca-Cola remains committed to the development of the football international league as our ground continues to support various football programmes to our hands and bodies in all markets that we operate. And yes, we are trying to be equal in some of the different. Coca-Cola, once again, pledges a commitment to remain a protective sponsor for the Coca-Cola boys and girls in a country that is important about the secondary school football league, for the 2024 season and beyond. Congratulations of course to both the schools that walked away as winners. Tim, we heard from Brian Lewis just now and he spoke about the importance of the SSFL when it comes to the development of football in Trinidad and Tobago. And I always say it starts at the grassroots level. It starts at the school level. So I think I really endorse what he said there. We heard from our own Kerry Gibbons from Sportsmax. He also spoke about our involvement in the SSFL and I think that's something I'm very, very happy about. Learning about Sportsmax had a lot to do with my involvement in sports and with the big market that Sportsmax has when it comes to Trinidad and Tobago. I know growing up everywhere it would go and even up till today, Sportsmax would be on the channels all across the country and I know we have a big market when it comes to Trinidad and Tobago. So I'm happy that of course, we could play our part here to develop the football in Trinidad and Tobago for quite some time. We've been talking about everything like on the field issues. We've been talking about normalization committee, this, that but now we're moving forward and I think the SSFL will have a big part to play when it comes to developing future stars of the game. And the thing is the fact that it's being broadcast as extensively as it is is setting a platform for the development of the sport in the sense of I think the benefit of the Sportsmax involvement in the SSFL will begin to bear fruit in many years to come. Yes it is good now that it is happening but I think the benefits and the spin-offs will become more impactful in the years ahead when people recognize how far reaching their talent can be viewed globally. But I just want to add to that because you speak about the long-term benefits but I think just right now because it's so easy for the players to go on our YouTube page, get footage of themselves that's so important because for quite some time without our coverage of certain competitions these video footage were not readily available and I speak to some of the players I can talk about the JPL here in Jamaica because when I interview the players and I say so do you have any footage of yourself? Well you know everything is on Sportsmax so basically I can go find it myself but I think it's just a sigh of relief because for me this is available you no longer have to sit down and hope that you can just record some amateur footage with your phone, Sportsmax has presented that platform for these youngsters so the world is theirs for the taking because now you take this professional footage you know those that follow us on YouTube and I'm talking about the Scouts and the big competitions and everything they can just type the players name Ricardo and they find them and it's top-class footage. Yeah very much the case it's important and I think also not to be forgotten ceremonies like these are so important for the youngsters because as a youngster yes you perform on a stage and you do well but it's extra special when you get the opportunity to go to a ceremony that is dedicated to you and to your performances and hear your name being called or the name of your school and just getting the opportunity to walk up and receive your medals or trophies or whatever the case might be and trust me take that from someone who played high school sport I got one opportunity to do that with Calabar when we won an under-19 cricket title in 2005 and I promise you guys it's a real special feeling. Yeah all right well Mariah says yeah like yeah I have trophies. Hello I have... You mean Kurdish most trophies? No I have actual trophies from like sports day in school. What type of trophies? Modeling? No Ricardo from like sports day in school You mean when you made Charisma run for you? No that was another time but... It was another time. That's a true story. Of course it is she told us herself. It's embarrassing. It's not that's all the time we have for this part of the segment but of course you know coming up next we have Lance Whitaker and he'll be on the track.